Electric Copy

* Research-driven messaging and conversion copywriting for websites
* BOFU content to attract and convert ready-to-buy traffic
* Long-form (but human-friendly) SEO content for SaaS
* Scripts for SaaS products + 'how to' videos

Copywriter and Content Writer 

Creating case studies for clients in marketing, SaaS, and software development. Managing interviews, writing, and design.

Case study writer

Hotjar

* 20+ articles written on UX, CRO, website development, ecommerce, and martech.
* Scripts for YouTube videos

Content writer

Launch Mappers

* Working remotely with the Launch Mappers team on various Growth Marketing projects
* Enabling new conversions/sales/growth for startups through conversion copywriting
* Optimising website messaging and email sequences to meet specific goals (e.g activating users, driving sales)

Lead Copywriter (Freelance)

Various Companies

•	Notable clients include Samsung, Nissan, Braun, Sony, eBay, Mitre Sports, Fairy Liquid, Sky TV, Disneyland Paris, Philips, Puma, Coca-Cola, Moonpig, GlaxoSmithKlein, Adobe, the BBC.
•	Presenting copy and website designs to Sony executives
•	Reviewing copy created by  junior/mid-weight copywriters and providing feedback

Digital Copywriter

BNP Paribas

Digital Copywriter (contract) for Everypaw insurance

Samsung Electronics

Working at Cheil agency, supporting Samsung UK on a number of activities, including:
* Writing and editing web copy for technology product pages
* Writing copy for POS displays
* Misc. copy and proofreading work
* Naming a new technology

Copywriter for Samsung

Greenlight

Freelance position at a large Digital Agency.
* Creating web copy for a household name e-commerce business
* Re-working existing copy in line with new TOV guidelines
* Working with UX and design specialists to improve the user journey
* Planning content around SEO strategy/keywords
* Writing and editing copy for a hospitality organisation

Cambridge Analytica

* Creating and editing promotional brochure and website copy
* Writing social media copy for client pitches

Freelance Copywriter

Hugo & Cat

•	Writing promotional web copy for new Sony technology products during a two-month contract. The content had to be created in line with Sony’s brand concept, ‘be moved’, meant which focusing on the overall user experience. 
•	Working closely with graphic designers, art directors and senior copywriters at Hugo & Cat agency.
•	Following Sony’s tone of voice guidelines so that the copy that could be easily translated into other languages.

Digital Copywriter for Sony

Feed Communications

•	Freelance placement creating ecommerce copy to promote collections available on eBay. 
•	Categories included fashion, toys, homeware, furniture, collectibles, stationery, computer games, celebrity memorabilia and more.
•	Writing ECRM marketing emails for eBay and Gumtree.
•	Using a fun writing style that incorporated wordplay and SEO keywords.

Digital Copywriter for eBay

I'm a conversion copywriter who helps startups and scalable businesses to grow, with a focus on tech and SaaS.

If your company uses digital marketing funnels to generate leads and sales, me and my team can help you increase conversions and reach your growth targets. Our key services are writing for websites, emails, landing pages and copy optimisation projects.

We also offer case studies and brand voice guides as end-to-end services. see my website for more info: electriccopy.tech
 
Previous clients include Microsoft, Philips, Sony, Adobe, Samsung, Braun, eBay, Nissan, Proctor & Gamble, 7up, Sky TV, Deloitte and the BBC. Also B2B startups like HotJar, Contentsquare and Glassbox.

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