Erica Schneider's Linkedin Analytics

I help solopreneurs and founders turn their scattered expertise into content that actually drives business. AKA, I get you out of the "recognition gap." If you're stuck in the recognition gap, your content probably isn't making people think "Holy sh*t, I need to work with this person." I've been there. After 4.5 years as Head of Content, I went solo and made every mistake in the book — scattered messaging, feast-or-famine revenue cycles, content that got likes but zero leads, relying on referrals like my business depended on it (cuz it did). Then I had my 'aha!' moment: Stop trying to be known for everything. Own one specific problem. Become the obvious solution to a problem I can articulate better than anyone else. What I do now: 📈 How Solos Scale: Podcast, newsletter, and 2:1 coaching with Nick Bennett for solos stuck in the recognition gap and are keen to scale from $20K to $50K+ per month 🥊 Content Sparring: 1:1 coaching for seasoned solos who want to co-create launch content that moves people to buy your course, product, book, or service 📚 Courses: The MP3 Content Engine, Hooked on Writing Hooks, Content Editing 101, and Launch Content Playbook The results speak for themselves: → Built a 90K+ social audience in 3 years → Sold multi-six figures in courses to 2100+ students → Helped clients land $45K deals and scale to multi 6-figure businesses My philosophy: Your expertise and the way you frame the problem you solve is your edge — let's package it into something people can't scroll past. ✉️ Weekly insights: Cut the Fluff newsletter, How Solos Scale podcast 🎯 Work with me: 2:1 How Solos Scale, 1:1 Content Sparring 📖 Resources: MP3 Content Engine + courses ericaschneider.me | howsolosscale.com