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Amy Shelver

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Passionate about the transformative power of communication, I'm a dynamic senior comms/ marketing/ ad and research professional who thrives at the intersection of strategic communications, meticulous research, impactful media, and sustainable economic development. It is here that I seek to reshape insights at the crossroads of creativity, media, technology, and business. In doing so, I've spent 18+ years shaping narratives, driving growth, and igniting change across many industries and for major brands. How? 🔺 Strategic communications: Amplifying brands and stories through resonant, influential, and engaging strategies. 🔺 Meticulous research: Mastering insights that drive informed decisions, ignite innovation, and fuel progress. 🔺 Impactful media: Crafting compelling narratives that captivate, inform, and leave an indelible mark on media channels and people. 🔺 Economic development: Fuelling growth and sustainability by leveraging communication for change and development. My experience spans agency, independent, corporate, and international roles. I hold domain expertise in the creative and digital economies, trade and development, public health, HIV/AIDS, and entrepreneurship. As the driving force behind Briefmapp—an #AI powered MarTech startup—I'm dedicated to enhancing creative workflows in the digital realm. My consulting work covers diverse sectors, from finance to manufacturing, engineering, tourism, and more. Renowned organisations and start-ups like WPP l Hogarth, COOKO, FIFA, Ford Motor Company, Experian, BankServAfrica, Sasol, Woolworths, the UN, and UNCTAD value my insights and strategy. My work also includes shaping discourse and policy. This evident in my contributions to the UNCTAD trade and development narrative, co-authorship of the influential 2018 Creative Economy Report, and other key reports. Likewise, my work and publications at the South African Cultural Observatory underscores my policy and research expertise. Known for exceptional work ethic, creativity, and problem-solving prowess, I'm committed to excellence and results, backed by degrees in socio-economic development, media, journalism, anthropology, and psychology.

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