Matt Williams's Linkedin Analytics

As a challenge-driven and forward-thinking executive, I am equipped with an accomplishment-laden experience in business-to-business (B2B), direct-to-consumer (DTC), and omni-channel sales. This involved identifying and capturing new business opportunities; leading new product development and introduction; establishing multiple sales channels; and securing premium in-store placement that generated new revenue streams. Through these efforts, I was able to meet and surpass aggressive revenue targets, while driving continuous business growth and success. In addition, I am adept at boosting brand awareness and increasing market presence through content creation, social media marketing, and email communications. These initiatives have paved the way to generate and convert leads into customers that drove territory and account base expansion. My solid sales and marketing acumen enabled me to bootstrap several businesses into revenue-generating organizations. I have forged beneficial relationships and tactical partnerships with key industry players; networked with industry professionals; and delivered customized service and solutions to customers. Through hands-on leadership, mentorship, and motivations, I have built top-caliber teams capable of fulfilling rapidly changing business needs. Moreover, I am noted for effectiveness in collaborating with key decision makers and stakeholders toward the accomplishment of business goals and objectives. Skills include: New Business Development Go-to-Market Strategy Development and Execution Strategic Planning and Implementation Omni-channel Sales Executive Management Continuous Process Improvement Change Management Market Research Social Media Marketing Email Marketing Tactical Relationships and Partnerships Sales Management Forecasting Networking Proposal Preparation and Presentation Product Development New Product Introduction Contract Negotiation