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Carlo Tommaso Bisaccioni

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I am Carlo Tommaso Bisaccioni, I am 29 years old and I work in Digital Marketing and Digital Strategy. I believe that sharing is that interweaving of knowledge and passions that develops into an incredible multidisciplinary potential _________________ I am Growth Marketer at Caffeina, Italian Creative Company. We create experiences that can fuel new energy between people and brands. I am Founder & Chairman of Catobi We have created a Governance process unprecedented in the Italian landscape And put in the pipeline an IoB-oriented product _________________ I work with large clients, SMEs, start-ups and entrepreneurs who want to use Digital Transformation as a strategic lever for their business growth. _________________ I develop and lead Growth & Marketing initiatives. I manage digital projects. Core competencies include: Marketing Management Performance Marketing Automation Marketing Digital Analytics Lead Nurturing SEO & ASO Content Marketing Product Marketing eCommerce Management Growth Social Media Management Community Management CRO & UX Brand Strategy Agile & Lean Methodology Project Management _________________ My priority? Ensuring that the strategy meets the short- and long-term business needs of our clients. The only way to be successful is to truly understand the audience. Define a solution that marries the needs of the users with the needs of the business. This balancing act is based on my ability to: Establish connections between data and people Open a productive and co-productive dialogue Set clear parameters Validate my work at every stage _________________ Digital innovation is at the heart of today's successful responses to interactive challenges. I need to understand the customer. Their questions, their aspirations, their problems, their challenges, their experience and more. I need to understand the market in which they work: Competitors, trends, opportunities. I need to understand the product. What it does, what are its strengths and weaknesses. I need to understand the audience. Their motivations, fears, influences, interests, touch points, behavior, and the context in which they interact with the product. _________________ Good digital innovation is able to turn insight into recommendation. The same that comes from sharing, passion and will. With which I have always tried to lead my personal and professional life. _________________ Do you want to talk about Business, Marketing? Write to me in private!

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