Pixouls

Build strategies, teams and digital assets to grow your business.

Strategy & Visioning

Green Machine ARS, LLC

Co-founded bootstrapped startup. Responsible for creation of interactive training & support platform that enables retailers to better support and train their frontline workers.

Think training and support for the TikTok generation.

• Visioned, mapped and built platform prototype
• Source & manage; design, development, video & graphics teams
• Content curation & course creation
  * turned 100’s of pages of technical documents into engaging micro learning modules

Highlights:
Successful launch V1 & V2 of the platform.Training Portal with two 1hr courses, 3 interactive equipment tours, parts search widget & leaderboards.
Manager Dashboards with scalable data and analytics.

Co-Founder

Custom Video Productions Inc.

CVP has become family to me over the years. Here I act as a business consultant, producer, project manager, writer, shooter & editor. I’ve managed most of their premier clients during my time co-creating.

• Helped clients gain clarity, identify needs & map strategy to achieve goals
• Created budgets, proposals & managed sales pitches
• Built teams of shooters, editors, motion graphics artists & sound engineers
• Managed numerous aspects of production depending on the job & budget
• Jumped into shooting or editing roles if needed
• Shot corporate photography, head shots & real estate photography

Highlights
Produced intimate unplugged concert session for Jon Bon Jovi.
100 year anniversary video for Bartlett Tree.
Industry 4.0 training program overview for Festo Didactic.
Built and deployed latest marketing site CVPNJ.com.

Video Producer

Sacred Self School of Yoga

Launched a successful and still thriving nomadic Yoga School in Costa Rica with my wife, Luana Fara.

• Designed & managed brand, web, video and marketing collateral
• Shot & edited our premier online specialty yoga courses
• Planned, promoted and hosted live events, trainings, workshops and retreats
• Lead mantra sessions and taught business of yoga course to YTT students

Highlights
Helped my wife realize her dream company.
Hosted retreats at some of Costa Rica’s top retreat centers.
Produced my first online course in the world of yoga.

Co-Founder at SacredSelf

VidaOM

Attempted to build the netflix of yoga for Latin America & I and burnt out quick.

• Designed online learning platform
• Shot, edited & designed all learning + marketing content
• Managed brand design

Highlights
Built a beautiful brand.
Supported 10+ yogis during a very trying time.
Learned so much from launching a Platform and 100+ classes.

Co-Founder / Producer at VidaOm

Brian Wcislo

Creating high quality, unified branded content and visual communications.

Web & Visual Communications Producer

Balance Yoga Studio

I wasn’t seeking to own a Yoga Studio, but when the Owner of the studio I studied & taught at became ill and needed to leave the state, I decided to step up and preserve the 12 year old Yoga studio for the community.

• Managed all back office responsibilities (agreements, billing, schedule, et,.)
• Updated website & branding materials
• Expanded teachings staff
• Created new courses and curriculum
• Planned, promoted & managed all events.
• Guided meditation workshops and classes.

Highlights
Helped an amazing human-being move on with their life. 
Broke into the corporate market with on site yoga & meditation packages.
Brought yoga & mindfulness into the local high school for 5 month program.
Sold studio when I moved to Costa Rica.

Yoga Studio Owner

Above & Beyond Roofing & General Contracting

Funded and co-founded high-end exterior remodeling business with my brother. My creative agency had just been acquired and I wanted to help my brother move from employee to an ownership role and generate some passive income in the process.

• Created SOPs and integrated management systems still in place today
• Built brand, designed and managed all collateral; cards, door hangers, mailers, yard signs, hats, shirts, etc.
• Managed online presence, including website, SEO, and Google Ads campaigns
• Shot video & photo of projects and leveraged them in sales collateral.

Highlights
Help my brother escape an unethical employer & build a rocking business.
Grew the business to 7 figures in annual revenue.
Learned I didn’t want to be in the remodeling business & left with my soul intact.

Managing Partner

Weidenhammer

When our 12 person creative agency was acquired by a 200+ person IT company, I was responsible for driving new business through our modern design & development practices and help integrate our youthful team with the legacy dev team.

• Strategized creative solutions to client challenges with supporting documentation, detailed proposals and time lines
• Bridged the gap between client needs & creative / development teams capabilities

Highlights
Maintained 92% of our team in the transition.
Got entire team raises & full benefits.
Completed an incredible modernization / re-brand of the 45 year old company.
Hired my replacement before exiting.

Director of Business Development

401 Creative

Started a multi award winning creative agency with my best friend & college roommate from the den of my parents house. We grew an incredible team and culture that produced best in class marketing & communications solutions in web, video & print.

• Designed & developed client projects with a heavy focus in web & interactive
• Shot or directed all photo & video content for client projects & internal promos 
• Helped clients gain clarity on what they need & built execution strategy
• Lead sales and networking efforts including budget, proposals & pitches
• Created strategic alliances with larger agencies
• Scouted and hired top local talent
• Managed agency acquisition

Highlights
Built and incredible team and company culture.
Won a dozen awards including 2 Best in Show & 6 Golden Addys.
Completed projects for iconic brands; Mack Truck, Olympus, Martin Guitar, YWCA & B.Braun.

Founder / Partner

👋🏻 Hi, I'm Brian—a Digital Producer & Entrepreneur based in the mountains of Costa Rica.

I help busy executives and growth-stage companies transform ambitious digital ideas into world-class apps, websites, and marketing solutions. For 20+ years, I've built talented teams delivering results—from enterprise-level training platforms to high-impact digital campaigns.

I co-own innovative IP designed to rapidly and effectively train Gen-Z retail staff (think TikTok for training), achieving an average knowledge boost of 96% and exceptional user satisfaction.

Previously, I co-founded 4O1!, an acclaimed digital agency acquired by Hammer.net. After that success, I chose a simpler life in Costa Rica with my unicorn wife and magical second son.

Currently, I’m seeking forward-thinking organizations ready to leverage our proven L&D platform, "Green Machine," or grow their impact through strategic digital initiatives.

Passionate about:
👨‍🎨 Art & Design | 🤖 Innovative Tech | 🌍 Travel & Nature | 🙏 Yoga & Meditation | 🌱 Conscious Parenting

Ready to bring your digital vision to life?
📩 brian@pixouls.com

Secret garden 🪴👌 
I walk past this place multiple times a day. Was a treat to stop in for a little forest bathing 💚

Biz Dev + App Dev + HX Design. Ask if you’re curious… Let’s make some magic if you’re ready to rock. 🤘

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Chase your bliss. Your tribe will follow. Mucho amor good peeps 🐕

22 years of co-creating and friendship with this wild character, Frank Farrell 👹

At 23 I had just moved back to NJ (the motherland) from Miami where I went to film school and started my creative career. 

We were 5 months pregnant and I desperately needed a job. I was about to accept a position at UPS, where my aunt was a supervisor -  but then I found this post on Craigslist of all places.

Custom Video Productions Inc. in Red Bank, NJ was seeking a video editor. I had graduated film school a few years before and had serious editing and motion graphics chops so I applied.

I was so excited, “I can help you with your brand, website, productions, etc.”

“Slow down young grasshopper,”advised my new friend. He’d be surprised if I made it through the first 6 months, and he couldn’t promise me anything long term. 

Frank just needed a few corporate videos edited. I happily accepted the work and that led to a lifelong friendship.

A few decades later,  we’ve done everything I mentioned and so much more together.

www.cvpnj.com is one of the last sites I launched solo and it’s stood the test of time. 

Here we are together about to make some more magic for our favorite Nutraceutical manufacturer NutraStar.

We love helping good people & orgazations win. And this crew is on fire 🔥with new offices & expanded plant in Nj + another new facility in AZ. So grateful to have the opportunity to shot in both. 

Love how this twisted tapestry weaves together into something we could have never guessed.

Stay open to the surprise and you may just enjoy this one of a kind rollercoaster called life. 

Zero AI used in the post — just good old fashioned stream of consciousness. I wonder how obvious that is or isn’t these days. 

Big love & high vibes to you and yours ♥️

12 world-class cafés built in 18 months by one nimble team. 🤯
That’s the momentum my friends at Associated Restaurant Services, Inc. have built - transforming nearly four decades of restaurant service and renovation into New Jersey’s premier retail construction partner!

In just 18 months, they’ve:
 ✅ Constructed or majorly renovated 12 cafés
 ✅ Streamlined processes from concept to certificate of occupancy
 ✅ Expanded their 10,000+ sq. ft. facility to manage every detail—planning, storage, delivery, installation

All while managing 1,000's of service calls!

From lobbies to kitchens, bathrooms to back-of-house, their team of project managers, in-house mechanics, make projects seamless, stress-free, and successful.

There’s nothing like walking into a brand-new store that was once just a dream. If you’re planning a new retail location in New Jersey, these are the people to talk to.

👉 Free design & build consultation available now. 

DM me and I'll happily put you in touch with the right person.

Numbers and such 💫
I’ve made a practice of setting a positive intention every time I witness some synchronized number magic.

“Being the best dad I can be” was today’s intention. Let me get off my phone and get to living up to it ;)

✨🌿 Costa Rica’s Living Jewels 🌿✨

I just found this little beauty on my front porch 🤩 a tortoise beetle, gleaming like a tiny work of art. 

Its emerald-green shell with bright red spots looks like it was hand-painted by some rainforest artisan.

This is just one of the countless magical, mystical creatures I’ve come across during my time here. 

Every encounter feels like discovering a new world!

a quiet moment of joy with something I’ve never seen before.

Costa Rica is home to over 300,000 known insect species, with estimates soaring up to half a million or more. 🐞🦋🪲 

a living reminder of the wonder tucked into every corner of this land.

What’s the coolest bug you’ve ever seen!?!

Sometimes the universe drops reminders in the funniest places (or stares you down through a window 🐈).

“What else is possible?” is the real question for business and for life. 

When we stop assuming the outcome and start asking better questions, we open doors we didn’t even know existed.

Today, I’m taking my cue from this cat. 😻

Let curiosity lead.
Let possibility expand.

Anything is possible 🤠

My shaman told me to do it! Been watching Sara Davison & Tyler Fisk build in public and it's been exciting to be a spectator... I assure you it's much more exciting to become an active participant though 🤠

I've been torn internally on how much time and attention to put into AI as I'm pretty sure the Terminator was fair warning. 

But in a recent conversation with a shamanic healer, I expressed this concern and their response was, "Do you think there is the potential for good in AI?"

Me, "Yeah for sure." 

Shaman, "Well then don't you think as many good intentioned, kind hearted people should learn to wield these powerful forces for the betterment of the world?"

Me, "I see your point."

There we have it... When clarity hits, it often hits hard!

Surround yourself with those who help you commune with "Source", "God", "Spirit", what ever you call the higher power. From here we will make our best decisions for not only ourselves but the greater good of mankind. 

Looking forward to doing the work and reporting back what I learn. 

LFG 🚀

My driver’s license is about to get suspended because 28 years ago someone typo’d my last name.

Fast forward to today: new system, duplicate entries, and apparently I’ve broken the Matrix. 🌀

And while that part isn’t my fault, here’s what is: i have absolutely no idea where my Social Security card is.

A flimsy little piece of paper I haven’t seen, or needed, for over a decade. 🤷‍♂️

I’m absolutely not waving the flag for digital IDs or deeper surveillance…

but wow, this analog bureaucracy is next-level frustrating.

So here I am, sitting at the Social Security office, hoping someone behind the glass can work a miracle. ✨

Meanwhile, I’m quietly repeating to myself:

“Nothing happens to me… everything happens for me.”

What’s the lesson here?

📝 Is it about getting my life more organized?

🚫 Or that I truly don’t belong in “the system”?

🤔 Or… something else entirely?

This is why I live in the jungle. 🌴

I’m open to solutions, suggestions, or insults. 

Hit me wit your best shot❗️

Ai Cowboy or Real Human Cowboy? Did I prompt or shoot this image? 


Did I prompt or write this post?

Who can even tell? 
Who even cares?

Thoughts?

Taplio

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