Erica Schneider's Linkedin Analytics

I've got 7+ years of experience in B2B marketing, content writing & editing and have taught 100s of entrepreneurs and founders how to communicate strategically online. But along my journey, I've noticed a pattern. People tend to either: -Put tons of time into their strategy ("this is what I'll do to grow"), but not enough into execution ("this is how I'll do it right") -Learn to execute well ("I've learned to write on social!") but forget to tie posts back to meaningful and measurable goals If you’re serious about content creation, you must give equal weight to strategy and execution. When you prioritize both, your content shines. When you don’t, it shows. This doesn't mean you can't experiment, learn, and iterate as you go. But if you lead with intention, you'll have less reworking, rethinking, and reimagining to do down the line. Reach out if you're ready to grow your personal platform and make a meaningful impact.