I am a New York Times bestselling author. The Wall Street Journal calls me a top influencer on the web, Forbes says I am one of the top 10 marketers, and Entrepreneur Magazine says I created one of the 100 most brilliant companies. I was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.

I've helped Amazon, Microsoft, Airbnb, Google, Thomson Reuters, Viacom, NBC, Intuit, Zappos, American Greetings, General Motors, and SalesForce grow through marketing.

My marketing blog generates over 4 million visitors per month (51% of them spend money on paid ads), my Marketing School podcast generates over 1 million listens per month, my YouTube channel about marketing has over 78 million views and 2.2 million subscribers, I have 1.1 million Facebook fans, and 475k Twitter followers.

I've spoken at over 310 conferences and companies around the world. From speaking at Facebook and Thomson Reuters to every major growth marketing conference, I'm available and interested in speaking at events worldwide.

For speaking opportunities, collaborations, events, and business development, please email Marina at mtampieri@npdigital.com

Your competitors can copy your product, pricing, and ads — but they can’t copy trust. After 20 years building my personal brand and scaling NP Digital, I believe personal branding is your biggest advantage in 2026.

In this video, I break down my 3-pillar strategy to build trust faster, lower marketing costs, and drive compounding growth. With AI making content louder, trust is the real moat.

If you want more customers, better partnerships, and a brand people search for, this is the system I’d use starting from zero today.

Neil Patel

Most brands think organic social media is dead.
And honestly, I get why.

64% of marketers are cutting their organic budgets and shifting everything into paid ads. Reach feels unpredictable. ROI feels unclear. And posting “more content” doesn’t seem to move the needle anymore.

But here’s what brands need to understand:

Organic social isn’t failing. The old playbook is.

In this video, I break down why social media no longer works like a feed, and why the brands still winning organically have shifted to a completely different model.

Talks about #seo, #marketing, #digitalmarketing, #entrepreneurship, and #socialmediamarketing

Co-Founder at Neil Patel Digital

SEO Isn’t Dead. It Just Got Bigger!

The more you optimize for Search Everywhere Optimization (SEO + social + AI + marketplaces), the more you’ll dominate, even if competitors still obsess over Google alone.

The sooner you realize platform-specific strategies (not just posting) drive decisions, the faster you’ll turn visibility into validation, and validation into sales.

The bottom line? Traditional SEO (Google rankings) is now just 1 piece of a much larger puzzle, because 73% of buying decisions start on TikTok, Amazon, ChatGPT, and Reddit.

#SEO #SearchEverywhere #ModernMarketing

If your traffic is dropping even though your SEO looks clean — this is probably why:

Google’s AI isn’t just checking if you mention the keyword. It’s checking if you understand the topic.
Here’s the fix:

Build topical depth.

Create one pillar page (example: “Complete Guide to Running Shoes”) and then interlink subtopics like “best running shoes for flat feet” and “trail running shoes.”

That signals to Google that you actually own the topic — and it lifts all pages at once.

#SEO #ContentMarketing #GoogleAI #TopicalAuthority #DigitalGrowth

Siddharth Patel

Google and OpenAI aren’t playing the same game.

ChatGPT is OpenAI’s business. Gemini isn’t Google’s product it’s a lever. Google doesn’t need AI to make money. It uses AI to keep you inside an ecosystem that already does.

That difference changes who can win long term.
#AITrends #GoogleAI #OpenAI #BusinessStrategy #FutureOfTech

SEO doesn’t start on Google anymore.

In 2026, people are searching for answers, products, and recommendations directly on Instagram, TikTok, and YouTube. Instagram processes billions of searches every day. YouTube does the same. And for Gen Z, TikTok has already replaced Google for how-to searches and product discovery.

Social platforms are now search engines. If your content isn’t structured, clear, and optimized for how people search inside these apps, you’re invisible before someone ever opens a browser.

The brands winning attention today aren’t just ranking on Google. They’re showing up where intent actually starts.

#NeilPatel #SocialMediaSEO #SEO2026 #ContentStrategy #DigitalMarketing #YouTubeSEO #TikTokSEO #InstagramSEO

Your customers aren't finding you the way they used to. Traditional funnels—landing pages, email sequences, and retargeting ads—are being replaced by a new, fragmented journey. If you’re still marketing like it’s 2023, you’re invisible to your customers.

In this video, I’m breaking down the 5 major consumer trends for 2026 that are fundamentally shifting how people research and buy products. From visual search taking over Google to AI becoming the first destination for shoppers, you’ll learn exactly what you need to do to stay competitive.

Your social content isn’t just for social anymore.

AI systems like ChatGPT and Perplexity don’t rely only on Google. They pull answers from places people actually trust: Reddit threads, YouTube videos, and Quora discussions. When someone asks an AI for a tool recommendation, it’s scanning social proof, not brand landing pages.

That means every helpful, question-based post you publish on social platforms does more than drive views. It positions you as a source AI can recommend at scale, even to people who never open Instagram or TikTok.

This is also why analytics feel broken right now. Traffic may look like it’s dropping, but decisions are happening earlier.
Discovery, comparison, and trust are being built inside AI and social ecosystems. By the time someone clicks, they’ve already decided.

Visibility today isn’t about clicks. It’s about being present where opinions are formed.

#DigitalMarketing #SocialSEO #AISearch #ContentStrategy #BrandDiscovery #MarketingTrends #SearchEvolution

Great content isn’t enough anymore.

Average content from someone with authority will outperform amazing content from someone unknown almost every time. Humans trust authority  and Google’s AI reflects that. It surfaces people who look credible because that reduces risk for the platform and the user.

So don’t just say you’re an expert.

Prove it.

Show case studies.
Show numbers.
Show results.
Show real examples from your work.

Authority is earned — and AI ranks based on proof.
#SEO #ContentMarketing #GoogleAI #AuthoritySignals #CaseStudiesWork

YouTube isn't the sexiest social network, but it is the number 1 destination for product research.

Ignoring YouTube will hurt your sales.

Jean-Charles Dervieux MBA, MS, Head of Marketing

Short-form content is among the least trusted types of content.

It may get the views, but if people don't trust it, they are less likely to buy or recommend a product.

So, what are people looking for on social media to trust a brand and its products?

Well, it's not always content. It's actually this.

This is what a fluid AI workflow actually looks like.

One model to analyze what’s working. One to write copy that sounds human. One to turn ideas into visuals fast. Each tool doing what it’s best at.

The result: days of ad production turned into under an hour without sacrificing quality.

Speed doesn’t come from one model. It comes from orchestration.
#AIWorkflow #MarketingAutomation #AdCreative #AIforMarketing #GrowthSystems

For years, we were taught that search starts with intent. Someone has a problem, opens Google, types a question, and finds an answer.

That model is breaking.

In 2026, discovery happens before intent. Algorithms surface solutions inside the feed before people even realize they’re looking for one. You don’t win visibility in the search bar anymore. You win it in scroll.

You’ve felt this yourself. A creator shows a tool mid-scroll. A 30-second demo makes something instantly click. Suddenly, the problem feels obvious and the solution feels inevitable.

Unboxings, tutorials, quick fixes, and side-by-side comparisons are now the real top of funnel. By the time someone opens a browser, their preference is already shaped. In many cases, the decision is already made.

Search didn’t disappear. It moved upstream.

#SEO2026 #SocialDiscovery #FeedBasedMarketing #ContentStrategy #DigitalMarketing #SearchTrends #BrandVisibility

What if I told you people on YouTube are more likely to trust a product recommendation than people on TikTok... roughly by double.

Followers don't have the same value. A follower on some platforms are worth more than others.

So when people talk about how Instagram and TikTok are a great way to drive product sales (which they can be), they don't talk about how YouTube, Reddit, and Facebook have more trust.

That trust makes it more likely for the person to buy.

Checkout trust values by platform.

Stop Blasting Everywhere. Start Building a Content Ecosystem.

The more you slice one pillar piece into native, platform-specific content, the more you dominate YouTube, TikTok, LinkedIn, and even AI search, without burning out.

The sooner you realize AI is increasingly citing video (up 71% in 6 quarters), the faster you’ll put video at the center and repurpose smarter, not harder.

The bottom line? If you’re posting the same content everywhere, you’re fighting blind. Ecosystems build reach. Repurposing builds relevance.

#ContentEcosystem #AIvideo #RepurposeWithPurpose

Apple and Nike don’t fear algorithm changes because they don’t rely on them.

They built real communities  not rented audiences. Community isn’t about big Discords, fancy events, or inflated member counts. It’s about whether people help each other without you prompting it.

If the only interaction is likes and views, you don’t own it.
The platform does.

#MarketingStrategy #BrandBuilding #CommunityMarketing #DigitalStrategy #GrowthMarketing

Most marketers assume AI “finds the best content”  wrong. AI skims just like humans do, and if your content is messy, unstructured, or hard to parse, it gets skipped. Clean headings, clear sections, fast summaries. That’s what gets cited. If your content looks like noise, AI moves on. Structure = rankings.
#ContentMarketing #AISEO #TopicalAuthority

Your 'Professional' Emails Are Hurting You. Here's the Fix!

The more your emails mirror personal messages (plain text, minimal branding, conversational tone), the more algorithms trust you, even if competitors spend more on design.

The sooner you ditch the "corporate" look, the faster you’ll escape the promotions tab and boost open rates.

The bottom line? Overly polished emails get flagged as promotions, while simple, text-based messages land in the primary inbox 2-3X more often.

#EmailMarketing #Deliverability #AntiDesign

Muhammad Talha

Marketing budgets are changing fast in 2026, driven by rising media costs, AI acceleration, and a growing pressure to improve productivity and prove ROI.

Join us for our next webinar on January 6 where we will break down the latest investment trends across SEO, paid, content, email, and more.

Register for the link to join us live or watch on-demand: https://lnkd.in/dqYXbDRY

If you’d rather have our team take care of your 2026 marketing plan, you can book a call here: https://lnkd.in/d7M6CsBN

 How Marketers are Spending Their Money in 2026

Ever notice what happens right before you buy something?

You watch the final review. You check opinions. Then you get distracted. A video, a recipe, a random scroll break. And suddenly an ad shows up for the exact thing you were about to buy… and it clicks.

That’s not an accident. YouTube knows intent doesn’t disappear just because you stopped searching. The real opportunity isn’t winning the search. It’s becoming one of the three brands someone already trusts before they ever type anything in.

If you’re only focused on search, you’re showing up after the decision is already half made.

#MarketingStrategy #BuyerBehavior #YouTubeAds #DigitalMarketing #ConsumerPsychology

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