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Tony Albrecht's Linkedin Analytics

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Tony Albrecht

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I stopped practicing law in October 2021. 53 weeks later, I went all in building a marketing agency serving law firms. Marketing channels in the legal industry are fiercely competitive. Whether it's the billboards and TV ads that became the standard decades ago or the SEO and PPC strategies in the Internet Age, firms invest heavily in channels that inevitably produce diminishing returns over time. Enter LinkedIn. We're still early in the content creation game on this platform, which has more than 800 million users worldwide and 180 million in the United States. We signed up years ago, stashed a digital resume on our haphazard profile, and did nothing else. I spent more than a decade as an insurance defense litigator in St. Louis and ignored LinkedIn throughout that career. Since 2020, though, people have started figuring out that all these feeds benefit from content more interesting than job announcements and press releases. That said, very few attorneys or law firms have even made an effort to stand out. If you're an attorney, the people you want to talk to—potential clients, referral sources, and talent—are all on this platform. And while your traditional marketing channels are intensely competitive, the feeds of the people you want to reach on LinkedIn are there for the taking CONTENDER helps attorneys produce LinkedIn content that resonates with the people you want to reach, so they can Know, Like, and Trust you. ARE YOU READY TO... - Become a trusted AUTHORITY in your market? - Grow your audience and dramatically increase your reach on LinkedIn? - Build a recognized PERSONAL BRAND? 🟦 GHOSTWRITING SERVICES - Our done-for-you LinkedIn content produces results for growing your presence and your firm. - Quarterly packages start at $2,500 US/month. 🟦 LINKEDIN COACHING - Strategic support and coaching to improve your performance. - Monthly support starting at $700 US/month. 🟦 CONSULTING SESSION - We focus on personal branding or content strategy. You’ll have clear ideas for improving your content game and will receive a report summarizing the call and providing recommendations. - 55-minute call for $300 US. About Me I’m a former lawyer and current serial entrepreneur based in a forest north of Toronto, where I live with my wife and 2 little monsters. I’m the author of In The Creative Arena: Why Creativity Is Key To Building Your Future. I’m also a co-founder of: CONTENDER (www.contenderllc.com) Unrationed (www.unrationed.com)

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