The Art of Charm, Inc

We teach and train professionals around the globe science-based communication, leadership, and persuasion skills. You'll be able to leverage the expertise and experience of world-class coaches when it comes to sales, persuasion, and social engagement. Need to align your team and drive a unified front toward your vision? We've helped Fortune 500 CEOs with this. Need to amp up your sales game? Our team has developed proprietary sales frameworks to support just that. 

Whether you listen to our globally-recognized podcast, join our Network+ program, or come on-site for our Hollywood Bootcamp, you're joined by millions of men and women trying to accomplish the same things: increase leadership and persuasion skills, reduce social awkwardness, and optimize your ability to communicate.

Chief Executive Officer

Sirius XM Radio Inc.

Host, 'The Art of Charm presents: Game On' the only show completely devoted to helping you get (and keep) the girl. From 8-10pm EST on Sirius 108, XM 139.

On-Air Talent (Talkshow Host)

Elevate Your Professional Communication and Influence

Struggling to enhance your professional network and social capital? I understand the challenge of building genuine relationships that propel your career forward.

Here's the reality:

❌ Traditional networking tactics often fall flat.
❌ Generic leadership courses rarely deliver personalized results.
❌ Many coaches provide incomplete skillsets, leaving you with gaps in your professional development.

I offer a transformative solution: 10 hours of intensive, one-on-one coaching directly with me. 

No fluff, just straight talk and direct access to nearly two decades of expertise.

What sets my approach apart:

✅ We'll refine your social intelligence and amplify your influence – without tedious videos or unnecessary travel.
✅ Together, we'll craft your unique communication style to showcase your true value in any professional setting.
✅ I'll teach you to recognize and leverage subtle conversational cues, enhancing your ability to connect and persuade.

But that's not all:

Join my exclusive X-Factor Accelerator group for hands-on practice. Here, you'll:

👉 Receive real-world feedback on your communication skills.
👉 Engage in practical exercises with like-minded professionals.
👉 Participate in implementation sessions to hone both verbal and non-verbal communication.

My track record speaks volumes:

🔹 Nearly 20 years of experience in professional development.
🔹 Over 10,000 success stories from clients across various industries.
🔹 Collaborated with top researchers and experts in interpersonal relationships and leadership development.
🔹 Worked with Military Special Forces and Intelligence Agencies to enhance their communication strategies.
🔹 Our podcast boasts 400M+ downloads with cutting edge experts and scientists joining every week.

Whether you're aiming to:

🫡 Lead your team more effectively
👊 Nail that crucial presentation
🛜 Expand your professional network with ease
💼 Or simply become more influential in your field

I have the blueprint to transform you into a magnetic communicator and leader.

DM me today and become someone who is magnetic.

Why lone wolves rarely reach the summit.
(And why solo missions eventually backfire)

You move fast.
You keep your head down.
You climb.

And for a while?
It works.

You hit milestones.
You outpace yesterday’s version of you.
You carry the weight with a smile and a joke.

But then the terrain shifts.

The hills become mountains.
The grind gets heavier.
And suddenly it’s you, alone, pushing a boulder uphill—in flip-flops.

Here’s the truth no one likes to admit:

💬 People can’t support you if they don’t 𝘳𝘦𝘢𝘭𝘭𝘺 know you.
😶 Keeping the real you hidden? That’s extra weight in your pack—not rocket fuel.
🧗‍♂️ And solo climbs might feel noble, but they’re not sustainable.

It’s not about grinding harder.
It’s about who’s got your back.

Want to map out how to build a crew that helps you win?
Let’s talk.

Because climbing mountains is way more epic with a team.

AJ Harbinger

Build your social capital and influence ◼ Over 10,000 clients served in 17 years ◼ Co-Host and Founder, Art of Charm

Most successful people aren’t extroverts—they just figured this out early.

If you want to improve your people skills and get ahead in life…

Talk to more people.

As humans, we have a remarkable ability to overcomplicate things.

There are many different things you could do to get ahead in business and in life.

Yet, all of the most successful people around me have ONE thing in common.

They have amazing people skills.

The funny thing is…

Almost everyone I know who’s “good with people” TODAY…

…is either an introvert…

…or was once an awkward wallflower.

Including myself.

It is easy to avoid people these days with apps, AI, and Airpods.

The simple truth is that getting better with people has the biggest impact on your career and health.

Of course there are difficult people, there are jerks, and down right a-holes.

But avoiding them will not be the answer to your problems.

Dealing with people and understanding how to influence and persuade them changes the entire game.

People are the key part of the equation for success.

So develop the one skillset that can be used everyday of your life.

Break the ice…

Forge new relationships…

Grow your EQ…

Become a powerful storyteller…

Learn to sell yourself and your killer ideas…

Manage conflict with ease…

Supercharge your charisma…

Your ability to connect with others will determine your success more than any other skill.

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This ‘soft skill’ might be the biggest career hack of 2025.

Ever seen someone instantly liked at work?

That’s charisma in action.

It’s not just for celebrities.

It’s a skill you can learn too.

Picture Brad, a new guy at his company.

Not the boss yet, not a complete newbie, just starting in a new role.

Last summer, Brad decided to focus on his work relationships and reached out for my support.

He began truly listening to his colleagues.

A year later?

Brad was a new man at work.

More approachable, with loads of work friends.

What changed?

His charisma.

He listened more and genuinely cared about his colleagues’ stories.

He met a managing director from another office with an interesting life story on a company off site.

He was curious and excited to connect with his colleague.

Fast forward a couple months, this managing director reached out for Brad’s support on an interesting project.

This gave Brad exposure to leadership and increased visibility within the organization.

Brad was shouted out for his incredible work and received word last week that he is getting promoted because of it.

Charisma was the missing piece.

Everyone, including you, can do this.

Start by listening well and smiling often.

These changes can boost how others see you at work.

Charisma builds meaningful work relationships.

It can even open doors to new opportunities.

Charisma isn't magic. But it 𝘪𝘴 a weapon.

Most people think of charisma as something you’re either born with or not.

They’re wrong.

Charisma is the external face of social intelligence. And in a world where relationships drive outcomes, it’s one of the most underdeveloped — and most powerful — skills you can build.

➜ It gets you in rooms others can’t enter
➜ It earns you trust faster than a resume ever could
➜ It makes people 𝘸𝘢𝘯𝘵 to help you

Here’s the truth no one wants to hear:

You don’t need to be the smartest in the room. You need to be the most memorable.

That’s what charisma does.

Here’s how you actually build it:

1. 𝐃𝐢𝐭𝐜𝐡 𝐭𝐡𝐞 𝐬𝐜𝐫𝐢𝐩𝐭

Charismatic people don’t sound like they’re reading off LinkedIn. They know how to speak like a human, not a headline.

That means cutting the jargon. Using stories. Talking like you talk.

If your communication sounds like a press release, no one’s listening.

2. 𝐋𝐞𝐚𝐫𝐧 𝐭𝐨 𝐫𝐞𝐚𝐝 𝐭𝐡𝐞 𝐫𝐨𝐨𝐦

Social intelligence is about context. The best communicators can shift gears in real-time based on tone, energy, and cues.

You don’t tell a war story in a whisper. And you don’t dominate a quiet room.
Charisma means being able to feel what others need — and giving it to them without asking.

3. 𝐒𝐩𝐞𝐚𝐤 𝐰𝐢𝐭𝐡 𝐜𝐨𝐧𝐯𝐢𝐜𝐭𝐢𝐨𝐧, 𝐧𝐨𝐭 𝐯𝐨𝐥𝐮𝐦𝐞

Confidence isn’t about being loud.

It’s about being grounded.

When you believe what you’re saying, people feel it. They lean in. They listen harder.

If you hedge everything you say with qualifiers like “just,” “kind of,” or “maybe,” you’re diluting your impact.

4. 𝐁𝐞 𝐮𝐧𝐩𝐫𝐞𝐝𝐢𝐜𝐭𝐚𝐛𝐥𝐞 (𝐛𝐮𝐭 𝐢𝐧𝐭𝐞𝐧𝐭𝐢𝐨𝐧𝐚𝐥)

Charisma is part surprise.

People remember those who say what others are afraid to.

That doesn’t mean being outrageous — it means being 𝘤𝘭𝘦𝘢𝘳, 𝘣𝘰𝘭𝘥, and different.

The moment someone knows exactly what you’re going to say next is the moment they stop caring.

5. 𝐌𝐢𝐫𝐫𝐨𝐫 𝐰𝐢𝐭𝐡𝐨𝐮𝐭 𝐦𝐢𝐦𝐢𝐜𝐤𝐢𝐧𝐠

High-charisma people adapt to others without losing themselves.

They match energy, body language, even word choice — subtly.

But they don’t become a copy.

It’s a dance: be familiar enough to create rapport, distinct enough to stay magnetic.

6. 𝐌𝐚𝐬𝐭𝐞𝐫 𝐭𝐡𝐞 𝐩𝐚𝐮𝐬𝐞

Silence used well is more powerful than words.

A pause before a point adds weight. A pause after one creates space for impact.

Most people fill every second of silence because they’re nervous.

Charismatic people know silence is part of the performance.

You don’t need to be born charismatic.

You just need to be 𝘢𝘸𝘢𝘳𝘦.

Of how you show up.

Of how others respond.

Of what energy you're bringing into the room.

Charisma is social intelligence in action.

And in high-stakes environments, it's often the only advantage that matters.

No one follows the person with the best ideas.

They follow the person who makes them 𝘧𝘦𝘦𝘭 something.

Oh, one more thing…

(And it might be the most important.)

Breathwork isn’t just about relaxation.
It’s about 𝐩𝐫𝐞𝐬𝐞𝐧𝐜𝐞.

And presence 𝐢𝐬 𝐚 𝐬𝐮𝐩𝐞𝐫𝐩𝐨𝐰𝐞𝐫 in today’s always-on world.

We spend most of our day trapped in thoughts and feelings.
Our brain goes into autopilot.
We activate what’s called the 𝘋𝘦𝘧𝘢𝘶𝘭𝘵 𝘔𝘰𝘥𝘦 𝘕𝘦𝘵𝘸𝘰𝘳𝘬.

This is where daydreaming, mind-wandering, and inner chatter come to life.

Science says we spend 47% of our day outside the present moment.
That’s nearly half of our life… not really living it.

When this happens?

→ We 𝐰𝐨𝐫𝐫𝐲 about the future.
→ We 𝐝𝐰𝐞𝐥𝐥 on the past.
→ We 𝐦𝐢𝐬𝐬 out on connection with the people in front of us.

Breathwork helps us pause the tape.
Quiet the inner critic.
Reclaim the moment.

And when we’re present?

→ We 𝐥𝐢𝐬𝐭𝐞𝐧 better.
→ We 𝐜𝐨𝐧𝐧𝐞𝐜𝐭 deeper.
→ We 𝐬𝐡𝐨𝐰 up as our most magnetic, charismatic selves.

So next time your thoughts take over…
Stop.

Close your eyes. 
Breathe in.
Breathe out.

It’s wild what one conscious inhale and exhale can do.

Everyone talks about emotional intelligence.

But no one talks about its gateway drug: charisma.

You can’t “navigate social complexity” if no one notices you.

You can’t “build strong relationships” if you don’t know how to make people want to be around you.

Social intelligence doesn’t start with empathy.

It starts with presence.

Here’s the unfiltered truth:

➜ People don’t give you trust. You earn it with charisma.

➜ People don’t listen just because you speak. They listen when you pull them in.

➜ You don’t get influence from being “nice.” You get it from being magnetic.

Charisma is the unlock.

And most people are ignoring it entirely.

Here’s what I’ve learned building social capital in high-stakes rooms:

1. Charisma is a skill, not a gift.
    
    You’re not born with “a vibe.” You build it.
    
    Through storytelling, body language, and energy management.
    
2. It’s the fast-pass to trust.
    
    People don’t follow logic. They follow energy.
    
    Walk into a room with high energy and zero neediness?
    
    You’ll win people over before you even say your name.
    
3. It breaks the ice for deeper intelligence.
    
    You can’t read a room if the room is ignoring you.
    
    You can’t influence decisions if you’re forgettable.
    
    Charisma is how you earn the right to use empathy and tact.
    
4. Most people try to compensate with “authenticity.”
    
    That’s great… until you realize “just being yourself” is often code for being passive.
    
    Charisma is authenticity with intensity. It’s controlled heat.
    
    Not lukewarm vibes.
   
5. Charisma is not charm.
    
    Charm makes people like you.
    
    Charisma makes people remember you.
    
If you’re wondering why your EQ isn’t getting you anywhere…

It might be because no one’s paying attention long enough to see it.

Start with presence.

Then build the rest.

An underrated tip to accelerate your career…

Shift your mindset from individual contributor to manager before you get promoted.

The transition from IC to manager is often the most difficult to navigate because you have to move beyond your own goals and performance to be successful.

Recognize that managing requires…

👉 Effective communication

👉 Time management

👉 Team building

👉 Conflict resolution

👉 Big picture thinking

Start demonstrating these key communication skills to your manager before your promotion and you stand out immediately as the next obvious choice for promotion.

That means…

🔑 Participate in meetings by sharing relevant information and perspectives

🔑 Deliver your results ahead of deadlines and seek to support other team members on their deadlines

🔑 Appreciate team members for their contributions and support

🔑 Actively resolve issues before seeking support from management

🔑 Increase visibility by supporting other team members

Seek feedback in these areas and watch your performance reviews improve immediately.

Be honest about your intentions for promotion and growth.

Being good at your job is not enough to get you promoted.

Chances are you need to level up your communication skills to reach the next level.

If you think AI will replace human skills entirely — you’re dreaming.

In fact, the more AI automates, the more social intelligence becomes the top differentiator.

Let me explain why:

1. The best AI outputs still need human context.

➜ Anyone can prompt ChatGPT.

But few can tailor the results to a room full of investors.

Or rewrite them for an email that actually gets a response.

AI provides answers. Social intelligence knows how to deliver them.

2. Negotiation is still human-to-human.

➜ Try sending an AI-generated contract redline to a seasoned GC.

They’ll laugh.

Real negotiation is built on reading reactions, adjusting tone, and understanding what isn’t said.

No prompt library can teach that.

3. Influence comes from nuance.

➜ You can’t influence a board, a customer, or a partner by spitting out facts.

You win by reading the room.

By choosing when to push and when to pause.

By making people feel understood.

AI can simulate empathy. But social intelligence is empathy in action.

4. Crisis management can’t be delegated to algorithms.

➜ When shit hits the fan, you need people who know how to calm a room.

Who can say the right words in the right way to de-escalate.

No tool can do that. That’s human muscle.

5. Leadership is persuasion, not processing.

➜ AI will help write speeches.

It will help with research.

But inspiring a team to chase a vision? To work late nights for something bigger?

That’s social intelligence.

Here’s the uncomfortable truth:

The people winning in this AI-powered world won’t be the best prompt engineers.

They’ll be the best people readers.

If you can’t read the room, AI will only make you louder — not smarter.

Those with social intelligence will use AI as fuel.

Those without it will be replaced.

I don’t care how good the tech gets.

The future belongs to the emotionally intelligent.

Think people are judging you? 

They might be—because of this one mistake.

Ever find yourself stuck in your head?

Wondering if others are judging you?

You're not alone.

This fear can make you seem judgmental. And that’s off-putting.

Let me explain something crucial here.

The more you focus inward, urging comfort and safety, the more you close off.

This creates a vibe that you're judging others.

People sense this.

They back away, making true connection impossible.

Here's the irony.

You're not judging them at all; you're judging yourself!

Now, hit pause on that self-judgment.

Turn that focus outward.

Be genuinely curious about others.

Learn their stories, their ambitions.

This shift opens doors to real connections.

It swaps self-doubt for empathy, which is magnetic.

This shift transformed my life. From a struggling introverted PhD student to running a top podcast with over 400M listens, I learned the power of outward focus.

It’s about networking not just to collect contacts but to create meaningful relationships.

No more counting contacts or LinkedIn connections. Instead, build relationships that are true and lasting.

Imagine transforming every casual chat into a deep, supportive link.

That's the power of empathy in action.

It’s the core of effective networking.

It flips traditional networking on its head, emphasizing quality of relationships over quantity.

Ready to build your network the right way?

Mistakes don’t push people away. 

Pretending to be perfect does.

Chances are you work an analytical job.

We all do.

But there are no flowcharts to human connection.

When you spend most of your days trapped behind computers, following processes and procedures, you start to think the real world should behave that same way.

But that’s exactly how the real world 𝐝𝐨𝐞𝐬𝐧’𝐭 behave - and it shouldn’t!

Save the rules for the workplace because there are none when it comes to connecting with others.

Well, there’s one.

Be yourself.

For those of us who battle social anxiety, we trap ourselves in an “inauthentic self” for a number of reasons.

Fear of judgement, fear of connection, fear of commitment – you name the fear, we probably have some of it.

These fears keep the rope of connection tight.

You see, a connection is a release of tension.

That feeling of relief when you’re with another person, and maybe you’re both laughing or smiling at the same thing.

You’re both letting go of some of the rope.

But that’s the tricky part.

How you present yourself dictates how much rope the other person offers up.

That’s why being your authentic self is so important.

It’s the only route to an honest release.

That honest connection.

Being your authentic self means something as simple as: not planning anything.

Instead, living in the moment–listening, breathing, and behaving from a place deeper than “words” or “logic.”

Think about the last time someone messed up but owned it with grace.

You probably respected them more, right?

It's about honesty, vulnerability, and the magic of human connection. 

That’s where real value lies.

Stop chasing connections. Start becoming someone worth knowing.

Do you know what the first step is to growing your social capital?

→ Understanding your value.

In our X Factor Accelerator, we emphasize this:

Before diving into network growth, take a moment.

Self-assess.

→ What are you truly knowledgeable about?

It might not come from formal education.

It could be a hobby

A passion

A side project that excites you.

→ Knowledge is valuable, regardless of its source.

We ask all our participants to define their values.

Many think they know them.

But when asked how they practice those values regularly, many pause.

→ If you don’t live by them, are they truly your values?

Your skills.
Passions.
Values.
World views.
Are all assets.

They help in professional settings, but they're also crucial for personal bonds.

Yes, being good at marketing might help your career.

But what gets you invited to an after-work hangout?

→ It's the trust
→ The relatability.

People want to be around those they connect with.

Building a community means connecting on various levels.

That's how bonds deepen and strengthen.

Focus on knowing your value, and the connections will follow.

DM me if you want to expand your social circle and build your own wolf pack.

Want to win at networking? 

Stop commenting. Start calling.

In today's digital age, the key to understanding social capital lies in recognizing and acting upon the signals on social media.

But here's the golden insight: true emotional support goes deeper than a 'like' or a 'comment.'

Think of it as layers:

→ Social Media (public/surface level) 📲

→ Email (more personal) 📧

→ Phone conversations (even closer) ☎️

→ Face-to-face interactions (most intimate) 🤝

True networking champions can discern those surface signals then dive deeper to provide genuine support.

Going one layer deeper than where you discovered a need or sentiment—that's the key to amplifying social capital.

By immersing in the lives of others, lifting them when they're down, or celebrating their victories, you strengthen your connections and enhance your social capital.

Meetings aren’t just for updates. They’re for making moves.

Are you invisible at work…

It is the biggest reason you are not advancing your career.

My client shared some feedback he received from a senior VP who was retiring.

They had worked closely together over the years and he gave my client a piece of feedback.

You need to be more visible in meetings.

My client was perplexed as he felt he had been sharing in meetings.

The problem was that in senior management meetings, he often let others share their opinions without responding.

My client valued everyone’s time in meetings and hated when he felt meetings dragged on rehashing information previously discussed.

He didn’t feel comfortable sharing his thoughts on departments he was not directly involved in.

He felt it was important to stick to an agenda and keep the meetings moving forward.

He also admitted that he was drowning in Zoom meetings as most of senior leadership is spread around the country.

The problem is that this meant he was on the sidelines more than in the game in the important meetings.

He was invisible to the most important people in the company.

When you are starting in your career, asking questions is a great way to become more visible in meetings.

As you progress in your career, you have to shift from asking questions to sharing insights and perspectives.

I asked what his pre meeting preparation was like.

He admitted he was often rushing from meetings to meetings without taking much time to prepare more than just glancing at the agenda.

We put together a meeting preparation plan so that he would always be ready to shine in the big moments.

In the fifteen minutes before meetings, we focused on three things…

👉 Getting present in the moment to become an active listener

👉 Preparing three insights he could potentially share based on the meeting agenda

👉 Highlighting one team member he could give appreciation to during the meeting

By refocusing himself before the meetings and joining them prepared, he started to find moments to bring his perspective to the group.

He shared with me that often he didn’t even share what he prepared before the meeting but that simple exercise made him more confident.

He was ready to step into the spotlight and he was even enjoying the meetings more now that he was prepared.

The hard truth to accelerating your career is that you have to step into the spotlight.

Most of your friends are in your life by accident. 

And that’s a problem.

We grow up with them.

They’re in the cubicle next to us.

They’re on a sports team with us.

They were in our class.

They grew up near us.

They were down the hall in college.

That’s the usual criteria for the people we spend the most time with... they are simply 𝘵𝘩𝘦𝘳𝘦.

But in truth, someone being 𝘵𝘩𝘦𝘳𝘦 isn’t enough of a reason for you to invest your limited time with them.

It’s time to stop and do a friend audit.

Who is adding value to your life?

And who is detracting from your happiness and bringing unwanted negativity into your life?

You might be lucky.

You might have some great friends.

But there are most likely some questionables.

Maybe you’re afraid to talk about the things that matter to you around them.

Maybe you haven’t shared your future plans and dreams with them because you know that these people tend toward negativity.

It’s as simple as kindergarten math.

The more negative people we have in our lives, the more negative we become.

On the other side of it, surrounding ourselves with positive people will imbue us with positivity.

This is really important.

Having negative people with a consistent voice in your life will derail you from living the life you want to live.

The people you surround yourself will heavily influence your quality of life.

The less time you spend with negative people the more positive your life will get.

The ugly truth about performance you need to hear…

We often over index on the importance of THE big moment more than the preparation leading up to it.

→ The job interview

→ The pitch

→ The performance review

→ The networking event

In moments of high stress and pressure, our mind’s 𝘥𝘦𝘧𝘢𝘶𝘭𝘵 mode network runs the show.

We default to the level of our training in moments that matter most.

Athletes understand this and they spend hours mastering their craft outside of these key moments to perform when it matters most.

Performance with people comes down to three key factors.

→ Do they KNOW you?

→ Do they LIKE you?

→ Can they TRUST you?

A client was preparing for the most important interview of his life.

He had previously been told that he was not ready for the position, but after his boss left the role unexpectedly they agreed to interview him again.

He reached out to me for help on the interview because in his mind, this singular event was going to determine his career path.

In our first session, we uncovered that he struggled with his likeability in the workplace.

His focus in work communication was always on the task at hand, and he rarely shared personal stories or anecdotes.

His team didn’t KNOW him.

Which led to team members struggling to LIKE him.

That led to management not trusting him to lead the team.

He was frustrated when I asked him to workshop a personal story with me.

He did not see the need to share that side of himself to get the role, and wanted to solely focus on stories that demonstrated his leadership skills at work.

We crafted a few fun anecdotes to share with team members about a recent vacation that showcased his creativity and a silly injury he suffered showcasing his adventurous nature.

A lightbulb went off.

He finally understood that all of the little moments lead up to what happens when the big moment is finally at hand.

What happens outside the meeting is more important than the pitch, the interview, or the speech.

If you are ready to level up your people skills, DM me and we can work on the little moments that lead to MASSIVE impact.

I cringe every time someone says ‘let’s network’—here’s why.

We use the word “networking” constantly, but it actually makes me cringe 🥴

Because “networking” is actually the worst version of connecting with other people.

❌ The small talk.
❌ The business cards.
❌ The obligatory follow-up.
❌ The surface-level exchanges.

You know what I mean.

The whole networking dance feels lame and forced.

You don’t want to be a great networker.

You want to be a great relationship-builder.

True networking isn’t about how many LinkedIn connections you have or how many business cards you walk home with.

True networking is about the quality of those relationships.

A network is a collection of people.

Relationships are the connections you have with those people -- which is the lifeblood of success.

But telling you to “build better relationships” is kind of like telling you to be taller.

So how do you turn a surface-level connection into a meaningful relationship?

The answer is something called social capital.

That’s what you have to offer the people around you, and what they have to offer you.

You can think of social capital as value, utility, or influence…
As an opportunity, connection, or community…
Or as knowledge, expertise, and insight…

Either you create social capital, and have a huge leg up in life, or you don’t create social capital, and hope everything works out.

It’s really that simple.

Are you showing up the way you 𝘸𝘪𝘴𝘩 others would for you?

Think of the friend you most enjoy being around.

Why do you enjoy their company?

There are many factors at play here, but typically, when we think about the people we are closest to and the ones we enjoy being around, there is a consistent theme.

It’s actually quite simple.

They actually care about 𝘺𝘰𝘶...

About what’s going on in 𝘺𝘰𝘶𝘳 life...

About the things that get you excited…

The things that scare you…

Even the things that motivate you…

They may not be saints.

They may not check off certain boxes.

But at the end of the day, what matters is that they actually care about you.

That’s a big part of being a high-value person.

Do you care?

Do you give a little bit of your time, attention, empathy, etc. to the people who are giving it to you?

None of us want to be takers.

We all envy the people who give freely of themselves and in return, reap friendship, admiration, and loyalty.

And the good news is, it’s not out of reach.

You got this in you.

Start small.

Care big.

Watch the magic unfold.

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