Experience.com

Account-based Marketing Manager

Account-based Marketing Consultant

Spenza

Growth Marketing Consultant 

Recotap

-Managed the in-house ABM process and drafted the intent data strategy
Increased the direct traffic visits by 100%
Established a funnel nurture sequence

-Drafted and executed cold outbound sequences with 46% open rate. 

-Editor for “The Funnel” Newsletter (3.4k subscribers) 
Ideated, executed and published email and social variants of the newsletter and built the subscriber count from the scratch 

-Led Recotap’s marketing operations which includes hiring, and managing teams of B-School interns.

Product Marketing

We Storytellers

Led the competitor and market research front of WST.
- Drafted leadership communication materials for the CXOs.
- Editor for the “Contently Yours” Newsletter
- Managed 3 IT enterprise accounts on their external and internal communications, which includes PR, employee engagement and marketing communications.

Storyteller - Enterprise and CXOs

Davis Index

- Responsible for managing and scaling the MarTech stack, including Content Management Systems. 
- Managed a team of editors, designers and developers
- Increased inbound leads by 300%
- Increased in-app usage by 45% through product marketing initatives

Marketing Specialist

Happy Marketer, A Merkle Company

- Carried out market research for ABM  implementation.
- Sentiment Analysis on Social Media Community Management.

Summer Intern

IN1947 Innovation Design Pvt. Ltd.

- Ideating, planning, and executing effective cross-channel marketing campaigns for Instellar Tech and IN1947 Pvt Ltd (Digital Marketing  Arm of Instellar Tech) and reducing CPL by 15% on average.
- Increased brand visibility by 250% through multi-channel brand communications.
- Managed user data for the Application, "Worqa" and implemented recommendations to increase engagement by 60%.

Digital Strategist

Jenefa Technologies Pvt Ltd

- Initiated the digital marketing sector within the company with a 30 day TAT.
- Was key to close major clientele and increasing M-o-M  revenue stream.
- Handled content and social media management for the clients.

Business Analyst

Not limited to the "What Have(s) " and not carried away by the "Why Not(s)?".

Potential Mix of Marketing Technology, Content, and Insights: I enjoy good dialogues on game theory and kickass advertisement campaigns.

Let's make the world a better place for the  Marketers.

Taplio

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