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Sanjay Pendharkar

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With over 35 years of distinguished experience in Sales and Marketing, I have forged my expertise within the Construction, Earthmoving, Material Handling, Concrete Equipment, and Mining industries, extending my impact across Pan India and Southeast Asia. Throughout my tenure, I've had the privilege of collaborating closely with over 1500 sales executives, operating seamlessly within both company teams and dealer networks. My contributions have extended to over 10,000 sales transactions, solidifying partnerships with more than 32 esteemed dealers. This extensive experience has afforded me the unique ability to discern critical gaps in the Indian approach to this industry. In response to these observations, I've meticulously crafted specialized training modules tailored for Construction Equipment OEMs. These modules are meticulously designed to bolster individual and organizational performance and enhance productivity. Training modules I've conceptualized and delivered: 1. Salesperson Effectiveness: Empowering our sales force with the differentiation strategies crucial for success in this industry. 2. Annual Plan Preparation: Crafting and executing victorious, product-specific annual plans to attain challenging goals effectively. 3. Salesperson's Effectiveness: Equipping sales professionals with techniques to channel their focus exclusively towards selling activities, thus elevating efficiency. 4. Territory Planning: Implementing an innovative approach to optimize territory plans, resulting in maximum customer outreach and a reduced "order per km travel" ratio. 5. Art of Prospecting: Instilling scientific prospecting methodologies to ensure we seize the initiative in reaching potential customers. 6. Sales Manager Role: Guiding sales managers in assuming the role of territory CEOs, transcending from senior sales roles to strategic management. 7. Market Share: In-depth exploration of the constituents of market share, along with strategies to control and enhance factors within our sphere of influence. In the past three years, I've had the distinct privilege of delivering these impactful training programs to esteemed organizations, including Tata Hitachi, Doosan Bobcat, Manitou India, and Hailstone Innovations, while also training over 300 sales executives. Beyond these endeavors, I am deeply committed to sharing my insights and expertise as a Guest Speaker at prestigious Management Institutes, where I've addressed over 500 students. Many of these students maintain regular contact with me, seeking guidance and mentorship.

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