I'm currently working as a fractional product designer for mostly early-stage teams. I've so far:

- Designed mobile apps from scratch with co-founders
- Revamped admin experiences
- Audited existing product UI and provided detailed feedback and analysis

Independent Product Design Lead

Eucalyptus

I have both managed a team of 4 designers and performed as an IC in this role. My responsibilities as a design manager and leader have been to shape the ways of working for designers across Product and Growth, provide mentorship to all designers, and build a strong design culture.

For delivery, I led a team of Product and Content Designers that crafted and delivered a mobile app experience for the patients of our largest brand Juniper.

With the collaboration of other stakeholders (product managers, engineers, operations), in this role I've delivered the following: 
- A multi-brand design system for 4 healthcare brands (Pilot, Software, Kin, Juniper) to help increase the efficiency and effectiveness of our output fuelled by standardised back-end platform
- Revamp our consultation experience with patients to improve the user experience and include a regulatory need of a phone call

I also lead the design guild, made up of 20+ designers across Euc. It's my responsibility to organise and facilitate workshops, sessions and sharebacks to help all of our designers elevate their craft.

Product Design Lead

I joined Eucalyptus just as the Product function was ramping up in refining it's ways of working. Initially I took on the project of creating a multi-brand design system for our 4 brands (Pilot, Kin, Software, Juniper). It was a privilege later in 2023 to present this work at the first Friends of Figma community event in Australia!

I was also defining suitable rituals for our growing product and digital design collective to help delivery high quality work, and learning off each other's strengths. Retros, sparring and sharebacks became the norm and cultivated a culture of building in the open together, which conveniently is one of our Euc values.

Senior Product Designer

Wisr

I joined Wisr to completely redesign the internal CRM tool used for personal loans from scratch. The tool had accumulated content and actions without a structural overhaul for several years. As the Product Designer, I worked closely with the Product Owner on a number of projects to achieve successful change.

- Recording and auditing the entire CRM tool, frequently discussing with operations stakeholders on context and importance of every action and piece of content
- Mapping out information architecture of redesigned tool to ensure an uplift in efficiency and productivity for operations team
- Developing a design system derived from the Wisr brand that allowed future designers and engineers to scale the experience with concrete principles more established

In addition, I delivered designs for the external-facing loan application flow, and maintained the design system for our internal tool and external-facing brand.

Product Designer

George Hatzis

Freelance Designer

Wildcard

Wildcard was a transaction account that helped you control your spending and build your savings. Put your pay into Wildcard, tell the app when you next get paid, and it’ll make your money last until pay day. 

As the sole designer in a small team, I worked with our co-founder to deliver a high quality mobile app experience that would help us define our product market fit. That was the main objective, but I was also responsible for:

- Researching and identifying our core user persona
- Developing and implementing our design system with our engineers
- Design social media ads (statics and video) for Facebook and Instagram
- Planning out and roadmapping product features with CEO

Mizko Media

- Worked on a variety of different projects within different industries, from banking to health.
- Understanding business needs and aligning with user needs.
- Facilitating user research workshops, brand workshops, and user interviews. 
- Providing user flows, sitemaps, sketches, wireframes, UI kits, and design concepts.
- Prototyping and extensive design iterations with Sketch, InVision and Zeplin.
- Working in a fast paced, start-up environment, always in-front of trends and emerging technologies.

Practice Ignition

- Rapidly prototyping new features and frequent collaboration with development team
- Creating custom illustrations and iconography
- Building content for website (Twig, CSS, JS)
- Creating and maintaining unified design system across product and marketing
- Working within Kanban framework in weekly sprints

Managed and involved in a various set of projects regarding events, promotions, advertising and website content.

- Designing illustrations for digital and offline advertising and event booths
- Creating and managing content and illustrations on marketing website
- Fulfilling stock orders for merchandise
- Organisation of social gatherings/events before conferences

Marketing Specialist

- Leading the marketing and design development of a website and mobile application for the Aquis Brumbies
- Tasks include analysing website and campaign metrics, co-ordinating SEO optimization, managing e-commerce platform and integrating social media platforms.
- Skills: HTML/CSS, Adobe Photoshop/Illustrator and various Google platforms (Adsense, Adwords and Analytics).

Digital Specialist

I'm a problem solver that helps turn a company vision into a product vision. The goals I try to achieve are ones that helps the business and the users equally, all through product design. I'm a thoughtful designer who likes focusing on the bigger picture to make sure things are heading in a positive direction, but the details always come into conversation too.

In my spare time, I like to work on my side projects as my multidisciplinary skills let me plan, design and build whatever fun idea comes to mind. I have a website where I post infographics about film, TV and sports that's gained millions of views and become a viral sensation many times. It's a rewarding exercise to get myself thinking outside the box, and connect with the pop culture I love so much.

I also build a tool for designers, called Checklist Design. It showcases the best UI and UX practices to ensure a functional, production-ready experience. Checklists are a great way to look at the fundamentals and remind yourself about what matters most at the start of your next project.

Earlier this year I had the pleasure of translating one of the boldest brand identities I've seen in a while into a design system and user interface that would help the product come to life. 

It was challenging in all the right ways, getting me out of my comfort zone and building interactive components I hadn't ever made before.

Today, Fabra is live to everyone! It's got a brilliant team behind it and I can't wait to see all the incredible creations that are brought to life 👏

Co-founder & CEO at Fabra | Making product design radically accessible in 3D 🚀

FABRA IS LIVE. 🚀

After two years in the making, Fabra is officially live to the public today.

Countless pivots.
Two incredible co-founders, Gloria Yu & Nick Manks.
And the best team I’ve ever worked with: Alicia Hamilton-Morales, Aron Weston, Ben C., Jacqueline Tenges, Eloise Langley, Lily Rose Dambelli, Suprakash Mondal, karun rathore, Denis Tokarev, Sudhanshu Sharma, Rachel Lee, Peter Ikladious 🙌 

We’ve also just been backed by four incredible investor partners.
Concept Ventures, Side Stage Ventures, January Capital & LFX Digital.
Huge thanks to Alex Rankin, Ben Grabiner, Elli Hanson, Oliver Kicks, Ariel Rahamim, Ed Lam & Jessica L. for believing in us so early.

All built on one simple belief.
Product design shouldn’t be locked behind complex software or years of training.

And now… it’s real.

A Canva-style 3D web editor for any physical product in the world.
With thousands of product templates and tech packs ready to go. 

What used to take months now takes minutes.
Fabra lets anyone design real physical products in 3D, right from their browser.

No downloads. No experience. 
Just easy creativity.

This is day one.
Let’s make product design accessible to everyone.
And if you believe in that mission, a like, comment, or share goes a long way. 🙏

👉 www.fabra.com

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