The Art of Charm, Inc

We teach and train professionals around the globe science-based communication, leadership, and persuasion skills. You'll be able to leverage the expertise and experience of world-class coaches when it comes to sales, persuasion, and social engagement. Need to align your team and drive a unified front toward your vision? We've helped Fortune 500 CEOs with this. Need to amp up your sales game? Our team has developed proprietary sales frameworks to support just that. 

Whether you listen to our globally-recognized podcast, join our Network+ program, or come on-site for our Hollywood Bootcamp, you're joined by millions of men and women trying to accomplish the same things: increase leadership and persuasion skills, reduce social awkwardness, and optimize your ability to communicate.

Chief Executive Officer

Sirius XM Radio Inc.

Host, 'The Art of Charm presents: Game On' the only show completely devoted to helping you get (and keep) the girl. From 8-10pm EST on Sirius 108, XM 139.

On-Air Talent (Talkshow Host)

Welcome to the solution you've been searching for:

As a highly analytical and career-focused individual, you understand the importance of growing your social capital and expanding your influence to accelerate your career. 

🔹 However, finding quality relationships and improving your social and romantic skills can be a daunting task. 

👉You've tried courses and free resources online, but they felt inauthentic and you haven't seen the results on your own. 

👉You've worked with other coaches who focus on either professional networking or leadership skills, but the results were limited.

My coaching program offers 10 hours of highly personalized and impactful 1:1 coaching with direct access to me personally. 

I will meet you where you are and build your social skills and relationships together with personalized feedback and coaching.

 🔹 No more sifting through hours of video or traveling for a 5-day in-person workshop. 

We'll develop conversation and behavioral frameworks to showcase your value, and I'll teach you what to listen for and how to use it in conversation.

But that's not all. 

My coaching program takes a holistic approach that looks at improving both your social life and dating life to ensure you are building quality relationships and a fulfilling life outside of work.

You'll also have access to my X-Factor Accelerator group coaching, where you'll have the opportunity for real-world feedback, practice exercises with members, and implementation sessions to practice and improve your verbal and non-verbal communication.

👉 My proven track record speaks for itself. 

With close to 20 years of experience and over 10,000 clients, I have helped busy professionals like you achieve success socially and romantically. I have worked with top researchers and experts in interpersonal relationships and development and even with Military Special Forces and Intelligence Agencies. With 100s of testimonials, 5-star Yelp reviews, and 300M+ podcast downloads, you can trust that I have the expertise to help you achieve results. 


DM me today and become someone who is magnetic.

The quality of your relationships determines the quality of your life.

Invest in your peers and colleagues and watch your career flourish.

Develop high-value relationships and watch your dreams become reality.

Find the right partner and achieve more than you ever imagined.

Never settle for less in relationships.

When you index your relationships on…

❌ Proximity
❌ Length of time you have known each other
❌ Fear of being alone
❌ Or convenience

You are selling yourself short.

Instead focus on forging relationships on…

🤝 Shared values
🤝 Emotional support
🤝 Big dreams
🤝 And quality time spent together.

Building relationships is the lifeblood of your success.

The longest study of human happiness, The Harvard Study of Adult Development, linked your well-being to deep relationships.

Build better relationships and watch your health, wealth, and success follow.

AJ Harbinger

The unspoken rule of modern networking that everyone should know:

Emotional support is the key to your success.

Everyone knows that networking is about sharing knowledge and relationships to help others grow and achieve.

The problem is that with the rise of social media, we tend to forget the third fundamental of networking.

Emotionally supporting our peers and colleagues on their journeys.

And I am not just talking about celebrating birthdays and work anniversaries.

Emotional support takes many forms, but ultimately it is validating your network’s emotions.

👉 If you notice your friend has disappeared from social media, reach out and reconnect with them.

👉 If your friend has returned from their dream vacation, call them to hear about their favorite parts of the trip.

👉 If your friend has a huge career win, give them a call and ask them what it feels like to accomplish their goal.

It is easy to share your knowledge and connections with your friends, and those are two critical components of social capital.

It is not always easy to offer emotional support.

It takes…

✅ Active listening

✅ Empathy

✅ Acknowledging emotions good and bad

✅ Providing comfort and reassurance

✅ Letting someone know you truly care about them

✅ Moving beyond digital communication

It is easy to neglect in the digital world but it makes all the difference in the world to the people in your life.

The real secret to success is…



Defining it.

In my 17+ years of working with amazing clients, I have learned that everyone’s definition is different.

After 1,000+ interviews with incredibly successful guests, I recognized a pattern to their path to success.

They define it clearly and pour themselves into achieving it.

The biggest roadblock I see to actually achieving success is a lack of specificity.

The problem is society gives us vague definitions that are not based on our core values.

When you actually think deeply about what success means to you, commit to writing it down in detail, and consistently take small actions towards that definition…

Momentum is built…

High-value people support and cheer you on…

Thoughts become actions…

Actions form new beliefs about what is truly possible…

You have to believe that your definition of success is achievable before it becomes inevitable.

This clarity becomes a beacon lighting your path and attracting the right people and opportunities into your life.

Take out a piece of paper, notes app, Notion, or voice memo, and define your vision of success in detail.

🔑 Specificity is the key.

The recipe is quite simple.

Dream it, define it, and then live it.

I’m sorry you’ve got to stop networking…

We use the word “networking” constantly, but it actually makes me cringe 🥴

Because “networking” is actually the worst version of connecting with other people.

❌ The surface-level exchanges.
❌ The small talk.
❌ The business cards.
❌ The obligatory follow-up.

You know what I mean.

The whole networking dance feels lame and forced.

You don’t want to be a great networker.

You want to be a great relationship-builder.

True networking isn’t about how many LinkedIn connections you have or how many business cards you walk home with.

True networking is about the quality of those relationships.

A network is a collection of people.

Relationships are the connections you have with those people -- which is the lifeblood of success.

But telling you to “build better relationships” is kind of like telling you to be taller.

So how do you turn a surface-level connection into a meaningful relationship?

The answer is something called social capital.

That’s what you have to offer the people around you, and what they have to offer you.

You can think of social capital as value, utility, or influence…

As opportunity, connection, or community…

Or as knowledge, expertise, and insight…

Either you create social capital, and have a huge leg up in life, or you don’t create social capital, and hope everything works out.

It’s really that simple.

Work sucks.

Because you’re not charismatic.

Meet John.

When John first came to me for coaching, he was at a low point in his career.

→ He disliked his job and felt overlooked for promotions.

But during our sessions, we discovered a key issue.
While John was dedicated and hardworking.
He lacked charisma and dynamism at work.

Why?

→ He had set aside his personal passions and hobbies in pursuit of professional success.

Soon after, John transitioned to a new job.

Here, I emphasized the importance of storytelling, both personally and professionally.

John felt confident in his professional narrative since he had recently aced an interview.

→ However, I noticed a gap.

He was frequently networking with individuals in the entertainment sector
And his finance role in LA could seem mundane in comparison.

Diving deeper.

→ I discovered John's hidden creative streak.

He enjoyed creating YouTube Shorts and gardening.
These hobbies showcased a side of him that wasn't just about numbers and Excel sheets.

He had a talent for converting raw data into captivating stories.
Shedding light on businesses and their founders' visions.

🔥 This creativity made him stand out in the finance world, something many wouldn't expect.

The result?

My coaching his storytelling clicked for him in a pitch meeting for a new client in his brand new role at the firm in front of his managing director.

He went beyond numbers and data and was able to really draw in the investors.

Even impressing his managing director.

That’s the power of charisma and storytelling.

An underrated tip to accelerate your career…


Shift your mindset from individual contributor to manager before you get promoted.

The transition from IC to manager is often the most difficult to navigate because you have to move beyond your own goals and performance to be successful.

Recognize that managing requires…

👉 Effective communication
👉 Time management
👉 Team building
👉 Conflict resolution
👉 Big picture thinking

Start demonstrating these key communication skills to your manager before your promotion and you stand out immediately as the next obvious choice for promotion.

That means…

🔑 Participate in meetings by sharing relevant information and perspectives
🔑 Deliver your results ahead of deadlines and seek to support other team members on their deadlines
🔑 Appreciate team members for their contributions and support
🔑 Actively resolve issues before seeking support from management
🔑 Increase visibility by supporting other team members

Seek feedback in these areas and watch your performance reviews improve immediately.

Be honest about your intentions for promotion and growth.

Being good at your job is not enough to get you promoted.

Chances are you need to level up your communication skills to reach the next level.

What most people don’t realize about authenticity…



Being authentic is one of those qualities that we all know we want, but we aren’t quite sure how to get.

Authenticity is the process of just being yourself.

Not what you think you should be, or what you think other people think you should be, but who you are, right now.

Because truly great relationships are built on trust, rapport and connection.

And no matter what people say, it’s impossible to truly trust someone if both parties are not being real with each other.

When I say real, I mean… 

Open. 
Honest. 
Transparent. 
Genuine.

All the qualities that make someone want to open up and like you.

As opposed to pretending to be smarter, wealthier, more knowledgeable, or more connected than you already are.

Because when we’re trying to meet other people, we often try to act or feel more impressive than we really are.

When in fact, the most impressive thing you can be is authentically yourself.

We naturally want to look good, to be attractive to other people.

But the highest attraction happens when you’re simply being yourself.

Great networking is about great relationships, and great relationships happen between humans.

We don’t connect with ideas, reputations, money or networks.

We connect with people.

So commit to being the best possible version of yourself you can be.

How?

Well, it’s actually pretty simple.

Rather than trying to be authentic, try this instead: make an effort to not be inauthentic.

That’s the only way to cultivate real authenticity.

Let’s say you want to drop a name to sound important, or you find yourself reciting your resume, or you notice yourself trying to answer a canned question from someone else… 

Stop yourself, notice it, and commit to not being inauthentic in that way.

Ask yourself what the authentic version of that moment would be, and try it out.

Maybe you’ll ask the other person about his job instead of dropping a name.

Maybe you’ll stop reciting your resume and instead share something interesting you did this week.

Or maybe you’ll find an opportunity to clarify the question and make it more meaningful.

If you make a habit of doing that, you can start cultivating authenticity immediately.

Stop asking this question as a leader…

“What do you think?”

We sat down with Jeff Wetzler on the podcast to discuss how to ask better questions to foster deeper relationships.

I recognized that I had been asking the wrong question with team members without even realizing it.

I believe that a well-thought-out decision can make the biggest impact.

As a leader, I have always tried to understand what my team is thinking to guide my decision-making and support them.

I felt that simply asking what they were thinking could help me better understand their perspective.

I was wrong. 

I was neglecting the most important part of the process.

Emotions.

Jeff shared one of his favorite questions…

“What is your reaction?”

This subtle frameshift was a major unlock for me.

As an analytical introvert, I spend most of my time trying to logic my way to success.

By asking others what they were thinking, I was putting too much focus on their logic and completely missing their emotions.

When you ask someone for their reaction, you let them choose what is most important to them in that moment.

You create space for your team to share their thoughts AND feelings.

Good leaders give their team the emotional safety in order to create the trust necessary to be successful.

Jeff shares his Ask Approach with us in the full episode.

Listen to the full episode here: https://lnkd.in/d6SQV8TY

Let me know your favorite questions.

Going it alone will not get you as far as you think…



Many of our clients are lone wolves.

You prefer to set personal goals and work in solitude to achieve them.

You compete against yourself and shoot to be better than yesterday.

You skip getting vulnerable with people and focus on the other person in conversation.

You laugh and engage in surface-level conversations while thinking you can’t share what is going on with you.

You prefer a few deep and meaningful relationships and often say “no” to new opportunities to connect with people.

Then you hit a ceiling…

You feel that going it alone makes achieving your goals faster.

You aren’t wrong based on past results…

But as the goals get bigger…

The results slow down because you lack the social capital that makes life easier.

During our first session together, we will explore what makes you tick and why those big goals have become just out of your grasp.

The biggest gap we uncover is that people in your life do not know the REAL you.

You have held back and it has kept you from reaching greatness.

Social capital is the ladder over life’s greatest hurdles and the fuel for reaching new heights.

The majority of people change their goals but to be extraordinary you need to build a high-value network that makes reaching those goals inevitable.

🗻 When your goals are mountains, you need a pack to help you get to the top.

There is no better feeling than….

Helping clients change the way they see the world…

Impacting the most important relationships in their life…

Unlocking their true potential…

The most rewarding feeling is when I hear from our client’s partners, spouses, and colleagues how much they have changed since working together.

Greg joined us after leaving his law firm ready to take on retirement and make an impact.

He noticed he always struggled in social situations, especially when it was not about legal issues.

His wife wanted to see him shine in this new phase of his life and encouraged him to join us.

We worked together on new strategies to break the ice in social environments, rapid rapport building to create a new social life, and storytelling to make a magnetic impression on people.

In fact, he has been so active after his program, even his wife noticed a complete difference in him.

Our clients have all the pieces they need to be successful, but it requires small shifts in perspective that you can’t always see on your own.

Life is full of opportunities when you have the skills and mindsets to see them.

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