Verificient Technologies

Business Development Manager - Marketing 

White.Inc

• Increased customer acquisition from 8.8K - 38K in 6 mo., reducing CAC by 30%

• Trained, and helped the team across all marketing aspects. Partnered with cross-functional experts on the supply chain, packaging and operations, front-end ops, sales, and category development.

• Achieved a 180% revenue increase in 4 months by leveraging trends and disruptions across marketing channels.

• Analyzed customer experience to increase repeat purchases by 12% and reduce spending by 60%

• Managed social presence (Owned and paid media), B2B, Affiliated, ORM & CRM.

• Collaborated with product managers for implementing Web/UI/UX as per user behavior to increase conversion rate by 54%

• Lastly, achieved my dream of working with amin, bhavna, esha, madhukar & ganesh 🫡

Growth Marketing Lead

NetElixir

Same work as before but with higher pay ;)

Analyst

• Created campaigns that involved both acquisition and retention techniques

• Pulled and analysed marketing data to generate insights

• Generated strategies to improve performance on assigned accounts with data driven insights 

• Took initiative to place automated data sheets and charts for easy data management 

• Tried out new A/B and multivariate testing ideas to improve performance

• Created data reports and agendas for weekly and monthly client meetings

Associate

Intern

BYJU'S

• Worked as an individual contributor in a team that involved in direct selling

• Primarily tasked with cold calling potential leads to drive awareness and ultimately convert them with sale

Business Development Associate

Idea Dimension (National Entrepreneurship Network)

• Helped in training and molding of younger members in business development, strategy and market research.

• Created teams from scratch to work on collaborative projects

• Organised the first ever "Collective fair" which offered various services like games, photo booth, tattoo studio, food stalls etc

• Headed and participated the National E-Week i.e. an annual event consisting of interviews, seminars, business simulators etc

Project Team Lead 

AIESEC

• Developed partnerships with local NGOs and curated volunteer based projects

• Developed wide range of projects based on teaching, music , art and medical domains  

• Helped in marketing the projects over social media and offline channels to drive volunteers

• Worked alongside local bodies of other states and countries to map the right volunteer to their projects

• Guided the international volunteers in their local projects

• Worked in conference committee to oversee effective operation of all the processes

Manager (IGV)

$773,797 💰💸



🥁 Now that I got your attention....


I'm personally very enthusiastic about discovering patterns we notice both on charts and real life, which helped me develop a strong understanding of buyer's persona and journey.

I aced 3+ years with experience in managing spends over $150K+/month and scaling brands from US, Canada and India with avg RoAS of $3-4/month


My core specialties include :-

Media Buying Strategy
Funnel Optimization 
Performance Creative Strategy
Landing Page Optimization
User Retention Marketing 
Data Analytics & Insights 
Growth Hacking 


DM me if you want to discuss how I achieve that without breaking a sweat! 🚀

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