Tristan Pelligrino's Linkedin Analytics

WHAT I DO: As the Co-Owner of New North and Co-Founder of Motion, I help small marketing teams at B2B technology companies transform into a powerful growth engine. At New North, we craft a specific strategy for your technology company and execute with content, paid media, ABM, and more. At Motion, we help teams launch an owned media strategy with content pillars like podcasts and video series. WHO I WORK WITH: I specialize in working with small marketing teams at B2B technology companies. These are teams of less than 4 or 5 people, often stretched thin and pulled in a million directions. They understand the value of a comprehensive marketing strategy but lack the time or resources to implement it effectively. MY BACKGROUND: My early career in consulting at large firms like Oracle and IBM taught me the challenges of articulating the value of technology. To overcome these, I pursued an MBA in Marketing and launched a video production company, which I led to the Inc. 5000 list before selling my stake. Now, I'm leading the work at New North and Motion, combining my firsthand experience in technology with the marketing expertise I've developed over the last decade. My ultimate mission is to help each of our clients become marketing heroes. CONTACT ME: Connect with me here on LinkedIn or send me an email at tristan.pelligrino@newnorth.com