Justin James's Linkedin Analytics

Most founders hate selling because they think it means being pushy. I used to be the same way. Then I discovered something that changed everything: You can sell through content you actually enjoy creating. Here's what happens when you do this right: • Your expertise naturally shines through • Prospects come pre-sold on your value • Sales chats feel like casual conversations • You never have to use pushy tactics But the real magic? When you're sharing knowledge you're passionate about, selling doesn't feel like selling anymore. It becomes fun and enjoyable. No scripts. No pressure. Just valuable insights you love sharing. The best sales happen when you're just being yourself. P.S. If you want to make sales while creating content you enjoy, I show you how here: https://lnkd.in/eM7V9K_A

One time I spent 3 hours on a post. Three. Bloody. Hours. Not selling Not building Not launching Just obsessing over a single post like it was the keys to the kingdom My followers? Loved my writing Loved my clever posts Bought nothing But I kept lying to myself: “This is work.” Meanwhile, I saw other coaches stacking $10K weeks like jenga blocks. I was stuck writing the same post for the 14th time. Not because it wasn’t ready. But because I was scared. Scared of being imperfect. Then I realized how many other projects I’d stalled on. The fear of perfectionism was killing my progress. I said screw it and started putting out posts with minimal edits. Guess what. They performed just as well as the others. That’s when I realized: → Money loves momentum → Done is better than perfect → 80% right and shipped beats 100% polished and stuck. Perfection? She’s a liar. She’ll keep you broke with a smile on her face. Progress? She’s messy. She’s fast. She pays in cash. Choose wisely. P.S. You can join my newsletter to find out what imperfect actions you need to be taking. Go here: https://lnkd.in/eM7V9K_A

I spent years chasing growth on social media. Here's what changed everything for me. I realized the “growth” I was chasing, It was completely artificial. My social media metrics looked good. It did absolutely nothing for my business. Email subscribers are different. They're people who actually want to hear from you, engage with your content, and potentially become customers. Think about it: → Social algorithms control who sees your posts → Followers don't equal engagement → Platforms can disappear overnight → Email gives you direct access → You own your email list When I shifted focus to growing my email list: - Sales increased - Engagement skyrocketed - ROI became measurable - Customer relationships improved - Marketing became more targeted Now I spend less time worrying about follower counts. Instead, I focus on driving viewers to my email list. Building genuine connections through email. It's transformed my business completely. Your email list is your most valuable asset. Start treating it that way. The sooner you make this shift, the better your business will perform. P.S. My emails tell you all about how to monetize your audience using email, get them here: https://lnkd.in/eM7V9K_A (it’s free)

You don’t have a monetization problem. You have a cowardice problem. You say you want high-ticket clients… But you’re terrified to actually sell to them. → You post “tips” because pitching makes you anxious. → You hide your offer behind “free value” posts. → You’ve never said the price of your service publicly. And now you’re wondering why your DMs are full of broke people. Here’s the truth: If nobody knows what you sell, you don’t have a business. You have a hobby with a personal brand attached. Monetizing your audience isn’t hard. But it does require courage. Courage to take up space. Courage to pitch like you mean it. Courage to show up — again and again. If you’re bold enough to admit you’ve been playing small, Join my email list so I can show you how to start monetizing TODAY: https://lnkd.in/eM7V9K_A Let’s talk.

95% of new “info products” are just AI-generated templates with a shiny logo. The market is flooded with: → AI-built $997 courses → Copy-paste lead magnets → Fluff-filled webinars that promise everything and deliver nothing But here’s the part nobody’s talking about... AI didn’t make the products bad. The creators just didn’t know what they were doing in the first place. Real expertise can’t be manufactured with ChatGPT. The best creators aren’t using AI to think for them. They’re using it to: → Multiply their best insights → Package deep experience at scale → Stay visible without burning out And that’s the difference between $500 in passive sales... And $50K from a high-leverage, high-trust offer. Most people are using AI to make more noise. The smart ones are using it to cut through it. AI is a weapon. But it still depends on the person using it. You don’t need more content. You need a system that turns trust into profit — fast. DM me "system" and I’ll send you the framework we’re using to help creators earn $20K+/mo with 30 minutes of content per day.

3 mindset shifts that transformed my coaching business (and client results) 1. I stopped trying to be the "expert" all the time. Instead, I became the guide who helped clients find their own answers. Results? My clients started taking more ownership and getting better outcomes. 2. I quit chasing perfect. Started focusing on progress over perfection. Confidence skyrocketed... because I wasn’t paralyzed by perfectionism anymore. 3. I removed "one-size-fits-all" from my vocabulary. Every client is different. Every journey is unique. Every transformation needs its own path. The moment I embraced this, everything changed: → Better client results → Higher retention rates → Drastic transformations But the biggest shift? My clients started creating sustainable results instead of quick wins that didn't last. Sometimes the smallest mindset shifts create the biggest breakthroughs.

A useful piece of writing advice: Don’t worry if your first draft is bad. Don’t stress about going viral. Don’t overthink if your content has enough “persuasion tactics”. Don’t get anxious about it not performing well. Nobody remembers a bad piece of content. Cold, hard truth: Most people will forget what you wrote in 5 minutes. Just keep writing :)

You’ve been sold a lie (and it’s killing your income) Are you seriously telling me you’ve tried all the “right” things… …and your audience still isn’t buying? Free PDFs. Cold outreach. Constant posts. Nurture sequences. And what do you have to show for it? A few likes. A DM or two. Maybe a $497 client you babysat for 6 weeks straight… Be honest: How much longer are you willing to do all this unpaid labor? Because what if getting clients… Had nothing to do with churning out content all day? What if 30 focused minutes could replace your entire lead-gen hamster wheel? No ads. No funnels. No outreach. No “look at me” content factory. Just one simple system that gets your daily client-getting DONE… Before most people finish their first cup of coffee. Sound crazy? It was to me too—until this exact system pulled in 6 figures in 5 days. And it’s not just me. I went from a burned out copywriter running on fumes… To consistent $25K+ months working 2 hours a day. Now I’m showing other coaches how to do the same thing. No burnout. No begging. No more spinning your wheels wondering why the hell no one’s buying. ===> Want to see how the 30-Minute System works? Comment with “MONETIZE” and I’ll send it to you. (Make sure we’re connected first)

If you spend 2 hours writing an email, be prepared for average ctr and meh response. If you rush out a 10 min email, hope you’re ready to watch it break a record and get more sales than you’ve ever gotten from email.

Quick hack to become a better copywriter: Find inspiration from OUTSIDE your niche, not inside. My niche = email marketing. My inspiration sources: Books Movies Travel Daily Life Fantasy Sports Easy way to stand out in your niche. Now, standing out is one thing. But monetizing that attention is another. That’s why I created the Profit Players Newsletter about adding $20k/mo from your existing audience. Get it here: https://lnkd.in/eM7V9K_A

A potential client asked me, "What should I do RIGHT NOW to make more money from my audience?" What I told them boiled down to 3 main things: 1. Get on a platform you OWN - Too many creators nowadays are losing out on sooo much profit due to the social media algorithms, move it to a platform you own like email 2. Start promoting yourself more - Stop trying to give value and educate. Start showing your solutions and pushing people to your platform daily 3. Quit focusing on vanity metrics - Views and likes on your posts does not equal sales. Start creating content for function over fame Before I knew these things, my business was pretty stagnant. I was stuck in the hustle of chasing clients and all my time was spent on lead-gen. Tomorrow I'm sending out an email showing how to start doing these 3 things and see results pretty much immediately. You can get it here: https://lnkd.in/eM7V9K_A (it's free)

If you're working 80-hour weeks to grow your business, read this: Most entrepreneurs think grinding is the only way. But here's why that's completely wrong: Working non-stop doesn't equal success. It equals burnout. Your business should work for you. Not the other way around. Here's what successful owners actually do: They focus on high-impact activities. They automate repetitive tasks. They say no to unnecessary meetings. They protect their time fiercely. And most importantly: They prioritize their well-being. Because a burned-out entrepreneur can't run a thriving business. Start by identifying what truly matters: → Which tasks generate real revenue? → What can you delegate? → Where are you wasting energy? Then cut everything else. Your happiness isn't optional. It's essential for sustainable success. When you're well-rested and energized, Your business naturally grows better. Stop the endless hustle. Start building a business that serves your life.