Moonshot

STRATEGIC MARKETING + COMMUNICATIONS

Collaborating with diverse and project teams to shape marketing and communication strategies, leading to the successful launch of 110+ startups, generating thousands of pieces of earned media worth millions of dollars in advertising equivalent.

AWARD WINNING BRAND DEVELOPMENT + MANAGEMENT

Crafting breakthrough categories and strategic narratives, enhancing brand positioning, culminating in prestigious client awards, including "Best State Court Research and Analytics Platform 2023," "Fast Company Innovative By Design 2021,"  and " Central Banking Finnovator of the Year Award 2021".

EXECUTIVE COMMUNICATIONS + THOUGHT LEADERSHIP

Devising and implemented marketing and comms plans with project leads, coordinating w/ subject matter experts to drive national and industry-specific media messaging. Successfully prepared an executive client for testimony before the US House of Representatives Committee on Financial Services and Task Force on Financial Technology.

Orchestrating speaker and influencer programs featuring high-profile figures such as Adobe CEO Shantanu Narayan.

CREATIVE CAMPAIGN DEVELOPMENT

Utilizing a range of storytelling mediums (short-form video, image carousels, social audio events, podcasting, and online courses) to engage key audiences and convey compelling project narratives.


Staying ahead of digital and traditional marketing trends, executing integrated marketing initiatives like a street marketing campaign at SXSW involving a 10-person team, and art directing out-of-home advertisements in Times Sq.

Proactively exploring new technologies and trends, venturing into diverse fields such as remote sensing, hyper spectral imaging, agricultural water rights management, and legaltech.

EVENTS AND INFLUENCER PROGRAMS

Masterminding notable events, including the private hedge fund investor summit Compound:Thesis, and a high-profile launch event for 300+ Atrium stakeholders, raising over $35,000 in event sponsorship.

Founder | Global Director of Marketing and Public Relations

First Round Fast Track

Working 1:1 with First Round network founders to identify opportunities to share their stories and build personal and professional brands that deliver on business objectives such as fundraising, recruiting and customer development. First Round Fast Track mentors meet bi-weekly for 12 weeks per cohort.

Mentor - Public Relations 

Alchemist Accelerator

Founder pitch practice, message crafting and PR roundtables with leading technology industry reporters from The Wall Street Journal and TechCrunch.

Mentor - Public Relations

StartX.

Empowered early-stage startups with strategic insight into marcomms, effectively positioning their unique stories to reach key audiences, including mainstream media, and key stakeholders. Leveraging my 10+ years of experience in PR, marketing, and branding, I've developed and implemented repeatable frameworks spanning content, social media, and events to elevate early stage founders and teams. My deep understanding of the innovation ecosystem and climate sustainability has resulted in notable brand growth and industry awareness for StartX companies.

500 Startups

Supporting multiple cohorts of portfolio companies with public relations training and hands-on growth communications and go-to-market mentorship  with global early stage founders from Australia, Brazil, Canada, China, Mexico, Nigeria Poland Mexico, South Korea, etc.

Mentor - Marketing and Communications 

SparkPR

Senior Communications Manager

Cleantech Law Partners

VP Business Development

Google

Intern, Google News

Viacom

Marketing Intern - MTV

Strategic storyteller and publicist driving scalable marketing outcomes for Silicon Valley executives and brands. I craft category-defining narratives that have helped companies raise $1.5 billion in new investment

With over two decades of experience in the dynamic landscape of early stage startups, I help founders unlock growth and influence investors and key partners with tier 1 media coverage. As the founder of Moonshot, I have collaborated with diverse project teams to shape and implement marketing and communication strategies, leading to the successful launch of over 110 startups and generating thousands of pieces of earned media worth millions of dollars in advertising equivalent.

My expertise is a unique blend of PR, marketing, startup culture, stakeholder events, and brand storytelling. I have crafted breakthrough categories and strategic narratives, enhancing brand positioning and resulting in prestigious client awards, such as "Best State Court Research and Analytics Platform 2023," "Fast Company Innovative By Design 2021," and "Central Banking Finnovator of the Year Award 2021". I have also devised and executed executive communications and thought leadership programs for founders, leadership teams, and executives, leveraging engaging content on LinkedIn and in the media. I'm passionate about helping businesses amplify their voice, reach key audiences, and make a meaningful impact in their industry and society.

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