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As a founder, I had done it all: - Founded and sold multiple 7-figure companies - Managed 11 SaaS products through their lifecycles - Led cross-functional teams of 20-30 members - Orchestrated multiple seven-figure product launches - Doubled a company's valuation in just 24 months Then I hit burnout. Overworked and spread thin, I couldn't hold it together. My love for the business was replaced by exhaustion. After recovery, I knew I had to find a new way. I leaned into better processes, automations, and AI. Now, I help others avoid the painful lessons I learned. If you're an overwhelmed business owner, you probably: - Feel like you're drowning in busywork - Struggle to focus on high-level priorities - Dream of scaling but can't find the time - Know AI could help, but don't know where to start - Miss the passion that drove you to build your business Here's why this matters: Time spent on busywork is time lost on growth. Your team feels the strain, and joy fades. You have it all on paper - the title, the salary. But it doesn't feel the way you wanted. Don't let your dreams slip away. You don't have to sacrifice passion or health to succeed. I've been where you are. And I've found a way out. You can too. I'll help you scale with AI. Over 90 days, we'll work together to: - Reclaim 5-10+ hours of your week - Build an AI strategy aligned with your values - Increase productivity and efficiency - Reduce stress and burnout - Focus on what truly matters: growth and loving your life Your decision: A - Continue drowning in busywork or B - Partner with me to build your AI workforce and reclaim your time. If you choose B - scroll up and book a time with me. Let's transform your business and help you fall in love with it again. Your business deserves your best self. And you deserve the life you've been working for. Let's build something amazing together. π€βοΈ
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It's been a minute. Let me reintroduce myself. Me in a snapshot: β¦ Moved to Mexico in August 2024 β¦ Tech founder with multiple exits β¦ MA in Psychology and Theology β¦ Burned out hard - in ministry, then tech β¦ Building in public toward $40k MRR β¦ Passionate about what makes us human β¦ Using AI to reclaim time, humanity, and creativity What I've learned along the way: β AI works best when it amplifies your strengths, not when it tries to be you β Great tools make you more creative, not less human β Your unique voice matters more than ever in an AI world β Real magic happens when technology enhances humanity, not the other way around What I'm offering now: β‘ AI Implementation for Founders: Custom systems that save 10+ hours weekly while preserving your authentic voice β‘ Group Coaching & Community: Learn to build your own AI workflows alongside other founders (next cohort starts soon!) Follow me for: β My journey to $40K MRR (with real numbers) β Practical AI insights and how to preserves your authentic voice β Uncomfortable truths about AI that most consultants won't tell you β Vulnerable reflections on staying human in an increasingly AI world β The messy reality of building a business while maintaining your values β Photos of my new life in Mexico (beaches, tacos, and the occasional existential crisis) This isn't about replacing you with technology. It's about freeing you to do your most meaningful work. It's about building systems that serve humanity, not the other way around. I'm here for you if: β You're a founder who wants to scale without losing your voice β You're ready to implement AI strategically, not just chase the latest shiny tool β You like humans and robots, and want to know how to do better with both β You're tired of the overhyped LinkedIn feed and want an honest perspective on AI (and everything else) β You're just a good human. I'm here to connect. The adventure is just beginning. π€
First came vibe coding. Your role is next. But wait: what's is vibe coding?!? π Picture this: A dev team of 10 people. 8-week development cycles. Endless meetings and Slack threads. That was 2022. Now? One person. 2-day sprints. 10x the output. That's vibe coding: Using AI powered IDE (like Cursor and Windsurf) + no-code tools (like Bolt + Lovable) to build software faster than traditional engineering teams. Instead of complex engineering teams, we now have: - No-code builders - AI-powered development - Automated testing - Instant deployments π Then came vibe marketing. Picture a marketing team: - 5 copywriters - 3 designers - 2 media buyers - 1 analytics person - $50k/month burn That was 2023 year. Now? I run marketing for clients with an AI stack: - Generating creative that converts - Creating content at scale (ex: published 190 blog posts a month ago, and SEO is up 20.8%) - Learning and optimizing in real-time - With AI workflows, strategy partners, content writers/developers/editors, etc. - All for a stack of less than $2k/month The results? - Faster output - Less operations - Faster turn around. - Smaller gap between idea, execution, and results. π But here's what everyone's missing: This isn't just about coding or marketing. It's about the future of work itself. We're starting to see: - Vibe operations - Vibe finance - Vibe product - Vibe everything It's not called that (yet), but it's happening. The pattern is clear: π It's not about doing the work anymore. It's about: - Understanding the right tools - Knowing where they fit in your workflow - Building systems that scale - Orchestrating AI tools effectively π€ Here's the truth: This isn't about replacing humans. It's about unleashing more of your genius. When you're not drowning in execution: - Your creativity expands - Your vision grows - Your impact multiplies The tools handle the how. You focus on the what & why. The opportunity is massive: Those who master this transition will: - Move 10x faster - Create 10x more - Impact 10x larger Those who don't will be left behind. Want to know how to make this transition? I'm running a small cohort where we: - Build your AI stack - Create your workflows - Transform your role I have 5 seats open for the next group (starts May 1). I'm hand selected the right leaders to participate. We're taking the mystery out of AI and putting you in the conductor's seat. Drop a "Ready" in the comments if you'd like to find out more & apply. This is your moment. Don't waste it. π β π Hi! I'm Dan Cumberland π. I'm building in public my path to 40k MRR as a creator and AI consultant. I help founders authentically scale their voices and brands, without loosing their souls. π·: Part of a mural I painted in my living room, expanded by AI (my part is better π)
My path to $40k MRR has one major blocker: Me. & Everything, Everywhere, All at Once. Have you seen "Everything Everywhere All at Once"? Beyond the sausage fingers and multiverse chaos... It's about missing what's right in front of you. While chasing every possible version of success. It's the entrepreneur's curse: - Seeing every opportunity - Wanting to help everyone - Saying yes to good money - Missing great money - Chasing every possibility But here's the truth: Being everywhere means being nowhere. (And no amount of googly eyes can fix that) The real magic happens when you choose: ONE audience ONE offer ONE clear path It's terrifying to put on blinders. To say no to good opportunities. To focus solely on what could be bigger. But that's exactly what we must do. Otherwise, we get sucked into the black hole bagel of entrepreneurship. (Yes, that's an actual thing in the movie) (And yes, it's exactly like entrepreneurial overwhelm) Here's what I'm choosing: Founders building authentic, human brands. Trying to scale their presence and leverage AI without losing their soul. That's it. That's all. No multiverse. No bagel-shaped void. Just one path, one purpose. What are you choosing to focus on? What good things do you need to say no to? ___ π Hi! I'm Dan Cumberland π I'm building in public my path to 40k MRR as a creator and AI consultant. I help founders authentically scale their voices and brands, without loosing their souls. Also: Muppet Dan is back π
AI isn't just for output. Everyone's obsessed with speed and scale. But they're missing the point. AI is for nuance. For making good work great. For finding the perfect word. For catching what you missed. For elevating your thinking. It's not about quantity. It's about quality. π β π Hi! I'm Dan Cumberland π. I'm building in public my path to 40k MRR as a creator and AI consultant. I help founders authentically scale their voices and brands, without loosing their souls.
First, developers got 20X faster. Then marketers did. Guess who's next? (spoiler: it's you!) Let me show you what's happening: 2023: A dev team needed 8 weeks to launch a product A marketing team needed 6 weeks to launch a campaign An ops team needed a month to implement new processes 2025: That same product? 2 days That campaign? 72 hours Those processes? 48 hours This isn't science fiction. It's happening right now. Here's how it started: Vibe coding hit first: - No-code builders replaced engineering teams - AI wrote and tested code automatically - Deployment happened in minutes - 8-week sprints became 2-day launches Then marketing caught the wave: - AI generated copy and creatives - Tools tested hundreds of variations - Data analyzed in real-time - Month-long campaigns launched in days Now it's spreading everywhere: Operations teams are next: - Process automation - AI-driven decision making - Real-time optimization - Instant implementations Then finance: - Automated analysis - AI-driven forecasting - Instant reporting - Real-time adjustments π€ Here's what most people miss: This isn't about doing things faster. It's about doing things differently. The winners aren't just using AI tools. They're building acceleration stacks. The pattern is clear: 1. Identify the bottlenecks 2. Find the right AI tools 3. Build automation workflows 4. Watch time collapse πͺ The opportunity is massive: While others are trying to go 2X faster... You can go 20X faster. This is exactly what we're building in my cohort: - Your acceleration stack - Your AI workflows - Your 20X advantage I have 5 seats open for our May 1 group. I'm hand-selecting the right leaders to participate. Drop a "β‘" if you want to learn more. The 20X revolution is here. Which side will you be on? π β π Hi! I'm Dan Cumberland π. I'm building in public my path to 40k MRR as a creator and AI consultant. I help founders authentically scale their voices and brands, without loosing their souls. π·: me, with some AI context
AI won't solve your deeper problems. But it will show you what they are faster than ever before. I've spent the last year working with founders trying to leverage AI. Here's what I discovered in my own journey: β I thought AI would solve my overwhelm. β Instead, it revealed where I was hiding from my real work. β I thought it would make me more productive. β Instead, it showed me where I was wasting my energy. β I thought it would give me answers. β Instead, it taught me to ask better questions. Here's what matters: 1οΈβ£ AI doesn't make you less human It shows you exactly where your humanity matters most 2οΈβ£ AI won't do the hard work But it will show you exactly what work needs to be done 3οΈβ£ AI won't give you clarity But it will expose where you lack it The founders I work with discover something powerful: AI doesn't replace their wisdom. It amplifies it. AI doesn't eliminate the need for deep work. It makes that work more precise. Here's the truth: The future belongs to those who use AI as a tool for self-discovery, not self-replacement. To those who want to build something meaningful, not just automated. To those brave enough to look in the mirror and grow from what they see. That's why I created the AI Mastery Cohort. It's not another course on prompts. It's your path to building a true partnership with AI. One that amplifies your wisdom while preserving your soul. Applications are open for the next cohort. Find me if you're ready.
Your AI comments aren't fooling anyone. I don't mind. But some might. π You know the ones: β’ Generic summary of the post β’ Weak connection to your work β’ "That's why I'm passionate about..." We see you. π€ Look, if AI comments are your thing, do you. No judgment here. Everyone's building their presence differently. But here's the thing: Using AI to replace your thoughts isn't the move. Instead, what if you used AI to amplify your voice? To reduce friction? To help you engage MORE authentically? For me that looks like: β’ Voice-to-text when typing feels hard or slow β’ Using AI as a thinking partner β’ Getting help crafting better responses Here's my favorite commenting flow: 1. Read the post 2. Ramble my thoughts into an AI trained on my voice 3. Let it clean it up and make it sound like me... but tidy-er 4. Post But sometimes? The most human thing is just dropping a "πͺ" or "Love this!" or just "Thank you for this!" Small authentic engagement > AI-generated essays The choice is yours. There's no "right way" to do LinkedIn. But remember: Real connection happens when real humans show up. What do you think? How are you using AI in your social media? β π Hi! I'm Dan Cumberland π. I'm building in public my path to 40k MRR as a creator and AI consultant. I help scale authentically scale their voices and brands, without loosing their souls.
Everyone's AI marketing sounds the same. This is your opportunity. We all know this about business: You can compete on price... Or you can compete on value. Walmart owns the bottom. Apple owns the top. The same is happening with AI marketing right now: Most people are using AI to: - Pump out more content - Sound like everyone else - Compete on volume - Race to the bottom It's literally the Walmart strategy: Faster. Cheaper. More generic. More automated. But you can't out-Walmart Walmart. And you can't out-generic ChatGPT. The real opportunity? Use AI to amplify what makes you different: - Your unique voice - Your specific insights. - Your lived experience - Your POV & unique takes Everyone else is using AI to sound the same. Use it to sound more like yourself. Use it to think more like yourself. Use it to connect more how you connect. Everyone else is automating generic fluff. Enhance your genius instead. The choice is yours: Race to the bottom. Or build something only you can build. Which path will you choose? π - PS - I teach founders and leader to use AI to be more human. Not less. To use AI as a thought partners. Not a trick pony. To increase impact and connection. Not noise. I'm building my next AI Mastery cohort to start next month. DM me if you might be interested in being a part of it.
Stop asking AI for answers. Start building relationships instead. Most founders are using AI wrong. They're stuck in "chat mode" - asking questions, getting answers. Treating AI like toaster instead of a sous-chef. Here's what you need to know: In my recent AI cohort, Kris was frustrated trying to extract key terms from legal documents. One-off questions. Incomplete answers. Hours wasted double-checking. Then he shifted his approach: Built a custom GPT with specific context Fed it examples Trained it on his terminology Now? Work that took hours happens in minutes. With better accuracy. Another member, Maggie, was struggling with her work for a nonprofit client. Generic templates weren't cutting it. So we changed the game: Started gathering rich context Built a relationship through conversation Let AI become a true partner Here's the truth: The companies that will win aren't the ones throwing AI at every problem. They're the ones who understand: AI isn't a shortcut. It's a shift in how we think about work. How is your relationship with AI evolving? Tell me below! Also, my next cohort starts in a month. Comment "tell me more" if you'd like to talk about it. β π Hi! I'm Dan Cumberland π. I'm building in public my path to 40k MRR as a creator and AI consultant. I help founders authentically scale their voices and brands, without loosing their souls.
Amanda Northcutt
I'm thrilled to announce my upcoming LinkedIn Live conversation with AI implementation expert Dan Cumberland π! If you've been feeling that AI is either overhyped or overwhelming, you're not alone. I've invited Dan to cut through the noise and share his refreshingly human-centered approach to AI implementation. Join us today at 11:30am EST!
The internet's talking about Shopify's AI memo. But they're completely missing the point. It's not about the mandate to use AI or lose your job. It's about something much more important: A massive company going AI-first. Right before our very eyes. & sharing the playbook. Here's what the CEO is actually saying, and what you should take from it: 1. Make AI your default starting point Not your later on backup plan. Not your special tool Your first move. 2. Learn by doing and experimenting. Don't watch from the sidelines. Don't put it off until later. Start small. Start now. 3. Focus on augmentation, not replacement The goal isn't to replace humans. It's to give them superpowers It's to leverage your genius. Make it shine brighter. 4. Build flexible AI systems (most miss this) Don't bet everything on one AI tool. Create processes that evolve. The tech changes fast. Does your stack? Stay agile. IMHO: the ones that win won't be the ones with the most AI. They'll be the ones who integrate it thoughtfully. I see this every day with my clients: Tiny to teams (>20). Massive output. Less burnout. Better work. More fun. But it starts with a mindset shift: Stop treating AI as your tool. Start making it a partner. The wildest part about this shift, is how equalizing it is. You don't need to be Shopify to do this. You don't need to build new IP. You have the same tools. You just need to start. Use them. Every. Single. Day. Or else π¬ I'm curious: does your org have an AI strategy? If not, what's stopping you from going first? -- PS- I help mission driven leaders go from feeling overwhelmed by AI to confidently using it as a tool for real work. If you want to learn how to make AI actually work for you, build smarter systems, and freeing up time for what matters most β we should chat.
I did my career backwards. I mostly don't regret it. (Ask me at 3am, and I might have a different answer π) It went ministry > psychology > startups & AI It took almost a decade. Because it wasn't just a job change It was a complete change of everything. It taught me something I'll never forget: Your environment shapes you more than anything else. I remember sitting at my first PE conference, Surrounded by founders, investors, and operators casually discussing million-dollar deals. It was all so casual. Like they were toppings for their breakfast omelets I walked into on a room where two teams were doing a JV webinar. They made $20k in an hour and half. That had been almost my entire salary in ministry. I barely understood what was happening. I felt very out of place. But completely inspired. Not because of the money. That's just a part of of. But because I was seeing what was possible. Eyes wide open. I jumped into the deep end and ran a company for one of the PE teams I met there. I took a fledgling product and went to work on a formal launch. I absorbed everything and partnered with some big players. We launched that product and did $700k in 7 days. It was insane. We were totally unprepared. The support queue was over 1,000 tickets deep at one point. (Not something to be proud of) It was sink or swim. I saw what the internet and business could do. Eyes wide open. Your environment sends you messages all day: Your friends' ambitions become baselines Your community's expectations become defaults Your network POV become your reality Today, AI is creating new possibilities every day. But you have to be in rooms where people are using it. Where they're pushing boundaries. Where they're thinking bigger. If you're feeling stuck, change the context. That's why I created the AI Mastery Cohort. It's not just about learning AI. It's about being in a room with founders and leaders who are using it to scale. Who are pushing boundaries together. Who are thinking bigger about what's possible. "I've been incorporating these tools into my everyday life constantly. I'm texting Dan almost daily that this work is literally changing my life because of all the ways it has allowed me to be more efficient and creative." - Michelle, cohort member. The most powerful proximity is often uncomfortable. It should make you feel a little out of place. A little scared. A little like you don't belong (yet). That's where growth happens. Put yourself in places that can take you where you want to go. And soak it ALLLLLLL in. Eyes wide open. PS - Comment πͺ if you want to learn more about joining our next cohort. We start in a few weeks. β π Hi! I'm Dan Cumberland π. I'm building in public my path to 40k MRR as a creator and AI consultant. I help founders authentically scale their voices and brands, without loosing their souls.
AI Agents are overhyped. There. I said it. π€ Everyone's talking about autonomous AI agents like they've discovered GOLD! But here's the truth: General agents are glorified task rabbits. Manus and Operator = π€¦ββοΈ They can: β’ Make a dinner reservation β’ Write basic emails β’ Do simple research β’ Format documents You know who else can do that? An entry-level VA for $20/hour. Just like a new intern, they take longer to get setup and direct than doing the work yourself. The missing piece? Context. These agents don't understand: β’ Your company's voice β’ Your specific workflows β’ Your unique challenges β’ Your customer relationships β’ The nuanced decisions that make your business special Will they get there? Yes. Are they there now? No. Are custom agents differnt? YES How? They're built for YOU and YOUR workflow. Not everyone's all at once. Here's what to do instead: Focus on leveraging AI to enhance your existing workflows. Build systems that multiply your value creation. Keep your eyes on what matters: serving your customers better. When agents are truly ready to transform your business, trust me - you'll know. Until then, don't let the hype distract you from what matters. Build something real. π What's your take on AI agents? Too much hype? Or am I just jaded?
The conductor never plays a note. Yet they're the highest paid on stage. Think about that for a second. 30+ world-class musicians. Each a master of their craft. Years of practice. Pristine execution. But the person making the real money? The one who knows how to make them work together. This is exactly what's happening with AI tools right now. In 2023, we valued the players: - The copywriter - The designer - The developer - The analyst In 2025, we value the conductors: People who know how to make AI tools sing together. Here's what I mean: Three years ago, I ran a venture studio. 12 people on the team. Even being scrappy, that's what it took to market our 7-figure products. Today? I run marketing for a $20M company. Just me and a few contractors. The difference? I stopped playing instruments. I learned to conduct. π€ Here's the shift: Old world: Master one instrument (Be the best copywriter, designer, etc) New world: Master the orchestra (Know which tools to use, when, and how) The highest-paid person in the room isn't the specialist anymore. It's the conductor. πͺ Want to become an AI conductor? You need to understand: 1. The instruments (AI tools) 2. The music (your business processes) 3. The harmony (how tools work together) Most people are stuck learning one instrument. While conductors are building symphonies. This is why I'm teaching people to become AI conductors. In my upcoming cohort, you'll learn: - Which AI tools matter - How to make them work together - When to use what - How to orchestrate it all I have a just a few seats open for our May 1 group. I'm hand selected the right leaders to participate. We're taking the mystery out of AI and putting you in the conductor's seat. Drop a "π΅" in the comments if you want to learn more. The future belongs to the conductors. Time to pick up the baton. π β π Hi! I'm Dan Cumberland π. I'm building in public my path to 40k MRR as a creator and AI consultant. I help founders authentically scale their voices and brands, without loosing their souls.
My kids turned us into muppets. Then I realized trust was dead. I spent an evening with my kids using 4o on family photos. "Make us dogs" "Make us old" "Make us sushi" They laughed belly laughs. The really deep kind. It was so fun. All of it looked so real. I can't stop thinking about it, and what it means for what's "real". It's like this: First, we lost trust in what we read. (Remember when "fake news" wasn't in our vocabulary?) Then we lost trust in what we see. (Deep fakes made everything questionable) Now we're losing trust in what we see and hear. (AI voices sound just like the real thing) The default has flipped: We used to trust first, verify second Now we doubt. Doubt everything first, then verify, maybe, if we have time. Here's what it means for you: While everyone races to use AI to create "perfect" content, "Perfect" becomes less valuable. The real opportunity is going the opposite direction. Being raw. Being real. Being human. It's easy to: - Generate thought leadership - Create polished content. - Build a synthetic brand It's hard to: -Tell true stories - Be vulnerable - Show up authentically The future belongs to those willing to be known. To be seen. To be human. To be real. Because in a world where everything feels fake... REAL becomes the secret sauce. And trust becomes the ultimate moat. No one wants to be tricked. Interacting with an avatar they thought was you. Real trust is the ultimate currency. Only you can build it. Little by little. With how you show up. Without AI trickery. And with human connection. The question isn't "How can I use AI to scale myself?" It's "How can I use it to be more authentically me?" What will you choose? π€ β π Hi! I'm Dan Cumberland π β the blue one in the photo below. I'm building in public my path to 40k MRR as a creator and AI consultant. I help founders authentically scale their voices and brands with AI, without loosing their souls.
So I was driving here in Mexico with my son. A beat-up sedan made a left turn in from the lane on my right, in front of us. I stepped on the brakes, and let him go. My son said: "he can't do that!" I simply said: "Never get in a fight with someone who has less to lose than you." The guy in the old car didn't care about a few more dents. I had everything to lose. A car without dents. A family to keep safe. And so much more. I realized later it's the same with success, in a weird way. When you're at the bottom, you'll try anything. You'll take risks. You'll reinvent yourself. You'll fight like hell. You'll leave it all on the table. You'll loose it all in the fight. But when you're doing "okay"? That's when the real danger sets in. You start protecting what you have. Playing it safe. Avoiding risks. And that's how dreams die. Not with a bang, but with a whimper of "good enough." I've been there. Comfortable consulting gig. Decent income. Nothing really wrong. But that comfort was killing my potential. Sometimes you need to be willing to risk what you have to become what you could be. π€ What are you protecting that's keeping you from your next level? β Hi! I'm Dan Cumberland π I help founders authentically scale their voice and brands without loosing their soul. Do the work that only you can do. Build a business you love & a career that inspires you.
$40K MRR isn't just a goal. It's a forcing function. I set this target for 2025, and it's changing everything about how I work. When you have a real MRR goal, you start seeing your time differently. Every hour becomes an investment. Every decision becomes a trade-off. I'm saying no to projects that would have been easy "yes" decisions last year: - One-off consulting gigs that pay well but don't take me where I'm going. - Interesting opportunities that don't build recurring revenue - Non-productized engagements that don't scale. I'm saying yes to things that scare me: - Building systems instead of delivering services - Creating scalable products instead of custom solutions - Investing in marketing that compounds over time - Saving mindshare for bigger things. The hardest part? Passing up money. Real money. Good money. But it's not my money. A contact reached out last week with a project. Six months ago, I would have jumped at it. There's money to be made there. But today it's not for me. Not because I couldn't use the $ But because those hours are better spent building my business. Creating something that generates $ every month for the next two years. The math is simple. The discipline is hard. Setting a big MRR goal forces you to value your time differently. It makes you uncomfortable. It makes you strategic. It makes you focus. It's the difference between building a business and having a job you created for yourself. What goal would force you to make different decisions about your time? π€ β π Hi! I'm Dan Cumberland π. I'm building in public my path to 40k MRR as a creator and AI consultant. I help founders authentically scale their voices and brands, without loosing their souls.
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