Hannah Power

founder @amplify | empowering solopreneurs to create online success, through alignment not hustle | join my next free masterclass to learn how 💫

I believe personal brands can change the world.

I also believe that building a business around your personal brand is one of the most fulfilling and financially rewarding things you can do.

And with the digital landscape evolving faster than ever, fuelled by AI, there’s never been a more powerful moment to build one.

… but the reality is most people never manage to unlock the influence, income, or impact their personal brand could create.

My mission is to change that.

Hi, I’m Hannah,

Over the past 7 years I’ve:
→ Grown an audience of 100k+ followers across Instagram and LinkedIn
→ Written an Amazon best-seller, The Power of You
→ Spoken on stages at organisations including Unilever, HP and Oxford University, as well as delivering a TEDx talk
→ Been featured in Forbes and CEO Weekly
→ Ranked #1 on Google for my niche
→ Built my inbound coaching business to £20k/$30k per month

Now, I lead amplify, a platform designed to help you grow your personal brand in three powerful ways:

1 | 1:1 Coaching

Are you a CEO, founder, author, or coach ready for bespoke support?
Work directly with me to build and scale your personal brand with clarity, confidence, and consistency.

DM 'COACH' to book in a call.

2 | Speaking

Are you a small or large business looking for an inspiring keynote or practical workshop on personal branding, AI or team performance?

DM 'SPEAKING' to book in a call.

3 | Group Coaching

Ready to learn the exact system I used to build and scale a personal-brand-led business?

My newest group coaching programme helps you gain clarity on your message, build confidence, and show up consistently with content that connects.

Expert guidance, AI-powered support and accountability, plus 1:1 support from me.

DM 'GLOW' to book your clarity call.

At amplify, we believe alignment outperforms hustle, every time.

I’m passionate about redefining success.

Not the hustle-heavy, burnout blueprint we were all taught to follow…

…but a new kind of success.

Sustainable. Impactful. Creative. Scalable. Powered by AI and built on authenticity.

Your personal brand isn’t just about business growth, it’s the bridge to your dream life.

The clients, freedom, and opportunities you want are already available when you learn how to show up, share your story, and use AI to help scale your message further than ever before.

My mission:

To help you grow your personal brand with clarity, confidence, and content that truly connects, so you can create a life you love, by changing the lives of others.

Follow me for content on personal branding, AI, and performance.

Podcast Host

Flow, the podcast that unlocks the secrets to finding balance in the chaos so you can live your best life, in every area of your life.

Hi, I’m Hannah, personal growth junkie, ideator and lover of anything related to high performance working, living and loving.

Over the last 10 years I’ve been on a (very up and down) journey of self discovery with a goal of becoming the happiest, freest, most successful version of myself.

5 years ago I came across the concept of flow and it transformed my life. I now use the philosophy and teachings of flow to transform my clients lives and through this podcast, I hope flow can transform your life too.

The podcast will help you understand and free yourself from everything and anything which is holding you back from living the life you're meant to.

Lets get into flow, together.

Every January I notice the same pattern.

People reflect on how the past year went, dream of the future they know they’re meant to live, then set intentions for the new year (the “new year’s resolution”).

But after January passes… they slip back into the same habits, same pace, and the same way of doing everything alone.

It’s not because they’re lazy and don’t want to change (they most certainly do). 

What’s actually happening is that most people are trying to build a new life with the same nervous system, expectations, and support structure that kept them stuck this past year. And that rarely works (I know this because I lived it).

There was a time when I thought independence meant strength. I carried the mindset of “I can do everything myself” and “I need to do it myself if it’s going to be perfect” into each new year. I truly believed that if I could just read more, plan harder, think faster, I’d eventually figure it all out. 

And yes, I did make progress. But it was slow, exhausting, and often lonely (mixed in with burnout here and there)

So how did I get to where I am now? In flow, living my best life, and experiencing opportunities I had dreamed of, but wasn’t sure if they were possible? 

It wasn’t finding more motivation or discovering a ‘better’ strategy.

It came when I stopped trying to do everything by myself. When someone held the vision with me and gave me guidance, accountability, and a space where my ideas didn’t spiral, they sharpened.

That’s when things accelerated and I watched my life start to change in a way that felt almost effortless.

Most people don’t realise you don’t need a ‘new year resolution’. You need a new way of being supported. 

Because staying in “almost” is easy when you’re on your own. Almost ready, almost consistent, almost confident, almost there.

But growth happens faster when someone is walking beside you.

So before you set goals for 2026, ask yourself this: What version of me is trying to build this next chapter… and does she/he actually have the support they need?

If you’re reading this thinking, “I don’t want another year of almost”, I invite you to do things differently this time around.

Inside my newest programme, the Personal Brand Glow Up, we focus on exactly this. Clear direction, weekly live 1:1 support with me in a group setting, and a system that helps you build momentum without burning out.

If you want to explore whether it’s the right next step, you can book a free consultation with Angelina, my coaching specialist (link in the comments).

helping coaches become the obvious choice online | #1 personal brand coach @amplify | podcast host | author + speaker

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Most people quit right before the level changes.

If things feel harder than you expected, you’re probably doing it right.

This part of the journey catches so many people off guard. We’re sold the idea that once you ‘figure it out’, business gets easier. That confidence arrives, momentum stabilises, and the discomfort fades.

But in my experience, that’s not how it works.

Business doesn’t get easier, you just get better at dealing with the hard moments. You build resilience, develop self-trust, and learn how to regulate yourself when things wobble instead of spiralling or stopping.

And at the point when you're saying "I can't do this"... that usually means you're SO much closer than you think (you’re at the edge of a new level).

And every new level asks something different of you. New skills, new boundaries, a more-regulated nervous system, a stronger sense of identity…

The people who grow and continuously evolve are the ones who recognise doubt as part of the expansion, not a reason to quit.

So if things feel harder than you expected, take that as information (not judgement).

You might be much closer than you think.

Curious… when things get hard for you, do you tend to push, pause, or question everything? (let me know in the comments)

These are the moments the personal brand glow up was designed for… levelling up in a way that is real, tangible, and measured (not theoretical).

If you’re ready to be supported through your current phase, book a free consultation with Angelina, my coaching specialist (link in comments).

Starbucks went from just coffee to practically a lifestyle brand.

Starbucks didn’t wake up one day and decide to sell everything. They started with coffee, then food, seasonal cups, rituals, playlists, reusable mugs, gifting moments, etc.

They didn’t jump categories. They expanded the experience. And that’s the part most personal brands miss.

Starbucks isn’t successful because it sells more things. It’s successful because everything it adds reinforces the same feeling (familiar, comforting, consistent, elevated but accessible).

You don’t go there just for caffeine, you go for how it makes you feel while you’re there.

Here’s the personal branding lesson: you can add offers, you can evolve your work, you can grow your business beyond one thing, but only if what you’re adding extends your core promise (not distracts from it).

This is where so many coaches go wrong.

They don’t expand and pivot too fast. They develop a new offer, start targeting a new audience, go in a completely new direction… and suddenly the brand feels scattered, confusing, and harder to trust (I’ll be the first to admit, I’m guilty of this too!)

Strong brands don’t reinvent themselves every six months. They build depth first, then widen the circle.

So before you add something new, ask yourself this: “does this deepen the experience I’m already known for? Or does it pull attention away from it?”

Don’t pivot. Expand with alignment. That’s how brands scale without losing their power.

Now your turn. Tell me…if someone recommended you to a friend, what would they say you’re known for? (comment below)

The best mentors I’ve ever had created clarity (not dependency).

And they did it because they actually knew what they were talking about, and wanted me to evolve to a point where I wouldn’t need them anymore.

The best ones aren’t just ‘good communicators’.  They’ve lived the experiences they needed to live to be able to help others. They’ve both built and broken things along the way, and fixed what needed to be fixed. They’ve made mistakes that cost them time, money, energy, and confidence.

And instead of me needing to make all those same mistakes myself, I choose to learn from theirs instead. 

That’s the part most people miss when they decide mentorship isn’t “necessary”. What they fail to realise is that great mentorship is time compression. 

You’re not simply paying for an hour-long call. You’re instead learning from thousands of hours of experience (years of trial and error) distilled into a single conversation.

The best mentors will help you avoid the detours they already took. They see around corners you can’t see yet and spot patterns early because they’ve watched them play out before in their own lives.

And at the same time, they don’t take your power away or make you reliant on their opinion. They use their experience to sharpen your thinking, not replace it.

Instead of feeling dependent, you feel clearer. Instead of feeling smaller, you feel more capable. Instead of guessing, you move with conviction.

That’s when progress speeds up and you start to see the results you’ve been chasing. Because you’re working with better information (instead of just working harder).

And that’s the difference between mentorship that feels supportive in the moment…
and mentorship that actually changes your trajectory.

What’s one thing you wish someone had warned you about earlier on your journey? (share in the comments)

And if you’re craving this kind of mentorship, the Personal Brand Glow Up is where we support you to build clarity, confidence, and momentum without losing your autonomy or voice.

Book a free consultation with Angelina (my coaching specialist) to explore if it’s the right option or alternatively what kind of support would actually move you forward right now (link in comments).

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