Analyst covering the worldwide usage, trends, marketing and technologies of the collaboration, conferencing, enterprise communities, and social business markets, including UCaaS. Responsible for first-party data and research of insights that analyze the future of these markets.

Research Vice President - Social, Communities, and Collaboration

Worldwide industry analyst analyzing the global future of social media, communities and collaboration practices and technologies. Frequent speaker who is a member of the IDC Future of Work and Future of Customer and Consumer councils.

Research Director, Social and Collaboration Solutions

University of Tennessee

Taught the future of marketing, social media and the Future of Business classes with an emphasis on tools, tech, strategy, culture and how to determine relevant metrics.

Adjunct Instructor: Social Media Management and the Future of Business

Destination Imagination

Created, launched and nurtured social media strategy and execution to drive thousands of monthly engagements, uplift visits to core web sites and over attain over 4-million photo and video views annually. Lead photo and video teams at international Global Finals event.

Global Finals Web Team and Int'l Social Media Consultant (Volunteer)

Pitney Bowes

- Led global social media monitoring and analytics practices; Managed cross functional Center of Excellence.
- Lead social tools, technology, education and governance acquisition and best practices.
- Responsible for corporate governance and compliance.
- Conference speaker and educator

Manager, Social Media Marketing, Monitoring and Analytics

MediaBullseye.com

Author articles that help our readers understand and use emerging technologies and social media.

Social Media Columnist

Hello Direct / Jabra

Doubled marketing ROI and cut cost-to-acquire new customers by 50% leading web marketing and creating the social media practice.

Senior Marketing Analyst; Social Media Lead

PC Connection

Managed support and web analytics on four eCommerce sites ($1.4b).

eCommerce Operations and Analytics

BAE Systems

Provided technical leadership in developing processes controls and reorganizing critical Oracle, SQL, and other data sources for Environmental Safety and Health projects. (Consultant)

Data Analyst

Intel Corp (Shiva Corp)

Corporate Knowledge Management lead for communities and collaboration. 
Led cross-functional teams that managed internal and public knowledgebase content and standards to improve sales and supports. Responsible for knowledgebase development, online community development, trademark protection, budget planning,  consultant hiring and management, search engine optimization, metrics analysis and process control resulting in:
•	$50 million in new revenue opportunities identified - and realized
•	$26,250 per developer savings – or five weeks per year cost savings per person
•	98% off all business unit employees actively sharing business content.
•	$26 million dollars in cost savings and call deflection

Senior Knowledge Architect / Knowledgebase Manager

I lead the IDC Social, Communities and Collaboration research practice, and analyze the future of these markets to guide vendors and global companies in the #FutureOfWork. An active collaborator with other IDC analysts, I focus both on the technologies and the culture shifts needed for successful digital transformation.

A recovering journalist and industry speaker, I have led global social media, analytics, communities, content and knowledge management practices with Global 500 companies and teach social media management and the future of business at the university level. 


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Wayne Kurtzman's Linkedin Analytics

Wayne Kurtzman

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Wayne Kurtzman

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Wayne Kurtzman's Linkedin Analytics