ELIM BUSINESS & MANAGEMENT CONSULTANCY

Managing Partner

Elim Business Management & Consultancy Sdn.Bhd.

Chief Operating Officer/CD0  | Long John Silver's Malaysia & Brunei

Long John Silver's | Malaysia & Brunei

Chief Operating Officer/ Chief Development Officer

Kopitiam Asia Pacific Sdn Bhd

Chief Operating Officer

Pizza Hut Malaysia

Head

QSR BRANDS (M) HOLDINGS SDN. BHD.

Leading the Property and Market Development divisions that includes property management, restaurant network growth, design, construction &project management, technical support for KFC and Pizza Hut brands. Responsibility for the development of Market Development Strategic Plans for both the KFC and Pizza Hut brand with clear vision for growth. Includes accountability to deliver new store builds,asset enhancements, new store sales and profitability, cost saving through build smarter and value engineering, maintenance of asset and leading a large team of professionals.

Chief Development Officer

Wendy's Indonesia

Responsible for providing strategic leadership, and direction in day-to-day management of Wendy's Indonesia operations whilst working closely with the Wendy's Company's APAC-EMEA franchisee support team in Singapore to re-invigorate and to build the Wendy's Brand in Indonesia. To provide leadership to the team in driving primary goals of the business, establishing business strategies, expansion plans and also marketing directions to build a sustainable growth plan mated to well thought strategies.

Chief Executive Officer

PT DOM PIZZA INDONESIA

Responsible for the expansion and profitable growth of the Dominos brand in Indonesia, including full P&L responsibility. Empowered to define day to day Operations of DP Indonesia and to build strategic direction for the brand whilst working closely with corporate teams(MAP) on defining organisational structure that best supports the Dominos future business growth in Indonesia, working closely with the Dominos International team based in Hong Kong.

General Manager, Domino's Pizza Indonesia ( A Franchisee of Domino's Pizza Franchising BV)

Cosmo Restaurants, Franchisee of Burger KIng Corporation

Played a critical role in strategic planning, business management, operational effectiveness and organizational development in accordance with the Company’s direction to drive and grow the Burger King brand here in Malaysia

Also responsible for providing strategic leadership, day-to-day management of the Overall Company operations and will liaise with the Board of Directors for establishing business strategies, expansion plans and marketing direction to build a sustainable high-growth business for an optimal return on investment for shareholders.

Starbucks Coffee Thailand

Lead the profitable growth of the brand in Thailand and to position it as the leading specialty coffee place whilst ensuring that we remain engaged and be an integral part of the lives of the community in which we operated in.

Managing Director

Senior management professional with  32years  involvement in the F&B industry serving in key positions across various global and regional brands. Brings  extensive skill and knowledge of both upstream and downstream activities with responsibilities that also extends to leading key functional teams.

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