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Shamal Borole - Badhe

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Hi! I'm Shamal, a growth marketing expert who loves helping startup founders and CEOs succeed. I make marketing easy and fun with simple, effective strategies. I share useful marketing tips and tricks on my Medium blog and in my weekly newsletter. These are full of practical advice you can use right away. Check this out ๐Ÿ‘‰ https://medium.com/marketing-magic Subscribe to my newsletter ๐Ÿ‘‰https://medium.com/marketing-magic/newsletter If you need help setting a marketing strategy, scaling your business, I'm your person. Letโ€™s work together to make your startup a big success. Want to grow your business? Letโ€™s connect!

Check out Shamal Borole - Badhe's verified LinkedIn stats (last 30 days)

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11
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39

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Shamal Borole - Badhe's Best Posts (last 30 days)

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๐—ฌ๐—ผ๐˜‚ ๐—ฑ๐—ผ๐—ป'๐˜ ๐—ป๐—ฒ๐—ฒ๐—ฑ ๐—ฎ ๐—ฐ๐—ผ๐—บ๐—ฝ๐—น๐—ฒ๐˜… ๐—ด๐—ผ-๐˜๐—ผ-๐—บ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜ ๐˜€๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ด๐˜† ๐˜๐—ผ ๐˜„๐—ถ๐—ป. You need revenue. You need focus. You need speed to execution. Some of the best startups I've advised didn't succeed because of fancy marketing. They won by getting back to basics. If you want to nail your GTM without burning cash, here are 7 truths founders need to hear (and none require a big budget): โœ… ๐—ฆ๐—ฒ๐—น๐—น ๐—ฏ๐—ฒ๐—ณ๐—ผ๐—ฟ๐—ฒ ๐˜†๐—ผ๐˜‚ ๐˜€๐—ฐ๐—ฎ๐—น๐—ฒ โ†’ Your imperfect solution today beats your perfect vision tomorrow. โœ… ๐—ฅ๐—ฒ๐˜ƒ๐—ฒ๐—ป๐˜‚๐—ฒ ๐—ฏ๐—ฒ๐—ฎ๐˜๐˜€ ๐—ฟ๐—ฒ๐—ฎ๐—ฐ๐—ต ๐—ฒ๐˜ƒ๐—ฒ๐—ฟ๐˜† ๐˜๐—ถ๐—บ๐—ฒ โ†’ Followers don't pay bills. Customers do. โœ… ๐—ฆ๐—ถ๐—บ๐—ฝ๐—น๐—ถ๐—ณ๐˜† ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ฎ๐—ฝ๐—ฝ๐—ฟ๐—ผ๐—ฎ๐—ฐ๐—ต โ†’ You don't need complex funnels. You need conversations that close. โœ… ๐—ช๐—ฎ๐˜๐—ฐ๐—ต ๐˜†๐—ผ๐˜‚๐—ฟ ๐—–๐—”๐—– ๐—น๐—ถ๐—ธ๐—ฒ ๐—ฎ ๐—ต๐—ฎ๐˜„๐—ธ โ†’ It doesn't matter how great your product is if it costs too much to acquire customers. โœ… ๐— ๐—ฎ๐˜€๐˜๐—ฒ๐—ฟ ๐—ผ๐—ป๐—ฒ ๐—ฐ๐—ต๐—ฎ๐—ป๐—ป๐—ฒ๐—น ๐—ณ๐—ถ๐—ฟ๐˜€๐˜ โ†’ Dominate somewhere instead of being average everywhere. โœ… ๐—™๐—ผ๐—ฐ๐˜‚๐˜€ ๐—ผ๐—ป ๐—ฆ๐—ฝ๐—ฒ๐—ฒ๐—ฑ ๐˜๐—ผ ๐—ฅ๐—ฒ๐˜ƒ๐—ฒ๐—ป๐˜‚๐—ฒ โ†’ Revenue Velocity matters. โœ… ๐—ฆ๐—ถ๐—บ๐—ฝ๐—น๐—ถ๐—ณ๐˜† ๐˜†๐—ผ๐˜‚๐—ฟ ๐—š๐—ง๐—  ๐—ฝ๐—น๐—ฎ๐—ป โ†’ Simplify it until you cannot explain in one sentence. Most startups overcomplicate their path to market. They plan when they should execute. They build fancy decks when they should be having customer calls. They spread thin across channels when they should go deep on one. I've seen founders grow from zero to $20K+ MRR with just simple emails and follow-ups. No complex automation. No fancy content strategy. Just solving real problems for real customers. What's your biggest GTM challenge right now? Struggling to find product-market fit? Need help scaling your startup? DM me. Follow me for more startup growth advice. #startup #GTM

  • actionable tips for your startup go-to-market success

3

Most founders overthink launch and marketing. Listen, if you're early stage: Avoid: - Fancy websites - Costly ad campaigns - Over-engineered customer personas Instead: - Pick your real audience. Think people, not avatars. - Build a simple landing page. One headline, one image, one button. - Offer something for early birds. Make sign-ups matter. Focus on this for the first 30 days. See what real interest looks like. Grow from there. Want more direct strategies for real growth? Send me a DM. Follow for clear, detailed startup advice each week. #startups #marketing


3

I didnโ€™t spend 3 years with founders for inspiration. I did it to find the hidden traps that kill startups. Itโ€™s not the big mistakes.   Itโ€™s the small things founders ignore. Like thinking you know your customerโ€”when really, you donโ€™t. I saw it over and over. Founders talking about features. But not about what their customer needs. They couldnโ€™t even say what keeps their customer up at night. The winners? They listened. They spoke to customers. Not to pitch, but to truly hear them. Itโ€™s rarely luck. Itโ€™s simple: Listen to your user.  Not your product. Not your gut. Most skip this part.  And their startups end quietly. Stop guessing what your customers want. Start listening before you start building. Want help scaling fast, minus the usual mistakes? DM me if youโ€™re ready for serious growth. Follow me for real-world startup plays, every week. #startups


3

You donโ€™t have a pricing problem. Letโ€™s be honest. โ†’ You know your product is valuable. โ†’ You know your customers get results. โ†’ You know your price should be higher. But stillโ€ฆ you hold back. You hesitate. You worry about โ€œscaring people off.โ€ You wait for โ€œthe right time.โ€ In that wait? โ†’ You leave money on the table. โ†’ You watch others raise prices first. โ†’ You start doubting your own offer. Hereโ€™s what Iโ€™ve learned after 30+ startups: Confidence beats calculation in pricing. You donโ€™t need more data. You donโ€™t need endless spreadsheets. You donโ€™t need to guess what buyers will pay. You need to act. โ†’ Set the new price. โ†’ Ask for more.  โ†’ Explain the valueโ€”then listen. โ†’ Adjust with real feedback. The founders winning today arenโ€™t smarter than you. Theyโ€™re just raising prices while others keep tweaking. Theyโ€™re willing to risk discomfort in public, because thatโ€™s how you grow. Real progress happens here: โ†’ Not in your pricing tool. โ†’ Not in another customer survey. โ†’ Not in another founder group chat. Stop making it complex. Just raise it. Youโ€™re not being ignored. Youโ€™re just holding back. Step forward. I help startups grow faster. Message me if you want help. Hit Follow for no-nonsense growth guides, real stories, and simple advice. #startups


2

FOUNDERS ARE BUILDING THE WRONG WAY Most founders build as if adding more features will save them. Tinkering in Figma. Chasing trends. Releasing just to see what happens. Less is more. Start simple. Solve a real need. Ship features that work. Track every result. Listen to users, not your ego. Too many waste months on dashboards no one uses. Or spin in circles with growth โ€œideasโ€ from Twitter threads. The problem isnโ€™t your roadmap. Itโ€™s doing too much. Itโ€™s saying yes to everything. Itโ€™s believing busy means progress. This isnโ€™t building. Itโ€™s just noise. If you want results: Cut the fluff. Pick one thing that matters. Make it better than anyone else. Stop making things more complicated. Start getting real results. Need help getting focused? Send me a DM. Want more of these simple playbooks? Follow me here. I share detailed, step-by-step ways to get more growth. #startups


2

Met with my 21th new founder this month. Same story. Showed me their big funding round and fancy roadmap. I asked one thing: โ€œDo you know your burn rate?โ€ Silence. Hereโ€™s the tough truth founders avoid: 1. Fundraising doesnโ€™t mean you can spend without thinking. 2. If you canโ€™t track burn, youโ€™re not a business builder. Youโ€™re a dreamer with cash. 3. Investors want discipline, not reckless spending. Your numbers show if youโ€™re serious. 4. An hour a week on expenses is all it takes. No guesswork. Just facts. 5. Runway is your signal. Let it slip, and youโ€™re on the fast track to that 90% failure rate. Saw founder dashboards with endless metrics. - 24 SaaS tools - 0 clear expense review process - 1 ignored burn rate Burning cash doesnโ€™t mean youโ€™re building momentum. Profit loves boring basics. Obsess over your burn or someone else will. The winners arenโ€™t just raising funds. Theyโ€™re cash efficient. Every month. Thatโ€™s the difference. I help founders scale without burning out. Want more real-world growth lessons? Hit follow for posts that cut through the noise. Or message me if youโ€™re ready to get serious with your startup. #startups


1

Collecting real case studies is hard. Each week involves: โ†’ Searching for willing customers โ†’ Writing clear story drafts โ†’ Chasing approvals and feedback โ†’ Designing visuals for the stories โ†’ Organizing customer calls โ†’ Posting to your website โ†’ Answering follow-up questions And all the other pain points. It's a lot for any founder or marketerโ€”especially with everything else you do. (No shame if it feels too much.) Ways I collected 200 legit case studies in 60 days: 1. Skipped over-polished formats 2. Focused on short, real customer answers 3. Used fast online forms people like to fill 4. Mentioned real results, not just features 5. Shared stories in plain language 6. Made it easy to join in from any device 7. Sent a thank you to every participant 8. Kept the editing super light 9. Posted new stories weekly for momentum A bonus tip: 10. If you want honest customer proof at scale, just DM me. Follow me (Shamal Borole - Badhe) for more simple growth tips. I share clear steps for startup marketing every week. #startups #marketing


2

5 simple moves that saved our sinking marketing: 1๏ธโƒฃ We paused our top channel   It looked good on reports. But 87% of Facebook ad clicks did nothing. We stopped spending $12,000 a month on empty numbers. โŒ โ€œKeep the ads running, they're performing!โ€   โœ… โ€œLetโ€™s cut what isnโ€™t bringing real results.โ€  โ€”โ€”โ€” 2๏ธโƒฃ We called our coldest leads   Old leads, months old. Most companies let them go. We called every one, asked real questions. 10% came back ready to talk. โŒ โ€œThose leads are dead.โ€   โœ… โ€œLetโ€™s give them a real conversation.โ€ โ€”โ€”โ€” 3๏ธโƒฃ We stopped chasing new traffic   We focused on the traffic we had. Improved site flow. Made forms easier. Conversions jumped 28% in two weeks. โŒ โ€œLetโ€™s spend to get more clicks.โ€   โœ… โ€œLetโ€™s serve the visitors we already have.โ€  โ€”โ€”โ€” 4๏ธโƒฃ We shrunk our content plan   Less blog posts, more value per post. Fewer but better guides. Search rankings improved, and readers actually engaged. โŒ โ€œWe need more content.โ€   โœ… โ€œLetโ€™s make each piece worth reading.โ€ โ€”โ€”โ€” 5๏ธโƒฃ We asked one question every day   We ended every meeting with: โ€œWhat did we learn this week?โ€ Fast answers killed slow mistakes. โŒ โ€œStick to the usual strategy.โ€   โœ… โ€œLetโ€™s keep fixing what isnโ€™t working.โ€ โ€”โ€”โ€” Want startup growth that sticks?   Follow me (Shamal Borole - Badhe) for simple, proven ideas that help you grow.   Send me a DM if you want real advice for your business.   I share detailed guides every weekโ€”don't miss out. #startups #marketing


2

Every founder wants advice. But I always ask 5 questions first. This is my Founder Filter System. 1. ๐—ช๐—ต๐—ฎ๐˜ ๐˜„๐—ฎ๐˜€ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—น๐—ฎ๐˜€๐˜ ๐—ฏ๐—ถ๐—ด ๐—ฎ๐˜€๐˜€๐˜‚๐—บ๐—ฝ๐˜๐—ถ๐—ผ๐—ป ๐˜๐—ต๐—ฎ๐˜ ๐—ฝ๐—ฟ๐—ผ๐˜ƒ๐—ฒ๐—ฑ ๐˜„๐—ฟ๐—ผ๐—ป๐—ด? This shows how honest you are with yourself. One fintech founder admitted their whole B2B plan failed. Another dodged the question. Guess who I chose. 2. ๐—–๐—ฎ๐—ป ๐˜†๐—ผ๐˜‚ ๐—ฑ๐—ฒ๐˜€๐—ฐ๐—ฟ๐—ถ๐—ฏ๐—ฒ ๐˜†๐—ผ๐˜‚๐—ฟ ๐˜๐—ผ๐˜‚๐—ด๐—ต๐—ฒ๐˜€๐˜ ๐—ฐ๐˜‚๐˜€๐˜๐—ผ๐—บ๐—ฒ๐—ฟ? If you can't name them, you're guessing your entire market. 3. ๐—›๐—ผ๐˜„ ๐—ฑ๐—ถ๐—ฑ ๐˜†๐—ผ๐˜‚ ๐—น๐—ฎ๐—ป๐—ฑ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ณ๐—ถ๐—ฟ๐˜€๐˜ 10 ๐˜‚๐˜€๐—ฒ๐—ฟ๐˜€? Founders who hustle get results. Founders who wait never get off the ground. 4. ๐—ช๐—ต๐—ฎ๐˜ ๐—บ๐—ฒ๐˜๐—ฟ๐—ถ๐—ฐ ๐—ฑ๐—ผ ๐˜†๐—ผ๐˜‚ ๐—ฐ๐—ต๐—ฒ๐—ฐ๐—ธ ๐—ฒ๐˜ƒ๐—ฒ๐—ฟ๐˜† ๐—บ๐—ผ๐—ฟ๐—ป๐—ถ๐—ป๐—ด? If you don't track numbers, you can't grow. 5. ๐—ช๐—ต๐˜† ๐—ฑ๐—ผ ๐˜†๐—ผ๐˜‚ ๐˜„๐—ฎ๐—ป๐˜ ๐—บ๐˜† ๐—ต๐—ฒ๐—น๐—ฝ? True founders seek growth, not a quick fix. I work with founders who face facts. If you want to grow your startup, send me a message.   Hit follow for real-world startup growth guides.   I share proven steps for founders who want results. #startup


11

I built a B2B revenue engine to $1M ARR in just 2 years. No VC checks. No loans. Just real customers. Here's the core ideaโ€” Growth is simple, not easy. It demands: - Deep customer focus - Careful listening - Lean execution - Consistent follow-up Again and again. Why simple? Because one habit can push you forward. Listen to buyers. Test your offer. Fix what doesnโ€™t work. These are all skills you can pick up. So, after two years of trying, hereโ€™s my simple playbook: โ†’ Talk to people often โ†’ Find out what matters most โ†’ Track your results โ†’ Use what you learn in each step Many call this a plan. Keep testing it. Will you miss sometimes? For sure. Will you get sharper? Always. Simple? Yes. Easy? No way. Try โ†’ Learn โ†’ Adjust โ†’ Win Want your startup to reach this level?   Message me.  Follow for real-world strategies that work.  I break down each move in clear, detailed posts.  Let's get better together. ๐Ÿ’ช #startups


6

"Most startups chase the wrong customers" Sounds simple, but itโ€™s a costly mistake. Finding the right customer isnโ€™t luck. Consider everything that gets in the way: โ€ข Your niche โ€ข Your message โ€ข Your outreach โ€ข Your product fit โ€ข Your content choices โ€ข Your positioning โ€ข Your confidence(!) Iโ€™ve seen founders waste months selling to everyone. Iโ€™ve seen marketers burn budgets chasing the wrong crowd. Iโ€™ve seen teams stuck just fixing churn, not growing. You might have the best solution. But good customers donโ€™t just show up. They discover you when your message speaks right to them. What you offer is good. What matters more: Who you talk to. How you reach them. What you say. Want to find your real audience and grow faster? Send me a message. Follow me (Shamal Borole - Badhe) for guides on reaching and winning better customers. #startups #marketing


4

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