Craig Bryant

CyberVadis

Leading Enterprise GTM for CyberVadis in the UK

Enterprise Sales

Seaface Consulting

Founder-led sales is hard, especially for early-stage teams with big dreams and no sales background.

So de-risk your growth; leave it to someone who can do the hard yards for you (me) whilst also teaching and training you to become the salesperson you never realised you could be. 

Give a (wo)man a fish; feed them for a day. Teach a (wo)man how to fish; watch their business scale like crazy.

Fractional AE // Operating Partner for B2B SaaS

Clevenue

Clevenue sought to change the way revenue teams grow by enabling a more predictable & engineered approach to revenue planning.

clevenue.io

Co-Founder

Adverity

Adverity is an industry-leading marketing and eCommerce analytics platform.

Responsible for Go-to-Market of new offerings and solutions, this 'special projects' role saw me driving revenue for new products (AI/ML) across the business globally whilst leading cross-functional efforts relating to commercial and product strategy.

I was also a regular public speaker, panelist and compère around the topics of eCommerce, Analytics, Sales and Data at conferences and tradeshows, both physical and virtual.

Head of GTM (Product Evangelist)

Originally hired as an IC to spearhead Adverity's push to grow revenues with Enterprise brands in EMEA.

Reporting into the VP of Sales directly, I 'self-onboarded' into the business, setting my own operating cadence and independently followed the MEDDICC sales framework as I developed my own pipeline and process.

After a successful first year growing this segment myself, I assumed the role of a player/coach; recruiting and training a team of 6 (3 AEs, 3 SDRs) to expand our marketshare further. This saw me co-piloting enterprise deals, coordinating and executing outreach campaigns as well as running my own pipeline and assuming responsibility for the team's.

Over two years, this role also involved a lot of cross-functional collaboration with marketing, pre-sales, product and partnerships to better position Adverity's analytics solution against the pains and problems of this relatively new market / buying audience.

Sales Director (Player/Coach) - eCommerce & Retail

CyberVadis is the leading third-party cybersecurity risk management platform. 

In my capacity as Sales Manager at CyberVadis, I led a multi-cultural and international business development team focussed on expanding the CyberVadis global vendor network.

My role could be broken down into five key elements:

- Cold outreach: cold calling & email
- Revenue Capture & Closing
- New business operations development
- Sales performance management and reporting
- Cross-functional project management
- Management of personnel

Sales Manager

Miappi

Miappi is a martech platform that enables brands to engage more meaningfully with customers through the medium of User-Generated Content (UGC) to drive greater sales and engagement. 

As Senior AE at Miappi I was charged with leading the effort to build and maintain value-yielding relationships with a wide range of enterprise clients and partners across a broad set of industries and markets such as Automotive, Digital Marketing, FMCG, Music as well as Travel and Hospitality. 

My primary responsibilities included:

- Business development and enterprise sales
- Strategic partnerships
- Business strategy
- Sales enablement and operations
- Key account management

Senior Account Executive

As Miappi's first full-time employee I was originally brought on board to:

- Drive topline revenue through cold outreach and sales
- Manage relationships with existing clients
- Develop the client onboarding process and account management motion
- Contribute to the longer-term product vision for the Miappi platform

As the business grew I was able to develop the role, taking responsibility for sales development and account management hires that joined the business.

Account Executive

Circle Research

Circle Research is a B2B market research agency based in London. The company's offering covers a wide range of expertise, including: brand development, reputation, marketing channels and messaging.

My primary responsibilities at Circle were:

- Preparing new business proposals alongside the Client Director
- Contributing to research projects relating to M2M communications, IoT and Cloud Computing
- Producing research reports and conducting data analysis to facilitate insight-driven storytelling

Research Assistant

EcoVadis

EcoVadis operates the first collaborative platform that allows companies to assess the environmental and social performance of their suppliers on a global basis.

My role within the EcoVadis Engagement Team involved:

- International business development (cold calling) specialising in higher value Premium sales 
- International sales in English & French
- New customer onboarding
- Leading internal projects related to; upselling, process improvement and translation

Halfway through my tenure at EcoVadis I was promoted from the role of Rep to Executive.

Sales Development Executive

Execution > Strategy

More than a decade driving growth in startups / scaleups has taught me that nothing moves the needle like revenue.

Big believer in paying it forward, let me know how (mentorship, coaching etc.) I can help you.

Experienced across: Cybersecurity, Data & Analytics, Martech, AI and Machine Learning, Supply Chain, eCommerce, Insurtech, Sustainability, Adtech, RevTech

Scale Expert

Scalewise takes a fresh approach to sourcing go-to-market talent for fast-growth B2B tech companies. 

We place leaders who are a better fit in a fraction of the time using our first-hand scaling experience, pre-vetted community of GTM experts and uniquely flexible solutions.

Hundreds of companies have trusted us to find them leaders across sales, marketing, customer success, partnerships & RevOps.

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