Matt Emgi's Linkedin Analytics

Less than 3 years ago I started a blog about marketing in an attempt to make some cash. All I had was a plan to get 50k monthly readers. Calculations told me this would provide a $10k monthly income. To get there I had to master SEO and affiliate marketing. In the first year of my journey, I wrote approximately half a million words of ruthlessly optimized SEO content, based on all the on-page SEO best practices I had learned about. It was time-consuming and the content I was writing was struggling to gain traction in the search engines. UNTIL, a new algorithm update was released, and then, I started to see the fruits of my labor. After several months of low rankings and little traffic, two of my blog posts started bringing in 10k visitors and I started making some money from the blog. Progress at last... Then, EVERYTHING changed. I learned about link-building and the incredible impact it had on other blogs in terms of their traffic and income. I was inspired by blogs like Adam Enfroy that had made millions. Why were these blogs able to achieve such success? Simple. Backlinks. Information online that says Google doesn't use backlinks as a ranking factor is so wrong. The largest businesses in the world are building links. From law firms to insurance companies, to new SaaS companies. Good Backlinks = Results Alongside making this SEO revelation I was also writing guest posts for my blog. I was sending out 20 personalized pitches a day to large companies for guest post opportunities. I like the phrase... "If you hang around the barber shop long enough, sooner or later you're going to get a haircut". And I did get a haircut... VentureBeat loved my pitch and asked me to write a draft of my article titled. "AI copywriting is it revolutionary, or rubbish". The article was written way before the release of ChatGPT, and in my thought leadership piece, I predicted a huge transformation to take place in the content production space. This piece is what enabled me to get my first SEO clients (generative AI companies who loved reading the piece). From here, EMGI was born. I realized I much preferred helping great businesses with their SEO than trying to grow an educational blog. Since then I have worked with several 7-8 figure SaaS companies offering a specialist link-building service. Helped one client increase organic traffic by 100k . Helped another see a 300% increase in keyword rankings. And helped several of them to smash their MRR targets consistently. We're growing fast and we are ranked as a Top 10 Marketing Agency by DesignRush!