Chris Traynor's Linkedin Analytics

Why Sales Fail... Well, sales these days are mainly product pushing and very little are problem finding. Most companies spend too much time researching the prospect, trying to build rapport or sending out masses of E-mails or LinkedIn messages hoping someone will say YES... They do this to avoid picking up the PHONE. Why don't you pick up the phone? Well, that's because you are either too scared of cold calling, you don't know how to cold call, you think cold calling is dead and emails are the way forward or you make excuses like these - It's not convenient for them. I feel rude. It needs to be warm. I'll send an intro email first then call them. I'm too afraid of cold-calling. Can't get past the gatekeeper... so what's the point? They'll never pick up. I have a no bulls**t approach to sales. I try to help companies struggling with new business book qualified meetings by using the only powerful tool ... THE PHONE. I COLD CALL your prospects so you don't have to... Selling is simple ... 1) Pick Up The Phone 2) Identify Your Prospects Pain 3) Extract That Pain (Emotional Questioning) 4) Verify If They're Willing To Fix It and Have a Budget. 5) Mold Your Solution To Their Pain Points Sounds simple right....?