Sergey Lesnikov's Linkedin Analytics

Digital marketing & SEO lead with 12 years of international experience across Web/Mobile, SEO, Media, E-Commerce. Delivered business growth across Europe, US, Asia: 20M in traffic, 2X conversion and +175% e-commerce sales. Experienced working in complex international organizations with multi-disciplinary teams, stakeholders and external partners. Certified Scrum Product Owner & ReForge Alumni. Results and impact: At Philips: * ROl of 8€, +20M traffic, + €13M media value (Direct-to-consumer, SEO) * +2,5X% conversion (Product Configurator, CRO, UX) * +175% online sales YoY (Amazon, DTC, Activation) * +200% engagement (Web, Content, CRM) * Global launch Philips Lumea, Philips OneBlade, Philips Visapure with €
XXM activation At Levi9 * +5X ROAS for digital advertising spend (Search, Social Paid) * +175% online lead generation () * +400% online traffic growth (SEO) At Krendls: * +450% organic traffic (Search Engine Optimization) * +3X ROAS (SEA. SEM. Social) Specialities: Digital Marketing Director, Head of Digital Marketing, Organic Marketing Director, SEO Director, Head of SEO, Online Marketing Director, Growth Marketing Director, Digital Lead