Lisa Minnick's Linkedin Analytics

As a Sr. Lead Analyst at Lumen Technologies, I managed the data intake and reporting of digital communication engagement metrics for two brands, using various tools and platforms such as Salesforce, SQL Server, Looker, and Google Big Query. With over 9 years of experience in data analytics, reporting, and marketing, I have developed a strong ability to transform raw data into meaningful insights and actionable recommendations for strategic decision-making and business growth. I have a Master's degree in Business Administration with a focus on Accounting and Finance, and a Master's Certificate in Project Management. I have also acquired skills in manufacturing process improvement, customer relationship management, and campaign metrics analysis. I am passionate about using data to tell a story and to improve ROI, customer engagement, and performance. I have successfully led and supported various projects, such as the Geo-Spatial Google Earth mapping tool that increased revenues by $1M in the first year. I have also demonstrated effective communication and collaboration skills, as I have trained, presented, and influenced various stakeholders across different functions and levels.