Scott Gardner's Linkedin Analytics

Are you unsure how to improve your market share and visibility on Google? Tired of empty promises and nonstop sales pitches from SEO agencies? Looking for a better way to grow performance from search engines? (keep reading) I’ve been in your position myself. First, when I stepped into a leadership role at a Fortune 50 bank and realized our SEO agency was charging crazy fees and delivering next to nothing. Second, when I took over performance marketing at a Top 3 global hospitality brand and realized their definition of SEO was basic tactics and ‘band-aids’. (Long story short, results were stagnant and leaders were scratching their heads). The point? Trust me when I tell you there’s a better way to do SEO that can increase performance by 3-4X while also cutting your media waste by 50%. We've created the IMPACT Framework to help brands take back control and accelerate near-term digital marketing performance and long-term outcomes. If you are a CMO or digital marketing leader and you... ❌ Lack the talent or expertise to drive revenue growth in key digital channels ❌ Are tired of paying expensive agencies that don't deliver the results you need ❌ Feel Google is too complex and fast-changing to maintain or increase market share The IMPACT framework is a proven approach that solve your problems. When you empower your In-House team(s) to take ownership through the IMPACT framework, you can: ✅ Increase revenue while reducing your overall marketing spend ✅ Be confident that you have future-proofed critical marketing channels ✅ Build institutional know how and better integrate parts of your marketing operations In case you think this is theory, below are some results we've helped drive: ⭐ +10-15% per year growth (over 8-years) in SEO traffic and revenue ⭐ +175K keywords ranked Google's Top 10 ⭐ 24% growth in click-to-calls from Google My Business across 7,000 locations ⭐ #1 of 80 ranked brands for SEO (Gartner’s Genius IQ Index) ⭐ $250M lift in incremental revenue across search channels Don’t get me wrong, external search and content agencies can deliver strong value and help brands grow. But rather than throwing work ‘over the wall’, I suggest you knock down the wall and take ownership of your channels with more inhouse expertise, strategy and execution. If this resonates with you, I'd love to share more details on what we're building at New Media Advisors. Feel free to reach out to me: scott@newmediaadvisors.com.