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Austin L. Church

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Are you making $8K+ as a freelancer or consultant but working too much? Maybe you feel like you’ve plateaued? Or you’ve thought, “What’s the point of the freedom and extra money if I’m too busy to enjoy it?!” If so, keep reading. The first time I made six figures as a freelance writer and strategist, I did it the wrong way—by feeding more time into the machine. I constantly brushed the border of burnout land. The husband my wife got and the father my kids got wasn’t the one they deserved. I started thinking, “Surely, there’s a way to run a satisfying business and be a present, happy spouse, dad, and friend without seeing a huge drop in income… . Turns out, there is a better way. I call it the “$300K Flywheel,” and it’s a framework I formalized after passing $300,000 in revenue while working less and experiencing less stress and anxiety. Guess what the $300K Flywheel doesn’t include? ❌ Staying up late answering emails for the third night in a row ❌ Overbooking yourself consistently and leaving no time for testing new ideas and growing your business strategically ❌ Saying yes to too much, including to small projects, because those months (or years!) of scarcity still feel too close and fresh Is this framework easy to implement? Heck no. If there’s an easy button in building an independent career, I haven’t found it. That said, the $300K Flywheel IS easier than the hustle harder approach most creatives and consultants take by default. Here’s what it involves: ✅ Get VERY clear on what you want your life to look like in 3 years (aka, your “Distant Mountain”) ✅ Define your core playbooks to improve efficiency and quality ✅ Create a “point of no return” situation by hiring an assistant You delegate with confidence and free up 40 hours per month so that you can fully optimize your business: ✅ Define three core offers (strategy, signature, and subscription) ✅ Plug holes in your marketing funnel and sales pipeline ✅ Land more dream clients at dream prices Want to do this on your own? Go for it. Or perhaps you’d prefer to raise your rates, delegate with confidence, and free up 40 hours a month much faster, and in good company too? You can find all the details about the Business Redesign program here: https://www.freelancecake.com/coaching. P.S. When you’re ready, book a 45-minute strategy call here: https://clients.freelancecake.com/public/balernum/45-minute-strategy-session. We’ll spend a little time diagnosing your situation, and if I can help, we’ll discuss that. If I can’t, I’ll be the first to tell you.

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