Boyce Consulting Services

Chairperson of the Board

EV Chargers and Installation, LLC

Chairman Advisory Board

Digital 6

Founder/Principal

Firefly Media Inc./Semi-Retired

Principal

ANSIRA

Formerly AVP Media Director

Senior Planning Director

Firefly Media Inc.

Firefly Media is a performance driven media marketing company specializing in Connection strategy across both traditional and digital media channels. Firefly provides a unique media audit that measures current media performance and provides alternative solutions to improve ROI, brand engagement, and social evangelism.

Founder and principal at Firefly Media Inc. Primary responsibilities were to provide traditional and digital connection strategies for local, regional, and national organizations.

Northlich

Departmental lead for all “Connection Planning and Strategy” including traditional and digital media for all agency clients. Liaison between Conversation Planning (Social Media, PR) to insure proper allocation of funds and optimizing synergies between Connection and Conversation planning.

VP Director of Connection Strategy

iCrossing

Direct responsiblitiy for pursuit of new business and growing of existing business into addtional digital communications channels. Lead on cross-channel research and developement of values, synergies and budget allocations across digital communication channels.

VP Media Strategy

Slingshot LLC

Departmental lead for all traditional and digital media management, strategy, supervision, planning, buying and optimization.. Managed a department of 13 media professionals across all traditional and digital media channels.  Responsible for developing agency media process and procedures, training, budget management and development and growth of new and existing business. 

Selected Achievements:

• Achieved significant account growth (multi-million dollar) across a wide range of traditional and digital categories
• Developed unique and innovative online media strategies enhancing client brand awareness and ROI
• Grew media department from 7 to 13 media professionals
• Developed award winning and innovative digital media strategies

Vice President Media Services

Firefly Media

Founder and Principal

Providing 40 years of marketing and 8 years of EV charging experience. 

clyde@evci.us

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