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Hi ๐ If youโre an ambitous B2B SaaS founder looking for an honest, pragmatic and systematic approach to growing your business, letโs have a chat. I founded and bootstrapped a B2B SaaS procurement tech business from start-up to profitable growth with over 1,300 high LTV customers in over 70 countries (inc Canon, JP Morgan, Pfizer, United Technologies, Diageo, easyJet). So I've experienced the highs and lows of being an early stage founder with limited funds and resources selling successfully into mid-enterprise clients globally. ๐ข More recently Iโve helped B2B SaaS founding teams in sales AI, procurement tech, smart energy, prop tech, data analytics to add $170m ARR from start-up, scale-up, growth and enterprise. Together with founders and leadership teams weโve created significant revenue growth and enhanced shareholder value. ๐ Along the way Iโve made learned lots of lessons, worked with some amazing companies and inspiring people. I can help as much or as little as you need. โถ๏ธ Strategy, planning and delivery โถ๏ธ Creating the right team and culture โถ๏ธ Robust financial modelling and integration with operating metrics โถ๏ธ Getting investor ready and raising money โถ๏ธ Working on behalf of investors to grow value / prepare for exit โถ๏ธ Building systems and processes to grow revenues predictably โถ๏ธ Implementing procurement controls, cutting waste, improving productivity โถ๏ธ Delivering the right KPIs to focus on the metrics that matter If you need practical advice or hands-on delivery to deliver profitable growth, connect and ask me anything. Happy to help if I can. ๐ Let's connect.
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I recently had a pint with Steve. I've known him for many years. But he was stuck. He'd had a great corporate career. Senior exec. Well paid. Then he hit 50. He quit during COVID to "do consulting". In reality, he wanted to get ahead of likely downsizing. Initially, all went well. He farmed his network. Secured fractional roles. Then he took an interim CXO position in a start-up to fill a gap and satisfy his interest in early stage. Not well paid, but some equity and new challenges. He enjoyed stabilising the chaos. Implementing systems. Making an impact. Somehow, he ended up with responsibility for 30+ staff. However, in the last few months, sales have slowed. Clients are churning. Losses are mounting. Limited cash runway to pivot. Investors are getting nervous. Employees considering their next moves. So, Steve is feeling stuck. Working at home has left him isolated. Lack of water cooler moments. Video calls aren't condusive to this type of chat. Go all in on the tech start-up to turn it around or re-ignite his consulting business. Or try to get a job. Getting back into corporate life is not an option. His former employers are all reducing headcount. Going back to 9-5 is not appealing and his age is (like it or not) against him. The consulting that he relied on is getting harder to find and more competitive. Many of his consulting clients are reducing their spend or delaying projects. And Steve's feeling somewhat out of touch with the pace of change in his industry. So whilst the start-up isn't covering his monthly costs, it looks like his best option. It has its problems, but most are fixable. Cut costs, stabilise cashflow, then re-build. It will take some re-alignment of shareholder expectations. But at least he can control the priorities and the timescales. He now has a plan. 4 steps to execute in 6 months. He can focus on step one, fixing the start-up. Then re-build and prepare for a sale. For Steve, the next few steps are clear. He's now unstuck. And all it took was two pints in a pub garden and a chat with an old mate. Ever felt stuck? How did you get unstuck? #startup #workfromhome #career #feelingstuck
What every founder should know before raising external capital. Thanks Gerald Duran !
Gerald Duran
Startup sells for $50M. Founder walks away with $0. Wait, what? Yeahโฆ welcome to venture capital, where everyone gets paid ๐ฏ๐ฒ๐ณ๐ผ๐ฟ๐ฒ the person who actually built the thing. Let me break it down for the first-time founders out there chasing headlines and term sheets like itโs Coachella: Hereโs how it happens ๐ ๐ธ ๐๐ถ๐พ๐๐ถ๐ฑ๐ฎ๐๐ถ๐ผ๐ป ๐ฃ๐ฟ๐ฒ๐ณ๐ฒ๐ฟ๐ฒ๐ป๐ฐ๐ฒ๐ VCs get their money back first. You raise $20M? They get that $20M before anyone else sees a dime. Sometimes they want 2x back. Thatโs $40M off the top. ๐ ๐ฃ๐ฎ๐ฟ๐๐ถ๐ฐ๐ถ๐ฝ๐ฎ๐๐ถ๐ป๐ด ๐ฃ๐ฟ๐ฒ๐ณ๐ฒ๐ฟ๐ฟ๐ฒ๐ฑ In some deals, investors get their money back and still participate in the remaining proceeds like common shareholders. Basically, they double dip while you hold the empty bag. ๐ ๐๐ถ๐น๐๐๐ถ๐ผ๐ป You raise too many rounds, your 50% becomes 5% becomes โhey, what happened to my company?โ โฐ๏ธ ๐๐ ๐ถ๐ ๐๐ฒ๐น๐ผ๐ ๐๐ฎ๐๐ ๐ฉ๐ฎ๐น๐๐ฎ๐๐ถ๐ผ๐ป You raised at a $100M valuation, but your exit is $30M. That $30M barely covers your liquidation stack. Youโre getting zero. ๐งโโ๏ธ ๐๐ผ๐ฎ๐ฟ๐ฑ ๐๐ผ๐ป๐๐ฟ๐ผ๐น VCs often control the board. If they want to sell and you donโt? Tough. If they want to block a sale you do want? ๐๐น๐๐ผ ๐๐ผ๐๐ด๐ต. ๐งพ ๐ฆ๐ฎ๐น๐ฎ๐ฟ๐ ๐๐ฎ๐ฝ Youโre now the CEO of a funded companyโฆ ๐ฏ๐๐ ๐๐ผ๐ ๐ป๐ฒ๐ฒ๐ฑ ๐ฝ๐ฒ๐ฟ๐บ๐ถ๐๐๐ถ๐ผ๐ป to give yourself a $10K raise. And if growth slows? Theyโll tell you to ๐ฐ๐๐ ๐๐ผ๐๐ฟ ๐ผ๐๐ป ๐๐ฎ๐น๐ฎ๐ฟ๐ while they protect their investment. So how do founders miss this Because nobody talks about this stuff ๐๐๐ฒ๐ฟ๐๐ผ๐ป๐ฒโ๐ ๐๐ผ๐ผ ๐ฏ๐๐๐ ๐ณ๐น๐ฒ๐ ๐ถ๐ป๐ด on LinkedIn with: โJust closed a $5M seed ๐ grateful and humbled blah blahโ Meanwhile, they signed a term sheet โ ๐๐ต๐ฒ๐ ๐ฑ๐ถ๐ฑ๐ปโ๐ ๐๐ป๐ฑ๐ฒ๐ฟ๐๐๐ฎ๐ป๐ฑ. Why? Because they needed more runway! Valuation? Great. Terms? Disaster. โ ๐ฟ๐ฒ๐ฎ๐น ๐๐ฎ๐น๐ธ: Raising VC is a trade Not a trophy Youโre trading control, terms, and upside And if you donโt understand whatโs in the dealโฆ โ youโre not the CEO โ youโre the employee ๐๐ถ๐๐ต ๐ฎ ๐ณ๐ฎ๐ป๐ฐ๐ ๐๐ถ๐๐น๐ฒ Need examples? ๐๐ฎ๐ฏ.๐ฐ๐ผ๐บ โ $330M raised, $1B+ valuation, sold for $15M ๐๐ฎ๐๐ฏ๐ผ๐ป๐ฒ โ $900M raised, zero return ๐ฆ๐๐ด๐ฎ๐ฟ๐ฆ๐๐ป๐ฐ โ $50M+ raised, sold for < $10M ๐๐ผ๐น๐ผ๐ฟ ๐๐ฎ๐ฏ๐ โ $41M raised, shut down, founders walked away with nada Before you raiseโฆ know the stack Understand the game โ ask yourself: โWhat happens if we donโt hit a billion?โ Because exits donโt always mean freedom. Sometimes, theyโre just ๐ฎ ๐ฟ๐ฒ๐ฎ๐น๐น๐ ๐๐ฒ๐น๐น-๐ฝ๐ฎ๐ฐ๐ธ๐ฎ๐ด๐ฒ๐ฑ ๐ณ๐ฎ๐ถ๐น๐๐ฟ๐ฒ ๐ง Founders: want to build something that lasts and still keeps you in control? ๐๐ผ๐ปโ๐ ๐ท๐๐๐ ๐ฟ๐ฎ๐ถ๐๐ฒ ๐ฐ๐ฎ๐ฝ๐ถ๐๐ฎ๐น ๐ฅ๐ฎ๐ถ๐๐ฒ ๐๐ถ๐๐ฑ๐ผ๐บ ๐ณ๐ถ๐ฟ๐๐ ~~~ Follow Gerald Duran for daily startup and VC insightsโplus the occasional kick in the nuts. โ To land a meeting with us, start here: CanaGlobal (.org) #startups #founders #venturecapital #entrepreneurship
For founders raising this is well worth a read. I spoke with a pre- revenue founder recently expecting a 20m+ valuation. No unique IP, no traction and no validation and no idea why he was finding it difficult to raise. Getting good advice is invaluableโฆ.
Itamar Novick
"I'm shutting down after raising at a $85M valuation. My biggest mistake? Taking the highest valuation." A founder shared this with me over coffee last week as he prepared to lay off his final 45 employees. After 6 years, 3 funding rounds, and countless sacrifices, his journey was ending not with an exit, but with a wind-down. This is the valuation trap that's claimed more startups than anyone talks about. Here's exactly how it happened: - Started with reasonable seed round ($3M at $15M cap) - For Series A, had 4 term sheets ranging from $12M at $50M pre to $15M at $90M pre - Chose the highest valuation, generating massive PR and industry buzz - Subsequent product delays (normal startup turbulence) - Suddenly needed to raise again, but at 2X the previous valuation - No takers at the new price, no appetite for a flat or down round This is how your company dies. "I thought the higher valuation was validation," he told me. "Now I realize it was just a noose tightening around my neck with every setback." The rarely discussed truth: a large portion of his cap table was filled with momentum investors whose entire strategy was simple: - Inject capital at high valuations - Hype the company to their VC friends - Flip to the next investor at an even higher price Repeat When that music stopped, these investors vanished. No support, no help, no follow-on capital. Founders see high valuations as validation. Smart founders see them as expectations that must be met - or else. I've now watched this same scene play out with 5 different companies in my network. One founder put it perfectly: "I didn't realize I was being set up to fail until it was too late. That $80M valuation wasn't a compliment - it was a hurdle I could never clear." The often-ignored wisdom: - Valuation is not validation - it's a promise of future performance - Choose investors for the down rounds, not the up rounds - A reasonable valuation gives you room to stumble and recover The right investors at the right valuation will stick with you when things get hard. The rest will just move on to the next shiny object. #StartupLessons #VentureCapital #FounderAdvice
Many SaaS founders hit a point where growth feels like hard graft rather than momentum. Youโve proven the product, landed early clients, and are working flat out - but scaling still feels out of reach. This is the messy middle - where founder-led sales becomes a bottleneck rather than a superpower. Where are you feeling the friction right now? #SaaS #startup #founder #MVP
โก๏ธ Free AI Revenue Review for UK SMEs Think AI is just for big tech? Think again. Weโre offering a free 30-min call to show how businesses can use AI to unlock serious growth. ๐ฏ In your review, youโll get: โ๏ธ Assess your opportunity with AI โ๏ธ Top 3 AI use cases for your business โ๏ธ Quick wins to boost revenue fast โ๏ธ Low-cost tools your team can actually use ๐ Limited spots. Book your free call now ๐ Link in Comment #AIForSMEs #UKBusiness #RevenueGrowth #SMEGrowth #DigitalTransformation
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