WiseGuys Digital Marketing- Kansas City

Owner

We are business growth experts! With Two National Bestselling books, featured in FOX, NBC, MarketWatch, and many more. Also, a 2021, 2022, and 2023 Kansas City Chamber of Commerce Small Business Superstar. Located in the heart of downtown Kansas City, we pride ourselves on getting the best return on investment for our clients!

Services We Offer!
- Website Design and Creation
- Search Engine Optimization
- Local Search Engine Optimization
- Social Media Management and Marketing
- Paid Search
- Content Creation
- Reputation Management
- Google My Business
- Facebook Marketing
- Google Ads
- Local Service Ads
- Digital Marketing Consulting

We look forward to meeting you and growing your business.

​The previous owner of the land we purchased for our new WiseGuys offices had these signs posted all over the property's entrance. 

Personally, I think they are funny, and we should keep them up. 

My employees believe we should take them down. They claim they are "scary" and they will frighten our clients and new employees. 

Would you keep these signs up?

(I am going to take them down after the building is completed, but how funny are these?)

Cooper Saunders

Talks about #localseo, #marketing, #businessgrowth, #digitalmarketing, and #searchengineoptimization

Business Owner at WiseGuys Digital Marketing; 3x National Bestselling Author; Keynote Speaker, 3x Kansas City Small Business Superstar

Over the past 30 days, I have met with around 65 lawyers preparing to start their own firms. 

And one question tends to come up almost every time: "What are the most important first steps I should focus on when generating clients from the internet?"

And I always say the same thing: name and location. 

Choosing the correct name and physical location is very important when starting a new firm. 

And most people overlook this vital step of the process.

Generating clients from local searches such as "[practice area] law firm near me" will provide you with a consistent source of leads. 

You need to ensure the city you decide to set up shop has enough searches to keep you busy, but not so competitive that your firm will never see the light of day. 

Lakewood, Colorado > Denver, Colorado 
Plano, Texas > Dallas, Texas
Glendale, Arizona > Phoenix, Arizona 

(Reach out to me, and I will perform some market research that will help you identify the market you should go after.)

For the name, instead of choosing something like "Summit Law Firm," choose something more descriptive, such as "Summit Personal Injury Law Firm." 

That way, potential clients (and Google 😉) will easily understand what services you provide.

I've attached the book Miller Leonard and I wrote below. This book covers everything you need to know when starting a new law firm.

And of course, reach out to me if you have any questions.

Start A Law Firm Book

I received this text on October 22nd. 

And yes, this law firm had its best month since opening its doors in 2023, with November looking set to beat October's record by far. 

This law firm had been stuck at the same revenue level for about 6 months and wanted to break through its glass ceiling. 

How did we help this law firm break the glass ceiling that it had been trapped under for the past six months?

1. We built them a streamlined website that was lightning fast, worked great on mobile, and was built to convert traffic into leads. 

2. We ran a highly targeted Google Ads campaign with buyer intent keywords. 

3. Improved their local search rankings for searches such as "[practice area] law firm near me." Ranking them in the top three in the local map pack for their most important keywords in three months. 

4. Ensured everyone on their team had training in sales and closing. (Important!)

Glass ceilings suck. 

But they are meant to be broken. 

Sometimes all you need is a fresh perspective.

taplio

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taplio

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