How to Write a LinkedIn Connection Message

LinkedIn connection messages are introductory texts you send to other LinkedIn users to connect with them and expand your network.

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Learn How to Write a LinkedIn Connection Message People Will Love.
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LinkedIn connection messages are introductory texts you send to other LinkedIn users to connect with them and expand your network.
Expanding your professional network is crucial when building your brand on LinkedIn.
Even if you post the perfect content for professionals in your Industry, it won’t get a lot of traction if there’s nobody to interact with it.
And if you want to expand your network, you must know how to write effective LinkedIn connection messages.
This article explains how to write a LinkedIn connection message people will love and respond to.

What Is a LinkedIn Connection Message?

LinkedIn connection messages are introductory texts you send to other LinkedIn users to connect with them and expand your network. They serve as ice-breakers, enabling you to introduce yourself and explain why the other person would want to start a professional relationship with you.
Great introductions allow you to get more connections on LinkedIn without difficulty, so knowing how to write them can be a huge advantage.
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You can use Taplio’s Lead Generation tool to create a list of people based on their interactions with your or other people’s posts. Then you can easily message them and start to create powerful connections.

Why Should I Use LinkedIn Connection Messages?

  1. To introduce yourself: Connection messages enable you to introduce yourself to someone and explain why you want to connect. They help you take the first steps toward establishing a professional relationship and make it more likely for the other person to accept your connection request.
  1. To expand your network: LinkedIn is, first and foremost, a professional networking platform. One of the main advantages of using it for your personal brand is that it helps boost your networking efforts. Connection messages allow you to reach out to other platform users you want to include in your professional network.
  1. To increase your profile’s visibility: Every time you connect with someone on LinkedIn, your profile becomes visible to them and their connections. This helps increase your profile’s visibility on the platform and makes it more likely for your profile to be discovered by potential business partners or clients.
  1. To find new opportunities: LinkedIn is the go-to social platform for professionals who want to find new work opportunities. Sending connection messages enables you to reach out to people in your Industry and build business relationships that can lead to new opportunities.

How to Write a LinkedIn Connection Message in Only 5 Steps

Even though there’s no specific formula for creating effective LinkedIn connection messages, here are some guidelines for writing effective connection requests:
  1. Keep it brief: Your message should be short, to the point, and use professional language. Use the messages as introductions, and don’t use them to promote yourself.
  1. Personalize every message: As a rule of thumb, generic connection messages don’t work because people don’t want to include spammers in their professional networks. So instead of sending a generic message, take some time to personalize each connection request. Try to mention something specific about their profile, Industry, or expertise that creates an excellent professional match for you.
  1. Explain yourself: Use your connection message to explain why you want to establish a professional connection with the person. Explain that you have a shared interest or professional goal or can help each other in some way.
  1. Use a good subject line: The subject line helps your messages catch the recipient’s attention, so make sure to use a relevant subject line to increase the chances of a positive answer.
  1. Proofread: Don’t send your connection message without proofreading it first. Spelling and grammar mistakes can make the recipient believe you’re not the kind of connection they want in their network.

What Is the Character Limit on LinkedIn Connection Messages?

LinkedIn connection messages are tapped at 300 characters, including spaces and punctuation but not the subject line.
This limit is not generous, so it’s essential to keep your message brief and to the point. Keep in mind that influential professionals in any industry likely receive many connection requests every week, so they may be reluctant to read lengthy connection messages.

How to Message Someone on LinkedIn Who Is Not a Connection

LinkedIn connections enable you to expand your professional network. However, you don’t have to be connected to someone to send them a message. Here’s how you can message someone on LinkedIn even if you are not connected:
LinkedIn’s InMail feature lets you send messages to people outside your network.
LinkedIn’s InMail feature lets you send messages to people outside your network.
 
  • Use LinkedIn’s InMail feature: LinkedIn’s InMail feature allows you to send messages to people you’re not connected with. You can use this feature to send a message to platform users who selected to receive InMails in their messaging preferences. However, you’ll need a LinkedIn Premium account to use InMail.
  • Join a LinkedIn group: If you and the other user are members of the same LinkedIn group, you can message each other through the group.
  • Use the Open Profile setting: LinkedIn Premium allows you to use the Open Profile setting. This feature enables regular LinkedIn users to message a Premium user they are not connected with. The gold LinkedIn thumbnail (outlined in the image below) indicates that someone is a Premium user. You can message them at no cost if their Open Profile setting is on.
The Open Profile setting allows users to send messages to Premium users without a Premium account.
The Open Profile setting allows users to send messages to Premium users without a Premium account.

LinkedIn Connection Message Example

Here is an excellent example of a LinkedIn connection message:
Subject: Connecting as fellow marketing professionals
Hi [Name],
I came across your profile while searching for marketing professionals on LinkedIn and was impressed by your experience and achievements. I would love to connect with you to discuss content marketing.
I look forward to connecting.
Best regards,
[Your Name]
This message introduces you, explains why you want to connect, and provides information about your background and interests. It also leaves the door open for further discussion and potential opportunities, increasing your chances of receiving a response.

LinkedIn Connection Request Message Templates

Connection Request Template 1

Subject: Great point about [Related Post]
Hey [Name],
I saw your post about [a related post that you liked/commented]. Did you ever think about doing [Subject] with that method [your / their method]
I’d love to connect so we can talk more about [related post].
Best,
[Your Name]

Connection Request Template 2

Subject: Connecting as alumni of [University]
Hi [Name],
I noticed that we both graduated from [University] and are interested in [Industry], so I thought I’d reach out. I’d love to connect with someone with similar educational backgrounds and interests.
I currently work in a [Position] and am open to sharing advice and resources.
Best,
[Your Name]

Connection Request Template 3

Subject: Connecting as fellow [Profession]
Hello [Name],
I came across your profile while searching for [Profession] and was impressed by your work and experience. I am a [Profession] myself, and we could discuss more [Field].
I would love to connect and collaborate on a project or discuss more [Field].
Best regards,
[Your Name]

Taplio Helps You Connect With More People

Use Taplio to get more LinkedIn connections. Our content inspiration feature enables you to create a month’s worth of posts in minutes so you can build your profile’s authority and increase the chances of people accepting your connection requests. In addition, our lead generation tool allows you to make lists of people who interact with your posts so you can send them bulk messages and build new relationships.
Content Inspiration, AI, scheduling, automation, analytics, CRM. Get all of that and more in Taplio. 👉 Try Taplio for free
Flavio

Written by

Flavio

Writer @ Taplio