Daniela Obenshain, MBA's Linkedin Analytics

With a passion for marketing strategy and project management, my background and diverse skills accredit my keen ability to spot trends, best practices, and tailored strategies to help position brands and organizations as respected voices in their target audiences and industries. I have dense experience working with brands and promoting products and services in multiple verticals, including CPG, B2B, B2C, healthcare, education, and the nonprofit sector. My agency and corporate experience have provided me with the opportunity to produce projects within the scope of work under agile project management. Within digital communications, I'm able to influence decisions for the organizations I represent. I also serve as a subject matter expert (SME) for social media management and strategy for clients and brands. In addition to this, I'm a subject matter expert in transcreation and acculturation and encourage brands to develop culturally relevant content for their target audiences. My skills include integrated marketing strategies, project management, analytics, research, organic and paid social media strategies, digital marketing, writing, public and media relations, creative direction and transcreation. I have multiple years of experience working with private companies and government agencies. I am a proud graduate of the University of North Texas, earning my Bachelor of Arts in Strategic Communications and minoring in Spanish. I later went on to further my education and earned my M.B.A in Marketing at the same institution.