Joshua Mansbach's Linkedin Analytics

I’m an omnichannel healthcare communications professional: a storyteller, a strategic thought partner, a content creator, and an end-to-end program leader, with more than 23 years of experience spearheading corporate, product, and scientific communications for pharmaceutical, biotech/life science, healthcare-technology, and device/diagnostic companies, ranging from global organizations to start-ups. My areas of expertise include narrative development and corporate/brand positioning, thought leadership, content and media strategy, issues/crisis management, data/regulatory milestones, and internal communications/employee engagement and change management. I partner with C-Suite executives, R&D and commercial leaders, and IR colleagues, to create and implement innovative strategies that improve how companies connect with influencers, enhance reputation, and grow market share. I’ve led communications throughout the product lifecycle, from pre-clinical through launch and commercialization, and developed thought leadership platforms to demonstrate how companies are pioneering industry conversation and advancing public health. As a business developer and entrepreneur, I enjoy creating new communications tools that solve PR challenges. As an example, I developed an innovative methodology for creating corporate and product narratives, using qualitative data, anecdotal stakeholder feedback, and insights about language and sentiment, to help companies create and leverage stories that enable more authentic, enduring connections with stakeholders by humanizing their science, and demonstrating how their value proposition is advancing public health. Therapeutic Area & Category Experience: • Cardiovascular & Metabolic Disease: (hypertension, diabetes, cholesterol, atherosclerosis, primary/secondary prevention, acute coronary syndromes, stroke, heart failure) • Oncology: (immuno-oncology, cell and gene therapy, NGS tests, CINV) • Acute & Chronic Pain: (opioids, COX-II inhibitors, OTC analgesics) • Virology/Infectious Disease: (vaccines, diagnostics, treatments for influenza, COVID, HIV/AIDS) • Respiratory: (Peripheral Arterial Hypertension, asthma, COPD, chronic cough) • Ophthalmology: (AAV, gene therapy, recombinant proteins for Wet/Dry AMD, geographic atrophy, complement dysregulation, diabetic retinopathy) • Neurology: (Alzheimer’s, Multiple Sclerosis, MDD, bipolar disorder) • Dermatology: (molluscum, pruritis) • Gastroenterology: (GERD, GIST) • Rare Diseases: (Angelman Syndrome, Fragile X Syndrome) • Biosimilars: (immunology, oncology, corporate/franchise)