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As an accomplished and passionate leader in the edtech SaaS space, I combine extensive account management and business development expertise with a deep commitment to transforming education through innovative technology. My role as a Senior Account Executive – Higher Education at Tribal Group positions me at the forefront of delivering impactful solutions that enhance educational outcomes and empower institutions to thrive. I manage a diverse portfolio that includes Tribal’s flagship software, SITS, and the pioneering Higher Education Full Service (HEFS) Model—a strategic solution bundle I was the first to successfully introduce to a customer. These solutions are designed to: Remediate technical debt Enhance cybersecurity Improve cost efficiency Support the transition of SITS to the Tribal Cloud A champion of buyer enablement, I go beyond the typical sales approach by acting as a trusted buyer coach and guide. I provide decision-makers with tailored insights, strategies, and collaborative support, empowering them to navigate complex purchasing journeys with confidence and clarity. My priority is always delivering the best outcomes for my customers. My leadership style is rooted in fostering strategic relationships, identifying opportunities, and driving long-term success for both clients and Tribal. With certifications including a CIPD qualification and an ISMM Diploma in Sales and Marketing, I bring a unique blend of technical expertise and people-centric strategies to the table. Continuous growth fuels my journey. Whether it’s honing my skills, learning from industry peers, or contributing to the edtech community, I am dedicated to staying ahead of trends and advancing the sector. My mission is clear: to create meaningful value for educators, learners, and institutions by delivering solutions that improve lives and outcomes. If you're interested in discussing how innovative edtech solutions can transform education, I’d love to connect and explore opportunities to collaborate.
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