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The Courage to Dream and the Power to Believe I had an epiphany one day in 2011. I realised that I was missing my why, my purpose. At 39 I was losing track of who I was and who I wanted to be. I decided to do something about it. I quit my job, moved countries and went to work on myself. In the year that followed, I founded the Devils Circuit and introduced Indians to the concept of Obstacle Racing; latched onto the 5:2 lifestyle to become the fittest version of myself; created two hugely successful TV shows which have now moved onto digital platforms. I also discovered that though I was an introvert, I was also a people’s person. I discovered I had the innate ability to reach out and motivate people. Today, I am the Tribe Leader of our community of #devilslayers. During the DC season, you’ll find me at the Start Line of our 5 Km race, motivating people to be the best version of themselves. In doing so, I’ve been able to reach out to over 40,000 runners and counting, and a community of over 2 million followers. A passionate sports enthusiast, I like to create disruptive sporting properties and build communities around them. I believe in the Power of Digital and the power of Experiential Marketing as two of the most important game-changers in brand development today. Now in the covid era, I am again wearing a new hat to explore, learn and unlearn. After 9 years we have founded the Bunkerfit App, in the hope that we can continue our mission of enhancing people’s lives through fitness and motivation- from the safety of our homes. Getbunkerfit – fitness isn’t a destination, it’s a journey. Stay with me on this fitness trip. #booyah #strongertogether #belimitless
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