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Founder and CEO of Vus-iCom, a brand partnership and sponsorship agency working with leading brands. We specialise in connecting brands with rights holders. We are committed to creating exceptional worth for brands investing in sport. We place brands at the epicentre of enthusiastic connections between fans and leading sports properties. With our rights holder clients, we team up to create tailored brand partnership solutions which drive the achievement of corporate, sales and marketing objectives of corporate customers. Our tactic is client focused, market driven and flexible. Committed to building reliable and genuine brand partnerships, we deliver real value and a sustainable source of competitive advantage for brands. For our sports clubs and other rights holder, we develop and deliver commercial strategies grounded in practical market experience and focused on delivering results and enhancing their sustainability. Philip Kotler, “Marketing is the science and art of exploring, creating, and delivering value to satisfy the needs of a target market at a profit”
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