Start For Free
Your LinkedIn growth depends on the tool you choose.
So, which one should you choose? Taplio or Postwise?
In this article, we’ll analyze their key feature and help you decide which LinkedIn tool is the best for you. We’ll also take a look at some extra features that one of the tools provides.
AI Writer
Spending too much time writing your next LinkedIn post? Let AI do the job for you.
Postwise speeds up content creation with its AI writer. Give it a prompt, and it will write a new LinkedIn post for you.
Postwise does a good job of generating a basic LinkedIn post. But if you want it to go viral, you should adjust its tone, write an attention-grabbing hook, include a CTA, or restructure it.
Instead of struggling to find the right words for your next LinkedIn post, use Taplio’s AI content generator. Provide it with a topic, and it will write an engaging, professional post for you.
To ensure it fits your brand voice, change the tone, include a hook, get copywriting tips, expand the content, or add emojis.
Personalized Content Creation
Running out of new content ideas means you’re not keeping a constant LinkedIn presence. Instead of staying top-of-mind with your network, you’re missing out on opportunities to demonstrate your expertise, build relevant connections, and generate leads.
So, how can Postwise and Taplio fix this problem?
Postwise ensures you’re not running out of content by personalized posts every 6 hours. If the posts don’t fit your brand voice, you must readjust your account settings.
Taplio helps you get over writer’s block with suggested topics that you can use to generate new content. You can also share one of the posts from Taplio’s “Generated for you” list.
Post Scheduling
Reach your LinkedIn network at the best time with post-scheduling. Postwise allows you to manage your drafts and schedule posts for up to 12 months, depending on your subscribed plan.
Similarly to Postwise, Taplio allows you to sync your posts with business milestones, international holidays, or personal events.
LinkedIn Analytics
You can’t tell if your LinkedIn strategy pays off without tracking your results.
Instead of relying on guesswork, monitor your posts’ performance to measure progress and identify areas for improvement.
With Postwise, you can’t track performance metrics like comments, shares, or reactions. This can make it difficult for you to understand your audience and take advantage of growth opportunities.
Taplio provides detailed insight into your LinkedIn profile’s performance, tracking metrics like engagement, views, impressions, or followers.
You can identify what works best for your audience as it gives you data about your best-performing posts.
Postwise and Taplio Costs
Postwise and Taplio have similar pricing plans.
Postwise is the slightly cheaper LinkedIn tool. Its plans start at $37/month, and you can create and schedule 400 posts and connect up to 3 accounts.
One of Postwise’s best features, the Ghostwriter, is available only on annual plans.
You can test each plan through Postwise’s 7-day free trial.
You can subscribe to Taplio for $39/month. You can access 4M+ viral posts, generate LinkedIn carousels, add auto-comments, and track your engagements, profile visits, and impressions.
You can test Taplio’s plans and features through its 7-day free trial.
Taplio’s Additional Features
Postwise and Taplio have similar features designed for content creation and scheduling. However, Taplio boosts your LinkedIn presence through its B2B lead database, outreach capabilities, or online reputation management features.
Let’s take a closer look at the additional benefits Taplio offers.
B2B Lead Database
Don’t waste time on unqualified leads.
Reach out to people who fit your business ICP through Taplio’s 3M+ enriched LinkedIn accounts.
Identify and connect with decision-makers within your industry as you filter the database by job title, company name, city, country, etc.
Contacts list
Connect with LinkedIn members who engage with your content through Taplio’s contacts.
Instead of missing the opportunity to engage with your network, Taplio lists everyone who liked or commented on your posts so you can build a relationship with like-minded people.
To make it even easier, Taplio generates personalized icebreakers based on the information available on their profile.
Automated Outreach
Struggling to reach out to your leads manually? Scale your LinkedIn outreach efforts through Taplio’s automated DMs.
Stand out in your prospect’s inbox by personalizing each message with their name, job title, company name, etc.
Taplio allows you to send up to 100 DMs every day. To avoid getting your account restricted, it will send a DM every 10 minutes.
Mentions Tracking
Shape your brand image by tracking LinkedIn mentions about your profile or business.
Taplio lists recent LinkedIn posts that mention you or your company. This helps you identify the sentiment around your brand, engage with your audience, showcase your expertise, or quickly manage negative feedback.
Taplio or Postwise: Which One Is the Best?
Both tools have similar features when creating and scheduling LinkedIn content. However, Taplio’s additional features, such as the B2B lead database and automated outreach, can significantly improve your LinkedIn strategy.
