Sourav Das ✅'s Linkedin Analytics

Hi, I’m Sourav who is a hardcore digital marketing practitioner. Aspiring to help business to grow by applying practical strategies. I'm mostly focusing on the formulation of organic and in-organic traffic & lead generation strategies. I keep practicing digital marketing from the practical aspect and try to figure out the best possible way to generate the highest possible ROI. My journey from the very first day was not so easy. I have faced a lot of hurdles and did several mistakes. From my mistakes, the most important thing I have learned execute the thing always helps to know what fits and works for the business. In the digital marketing agency, I got the opportunity to work with different kinds of clients worldwide & different verticals from Real Estate to the Education & Training industry & mortgage and many other types of small local businesses. Understood the business process and the growth pattern of each industry with the help of digital marketing.   Acquiring new skills in a practical sense & by the time execution repeatedly helps me to improve my skillset.  Apart from Digital Marketing, I have also hands-on experience in managing UI, UX and Tech Teams. I have experience working in a digital marketing agency and an In-house B2B company as a digital marketing strategist. I know pretty well the difference as per industry and what are the things right fit for whom. Focus: SEO, Pay-Per-Click Marketing, Analytics & Marketing Automation. Tools: Google Analytics, Google Search Console, Google Tag Manager, Google Data Studio, SEMRush, Ahref, Spyfu, Ubersuggest, Screaming Frog. Roles & Responsibilities: -SEO keyword research & Audit report. -On-page & Off-page reporting. -Content mapping & optimizing for SEO. -Set KPIs to track performance. -Analyze the Ranking report. -A/B Testing Experiments. -Tracking Daily, Weekly and Monthly Performance. -Google Data Studio dashboard reporting. -Create a marketing strategy & ROI calculation. -Communicate with the developer to build landing pages. -Allocate tasks to the team and follow up to deliver within the deadline. -Keep a track of the team performance & arrange training sessions to keep them updated. Skills: • Team & Project Management • Competitor Research • Keyword Research • SEO Strategy • Analytics Tracking • Local & Ecommerce SEO • Google Analytics • Google Search Console • Google Tag Manager • Google Ads • Facebook Ads • Shopping Ads • Audience Targeting • Retargeting Ads • Email Marketing • Product & Landing Page Optimization • SMS Marketing • Marketing Automation