WSR Solutions

Promoted to this role to drive an increase in lead conversion rates through cross-functional collaboration and personalized support, enhancing customer onboarding by reducing response times via LiveChat SaaS integration, boosting customer satisfaction and customer referrals. I have relied heavily on CRM data to identify and resolve systemic issues, improving the overall customer experience.

Customer Support Specialist

Within this role I improved call efficiency, customer onboarding and satisfaction, accelerating the service qualification process. I formulated and developed a comprehensive reference tool using GSuite & CRM data insights for quick access to process and procedural information, streamlining workflows, and enhancing service delivery. Supported sales and project management teams by providing technical and process insights to customers ensuring smooth equipment installation and maintaining high customer satisfaction levels. Maintained high standards of data integrity and security ensuring 100% compliance with legal and ethical guidelines across all client interactions.

Customer Service Representative

Regal Wine Company

Successfully managed and exceeded service delivery for a portfolio of 32+ accounts, expanding market share and market presence in a highly competitive region. I leveraged data analysis to identify high-potential leads, increasing conversion rates and sales performance. Enhanced service operations using SaaS systems to provide valuable advice in a competitive market. Created weekly Success Memo Presentations showcasing sales wins and account victories amongst immediate and regional team members, fostering a competitive and supportive sales environment.

Account Executive

Front & Center Marketing

Spearheaded events that generated 100+ new leads per month increasing brand awareness and a boost in community engagement. Leveraged product knowledge to elevate brand visibility driving an increase in retention and sales. Utilized CRM SaaS software to track customer engagement and preferences. Identified emerging trends, influencing product development and positioning, contributing to the successful launch of new product lines and market share growth.

Brand Ambassador

United States Marine Corps

With this role I had the distinct honor and privilege to manage 5 business sectors through proactive pre-seasonal planning and adaptive response to inventory fluctuations and customer trends. I utilized SAS analytics tools to analyze sales and inventory data, enabling the development of targeted product ordering strategies aligned with market demand and company objectives. Implemented data-driven tactics to increase revenue, reduce aged inventory, and optimize costs, leading to improved business efficiency and profitability.

Sales Planner

West Federal Retail

Managed warehouse team with resource allocation and inventory turn over for 27 East Coast LOU LOU Boutique retail locations and an e-commerce store, driving significant revenue growth. Led procurement and coordination efforts for new location openings, ensuring successful launches. Analyzed SQL sales and inventory data to forecast demand and monitor open to buy (OTB), enhancing stock accuracy to improving sales performance.

Allocation Manager

The Estée Lauder Companies Inc.

Mentored a team of 8 to execute targeted marketing campaigns resulting in increased customer engagement and loyalty. Collaborated with corporate buying team to streamline supply chain operations to help reduce ship to store lead times. Developed CRM strategies, recognized as Best Practice regionally, increasing retention and customer loyalty.

Business Manager

I'm a mission-driven customer engagement professional with 5+ years of experience helping organizations deliver meaningful outcomes through digital solutions, CRM tools, and multi-channel communication.

I specialize in proactive customer engagement, CRM pipeline management, and implementing strategies that strengthen client relationships and drive lasting impact.

I'm passionate about connecting people to care, community, and purpose through technology and human-centered support. I thrive in environments that value collaboration, continuous learning, and service innovation.

Outside of work, you'll find me exploring the arts, traveling, testing new recipes, and enjoying time with family and friends. ✨

Always learning. Always creating better experiences — one interaction at a time.

Taplio

Chaela Wilson's Linkedin Analytics

Chaela Wilson

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