Volker Jaeckel's Linkedin Analytics

Endorsed as a Professional Certified Marketer® by the American Marketing Association and recognized as a Certified Digital Marketing Professional through the Digital Marketing Institute, I've dedicated my career to mastering the nuances of marketing across diverse sectors, including B2B, B2C, Automotive, and Chemical industries. My digital strategy and content marketing expertise have been instrumental in driving lead generation and conversion rate optimization for numerous brands. With a deep understanding of SEO, SEM, Ad Copy, Content Optimization, and PPC, I've consistently ensured that businesses achieve optimal visibility in an increasingly competitive digital landscape. A strong advocate for omnichannel marketing, I've integrated social media marketing, email marketing, content strategy, and affiliate marketing strategies to create cohesive and impactful campaigns. My CRM and marketing automation proficiency has further enabled brands to nurture and engage their audiences effectively, leading to increased loyalty and profitability. At the heart of my approach lies strategic leadership. I've spearheaded global marketing strategies, emphasizing brand development, product launch & positioning, and competitive analysis. My track record in budget management & allocation and team leadership & development speaks to my ability to drive revenue growth and team cohesion. Engaging with stakeholders, building partnerships, and fostering cross-functional collaboration have been key pillars of my success. My insights into market research & consumer insights have informed many successful product development initiatives. At the same time, my experience in change management and M&A strategy has ensured smooth transitions during organizational evolution. In today's rapidly changing marketing landscape, I remain committed to digital transformation, continuously adapting and innovating to stay ahead of industry trends. My reputation is built not just on results but also on the relationships I've cultivated, the teams I've nurtured, and the lasting impact I've had on the brands I've had the privilege to serve. SKILLS, COMPETENCIES & EXPERTISE GTM Planning, Key Relationship Management, Lead Generation and Conversion, Data-Driven Insights, Creative Direction, OTT and CTV Video Content Development, Cost and Budget Control, International Operations, Vendor/Supplier Management, Mentoring and Team Building, Leadership Training Programs, Branding and Positioning, Reputation Management, Speaking & Presentations