Stanley Black & Decker, Inc.

Group Manager Field Research

Product Manager

Science and Medicine Group 

Serving as the day-to-day leader for company’s insights and analytics team. Contribute knowledge and expertise to the analysis, approach and interpretation of market research data.

·        Responsible for management and training of a team of market research data analysts, cultivating a growth-oriented work environment and innovating analyses and internal processes.

·        Developing and executing custom market research reports to address client objectives and drive insights

·        Analyze quantitative research data (including data cleaning, cross-tabulations, and advanced analytics)

·        Collaborate on survey design, and ensure functionality of programmed surveys

·        Create innovative data visualizations of market research results and data

·        Ensure quality of all market research deliverables

·        Explore new research tools, techniques and methodologies

Director of Market Research and Analytics

imre

Research Director

Group Manager, Strategic Insights

Sr. Market Research Manager, Strategic Insights

Market Research Manager

-Manage all aspects of projects, including identifying market research objectives, designing research methodology, developing questionnaires and discussion guides, coordinating research stimuli, implementing and analyzing research, providing actionable research results to inform key business decisions.
- Conduct research related to product development and optimization, innovation, market sizing, consumer insights, needs analysis, pricing, consumer insights, and segmentation.
- Ensure the integrity and correct interpretation of all market research information.
- Keep up-to-date on industry trends and new innovative research methodologies.
- Assist with global research expansion projects

Sr. Research Analyst

Procter & Gamble

Senior Scientist

Joined team to identify the “next” big innovation in cosmetics.
Lead product designs with a multi-functional team, which included consumer understanding of category and driving relevant areas to pursue
Integrated the 3 sciences of consumer, environment, and technology to create a consumer winning proposition
Served as a link back to business
Led development of new technical methods to reduce prototype testing as well as cost to test
Led test designs regularly, including designing and executing screening, developing questionnaires, analyzing data, and making recommendations based on results.
Lead Trainer for key trainings for Products Researchers 
Identified where trainings were needed; enrolled right team to develop
Led training for trainers as well as employees

Sr Scientist

World Wide Regulatory

Organized and led documentation needed for product registration in Asian Pacific Region
Developed database to identify outages for each region and where there was overlap

Principle Researcher

Global expertise in marketing research, consumer insights, new product development, innovation, brand strategy and marketing communications. 25 years of innovation consumer, product and market research experience, including 22 years working with fortune 500 companies. 

Responsibilities include: managing and developing marketing research and consumer insights to support the $5B Professional Power Tools Division of Stanley Black & Decker.

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