Odds Scanner

- Oversee SEO strategy implementation and provide tactical support to team leads (Technical, Content, Content Ops, Off-Page);
- Create training assets along with team leads to improve technical and interpersonal skills for operational-level team members;
- Coordinate sprints with team leads to achieve short-term objectives and milestones;
- Manage resources efficiently to allow the department to accomplish business goals under the available budget;
- Collaborate with CMO on creating yearly growth plans, aligning which resources and assets are required for continuous growth;
- Identify new tools and processes with team leads to improve department effectiveness continuously;
- Collaborate on hiring initiatives to support team expansion based on growth plan needs.

Head of SEO

- Managing a diverse team (20+) to perform tasks on several sites in multiple languages.
- Strategically managing tactical and operational level positions (Technical, Content, Content Ops, Off-Page).
- Creating documentation, action plans and video training for team members to be able to execute operational procedures properly.
- Managing link building campaigns to secure high quality placements for our brands.
- Content optimization recommendations to new and existing pages following Google Search Essentials.
- Contributing in project launches through market research, sitemap drafting, content planning and other activities related to search engine optimization.
- Helping on hiring initiatives to support team growth.
- Working remotely with an international team (Portugal, UK, US, Canada, Philippines, Malta, Brazil).
- Main tools: Google Search Console, Ahrefs, SEMRush, Mangools, BuzzStream, Google Suite, Trello, Clickup.

Search Engine Optimization Manager

Andela

Search Engine Optimization Consultant

WEBRIS

- Keyword and competitive research to identify content optimization and creation opportunities.
- Topic ideation to generate content ideas relevant to the client's target audience and cohesive to overall strategy.
- Content optimization recommendations (on-page, site structure and internal linking).
- Running website quality audits to identify technical issues and unexplored opportunities.
- Participating in client meetings to answer any questions regarding our recommendations.
- Working remotely with an international team (US, Germany, England) to deliver what was promised.
- Main tools: Google Search Console, Analytics, Ahrefs, DeepCrawl, Screaming Frog, Google Suite

Search Engine Optimization Specialist

Neovora

- Onboarding clients and hands-on overseeing their projects to ensure we delivered what we promised.
- Generating and delivering reports to the clients in order for them to see the ROI regarding our services.
- Creating and improving business processes to ensure the team delivered high-quality standard services.
- Developing paid media and social media campaigns (clients from United States and Brazil).
- Daily communication in English with an international team (Brazil, United States, Philippines).
- Up-selling services whenever appropriate.

Digital Marketing Manager

- Developing the advertising components, monitoring, optimizing, and reporting for Google Ads campaigns.
- Creating and improving standard operating procedures to deliver the results we promised.
- Account management to ensure retention and avoid cancellations.

Main Tools: 
- Google AdWords --> Google Ads 
- Google Analytics 
- Google Data Studio 
- Google Sheets / Microsoft Excel 
- WordPress

Digital Marketing Analyst

- Constantly studying and experimenting with SEO strategies in order to generate organic traffic for my websites.
- Testing ad placements and affiliate offers from different advertising networks (e.g. Adsense, ClickBank, Peerfly) to increase ad revenue and affiliate commissions.
- Main processes: keyword research, competition analysis, link building, on-site optimization, website development, content development, conversion optimization.
- Improving processes trying to increase the revenue generated by the websites.

Main Tools: Google Search Console, Analytics, WordPress, MailChimp, Ahrefs, SEMRush, Majestic SEO.

Digital Marketing Specialist

📈Helping businesses to grow since 2014 by implementing advanced digital marketing strategies and solving technical problems. Results-driven, team-player, analytical thinker, and empathetic listener. Loves to learn new things on a regular basis and connecting with new people.

🏆 Most recent achievements:
- Built a 30+ people SEO team from scratch which managed to increase a KPI in over 4000% (KPI: new paid users/month)
- Managed multiple project launches getting sites from 0 visits to over 700,000 visits per month 
- Created a solid process library along with senior team members which decreased onboarding time and increased team performance
- Implemented the agile methodology successfully for three SEO squads (Content, Off-Page, Technical)

📖 Most recent certifications:
The Blueprint Training (Advanced SEO & Agency Management)
Advanced Ad Optimization (PubGuru University)
Hyper - Growth Hacking (Gama Academy)

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