Tony Albrecht's Linkedin Analytics

In 2024, you either have a presence online. Or you’re invisible. When I stopped practicing law in October 2021, I was digitally invisible. That’s when I started paying attention to LinkedIn. 53 weeks later, I went all in building a marketing agency helping lawyers and leaders grow magnetic presences on this platform. We're still early in the content creation game on this platform, which has more than a billion users worldwide and ~200 million in the United States. We signed up years ago, stashed a digital resume on our haphazard profile, and did nothing else. I spent more than a decade as an insurance defense litigator in St. Louis and ignored LinkedIn throughout that career. Since 2020, though, people have started figuring out that all these feeds benefit from content more interesting than job announcements and press releases. That said, very few attorneys or law firms have even made an effort to stand out. If you're an attorney, the people you want to talk to—potential clients, referral sources, and talent—are all on this platform. And while your traditional marketing channels are intensely competitive, the feeds of the people you want to reach on LinkedIn are there for the taking CONTENDER helps attorneys produce LinkedIn content that resonates with the people you want to reach, so they can Know, Like, and Trust you. ARE YOU READY TO... - Become a trusted AUTHORITY in your market? - Grow your audience and dramatically increase your reach on LinkedIn? - Build a recognized PERSONAL BRAND? 🟦 GHOSTWRITING SERVICES - Our done-for-you LinkedIn content produces results for growing your presence and your firm. - Quarterly packages start at $2,500 US/month. About Me I’m a former lawyer and current serial entrepreneur based in a forest north of Toronto, where I live with my wife and 2 little monsters. I’m the author of In The Creative Arena: Why Creativity Is Key To Building Your Future. I’m also a co-founder of: CONTENDER (www.contenderllc.com) Unrationed (www.unrationed.com)