SocialPilot Review 2024: Pros & Cons, Features, and Pricing

SocialPilot is a good tool for managing social media accounts across multiple platforms. But is it efficient enough to grow your LinkedIn network?

SocialPilot Review 2024: Pros & Cons, Features, and Pricing
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Can you get more connections and boost LinkedIn engagement with SociaPilot? Let’s find out the answer by analyzing SocialPilot ‘s pros & cons, features, and pricing.
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SocialPilot Review 2024: Pros & Cons, Features, and Pricing
Did you know LinkedIn accounts for 97% of a business's social media leads?
So why is your inbox empty?
Maybe you don't have a constant presence, or your posts don't stop potential leads or clients from scrolling. To get you out of LinkedIn anonymity and connect with the right people, you could give SocialPilot a try.
Let's examine SocialPilot's pros and cons, pricing, and how its features can jumpstart your LinkedIn presence.

Pros & Cons

Pros:

  • Easy to add and manage your accounts for the most popular social media platforms.
  • You can test its features through its free trial.
  • Saves you time with bulk scheduling.

Cons:

  • As a multi-platform management tool, SocialPilot may not fulfill the requirements of individual users or businesses.
  • Slower network growth due to limited engagement features.
  • The occasional bug disconnects your accounts from the SocialPilot platform.

What Is SocialPilot?

SocialPilot is a social media management tool that helps you create, schedule, and analyze your posts' performance. With SocialPilot, you manage your content and get more followers on LinkedIn, Facebook, Instagram, and more.
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SocialPilot Features Review

Content Overview

Social Pilot keeps track of your old and new posts through a publishing summary. You can see scheduled, delivered, and drafted posts. Also, SocialPilot helps you keep up with your social media schedule by informing you about publishing errors.
Credit: G2.com
Credit: G2.com

Post Writing

You can make your LinkedIn posts stand out in the feed by writing them on SocialPilot. You can easily add media, create a design in Canva, hashtags, or posts from your library. Also, SocialPilot helps you reach out to your leads with targeted audiences.
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You can make you shared links more visible by adding them as first comments.

AI Writing Assistant

Running low on inspiration or don't want to spend too much time with LinkedIn post creation? You can use SocialPilot's AI assistant to create engaging posts that reflect your brand's personality and communication style.
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To get content that matches your brand voice, try writing detailed prompts and adjusting the tone.

Post Scheduling

Save time by scheduling your posts across multiple platforms with SocialPilot's Bulk Scheduling tool. You can plan up to 500 posts for weeks or months ahead so you don't miss important events.
Credit: G2.com
Credit: G2.com

Posts Calendar

Keep track of every post with the SocialPilot calendar. You can preview scheduling dates and find individual posts to reschedule, edit, or delete. SocialPilot allows you to filter scheduled posts by accounts, platform, or status.

Analytics

Analyze comprehensive insights on how your posts are performing for each platform. Monitor follower growth, clicks, impressions, and likes to improve your content and scheduling strategy.
The only downside is that you must be the admin of a company page to access SocialPilot's analytics.
Credit: G2.com
Credit: G2.com

Centralized Inbox

SocialPilot helps you not miss essential comments or messages from your prospects with its unified Inbox. This lets you speed up communication as you reply to your connections' messages or comments regardless of the channel.

Collaboration Features

If more people manage your business account, you can add them to help you with content creation, scheduling, and prospect engagement. Set different permissions levels for them, such as Content scheduler, Manager, or Admin, to streamline the workflow.

SocialPilot Pricing

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SocialPilot has 4 available plans, starting from $30/month.
  • Professional is a good choice to keep a minimum social media presence across multiple platforms. It can save you time with content creation and scheduling. However, it lacks features to help you better engage with your connections.
  • The Small Team plan allows you to manage up to 20 accounts and collaborate on social scheduling. However, it doesn't include the unified Inbox, so you have to reply to your connections and followers through each platform.
  • Agency allows you to highly customize your posts. You can custom fields, dynamic UTM parameters, and watermarks. It helps you create your brand visual identity across the most popular social media platforms.
  • Agency+ allows you to connect up to 50 social media profiles and add unlimited team members. It's the best fit if you own a marketing agency.
No matter which plan you choose, customer support is available 24/5. For the Agency and Agency+ plans, you get assistance setting up your account, customizing your dashboard, and onboarding clients.

SocialPilot: The Verdict

SocialPilot is an effective tool if your potential clients are spread throughout multiple social media platforms. With SocialPilot, you can save time with content creation and scheduling while maintaining your online presence.
However, its AI content creation features are limited, and some of the more advanced features, such as the unified Inbox, are available only for company pages. Also, the unified Inbox is available with the Agency plan, which might be too expensive for smaller businesses. As an all-in-one solution, SocialPilot may not be the best solution if you want to expand your LinkedIn network and better engage with your connections.
In this case, we recommend Taplio. It provides better AI content generation capabilities, advanced analytics, and dedicated CRM features. And it’s a cheaper alternative to SocialPilot.
 

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