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Kay Sukumar is an Australian-Indian Creative Director / Commercial Film Director and Cinematographer who first began making fashion and model videos for modelling agencies in Sydney, Australia in 2008. Since then, he has worked extensively in London, New York, LA, Paris, Milan and very recently Mumbai, directing and shooting for large brands such as Esteé Lauder, Bulgari, Jo Malone London, Forever New, MANGO, Nautica, Clinique, Olay, SmashBox to name a few. Artistic Philosophy At the core of Kay's philosophy lies a deep-seated passion for storytelling. He believes in crafting content that not only engages but resonates deeply with viewers. His commitment to the principle that form should accentuate content is evident in his use of metaphors and similes, adding layers of interest and interactivity to his narratives. This meticulous attention to detail extends to his pre-planning and rehearsal processes, ensuring each film is executed with unrivalled precision and accuracy.
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