Benjamin Rhatigan's Linkedin Analytics

tl/dr: 🔹 Currently: Co-Founder and Strategy Director of Arrival Projects, a brand strategy and go-to-market agency focused on the travel, tourism, hospitality, travel tech, and related sectors 🔹 Previously: 15 years of progressive Strategy Director and Senior Director roles at global strategy consultancies 🔹 Origins: from New York, now based in Barcelona and the Canary Islands 🔹 Client successes: country-level destination marketing plans to cruise lines to tech start-ups to hotel branding 🔹 Philosophical framework: great brand strategies start with placemaking and placebranding exercises to distill and define the true essence of a place The details: 🏨🏖️ A born storyteller: I love telling the narratives behind destinations, hotels, tech start-ups and even brand new real estate developments. As a brand and go-to-market strategy consultant focused on the nexus of marketing, branding and business strategy consulting, I spend most of the day exploring and thinking about new ways to differentiate for my clients ✈️ Bit hard by the travel bug (for fun and work): I'm a passionate traveler and dedicated expat, with more than 15 years living outside the United States. My observations between countries and cultures have given me a unique perspective on communicating to people through nuance and clarity, critical traits in the travel space. This easily led to a professional interest the in tourism, travel, hospitality, traveltech, and related sectors 🌍 I've got the experience: prior to founding Arrival Projects, I was the Strategy Director at Los Angeles-based brand-strategy agency BrandCulture, a Senior Director at THR Tourism Strategy Consultants in Barcelona, responsible for a MICE economic-development project for the city of Barcelona and a strategy consultant at Delta Partners Group in Saudi Arabia, Dubai, Kuwait, France, Nigeria and Ghana 👨🏽‍💻Devoted tech geek: having worked with technology companies for more than 15 years, I also understand the special niche that travel tech companies live in, balancing between the traditional start-up and the travel sectors 📚Passed the exams: a bilingual MBA from ESADE Business School in Barcelona and an undergraduate degree in English from Wesleyan University in Connecticut 🔹 Let's connect! Eager to engage with other members of the travel, tourism, hospitality, travel tech and real estate sectors