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𝗬𝗼𝘂𝗿 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗦𝗵𝗼𝘂𝗹𝗱 𝗪𝗼𝗿𝗸 𝗛𝗮𝗿𝗱𝗲𝗿 𝗧𝗵𝗮𝗻 𝗬𝗼𝘂 𝗗𝗼. Most businesses don’t have a content problem. They have a 𝘮𝘦𝘴𝘴𝘢𝘨𝘪𝘯𝘨 𝘢𝘯𝘥 𝘴𝘵𝘳𝘢𝘵𝘦𝘨𝘺 𝘱𝘳𝘰𝘣𝘭𝘦𝘮. They post consistently, follow trends, and invest in content creation— Yet, they’re still not seeing growth, leads, or conversions. That’s where I come in. I help businesses clarify their brand voice, refine their content strategy, and execute high-converting content marketing—end to end. 🔹 𝗕𝗿𝗮𝗻𝗱 𝗠𝗲𝘀𝘀𝗮𝗴𝗶𝗻𝗴 → Making sure your voice stands out in a crowded market. 🔹 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 → Aligning your messaging with your business goals. 🔹 𝗙𝘂𝗹𝗹-𝗦𝗲𝗿𝘃𝗶𝗰𝗲 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 → I create content that attracts, nurtures, and converts. 𝗪𝗵𝗼 𝗜 𝗪𝗼𝗿𝗸 𝗪𝗶𝘁𝗵: ✅ Growing businesses & solopreneurs who need a content strategy that drives results. ✅ Companies that need a content marketing partner to handle messaging, strategy, and execution. ✅ Brands struggling to differentiate—because when you sound like everyone else, you compete on price instead of 𝘷𝘢𝘭𝘶𝘦. 𝗪𝗵𝗮𝘁 𝗠𝗮𝗸𝗲𝘀 𝗠𝘆 𝗔𝗽𝗽𝗿𝗼𝗮𝗰𝗵 𝗗𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝘁? ❌ No cookie-cutter strategies. Your business isn’t generic—your content shouldn’t be either. ❌ No content for content’s sake. Every piece serves a purpose and moves your audience closer to a sale. ✅ Messaging-first marketing. I help brands own their voice, clarify their positioning, and create content that sells. 𝗥𝗲𝗮𝗱𝘆 𝘁𝗼 𝗺𝗮𝗸𝗲 𝘆𝗼𝘂𝗿 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝘄𝗼𝗿𝗸 𝗳𝗼𝗿 𝘆𝗼𝘂? Send me a DM! "Megan is nothing short of amazing. Our company has been growing while having a hard time keeping up with our social media presence. Megan jumped right in, helped get things organized, cleaned up our website, developed a marketing calendar, and pretty much ran the show from that point forward. With very limited oversight, she has done an incredible job. Megan is easy to communicate with, great with feedback, and very willing to get down to work." Kerry Brown, President Nutraceutical manufacturer 𝗖𝗹𝗶𝗲𝗻𝘁𝘀 𝘀𝗶𝗻𝗰𝗲 𝟮𝟬𝟮𝟮
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If ads are your whole "strategy"... You have a problem. We've all seen it: → A brand grows fast. → They invest heavily in ads. → Traffic goes up. → Conversions are good. But here's what happens next: → Organic is freaking dead. → Content? Unclear, inconsistent, forgettable. → Your team is confused and misaligned. Now they’re in the trap of paying just to be seen because they haven’t built anything that earns attention on its own. This is what I call RENTING TRUST. Doesn't sound great because it isn't. Smart content strategy fills in what paid can’t: → It builds brand equity (what's that?!). → It creates trust before the landing page. → It gives your team a foundation to build on. Paid ads can be powerful --yes. But if it’s covering up the gaps in your messaging, positioning, or content system you’re one algorithm change away from a very expensive wake-up call. -------- In other news... as a lifelong nail biter, I'm proud to say these are my real nails!! What did I paint on one of them though 🧐... can you tell?
Imagine: You meet your 18-year-old self. What advice would you give? Parenting teens can be tough. Add in rare health conditions, and it has been a whirlwind. Through it all, she's been strong. Determined, positive, and a light. At 18, I know she values our advice, but we remember being here, right? What do you wish you would have known? What words of wisdom do you wish you heard? What paths do you wish you knew were available? What kind of support do you wish you were given? I'm hoping to hear from anyone and everyone. Parents who have been there, parents who are here now, young adults, entrepreneurs, freelancers... I'll be sharing these comments with Allison 💝
Three things your content needs to do ...👇 1. Follow Strategy Content needs direction. If there's no strategy behind it (audience goals, business goals, brand voice), it's just filler. In business, that's a lot of unnecessary BS. 2. Support Sales No, we absolutely do not need a hard CTA on every piece of content, but each should guide people through the funnel. Create trust, address objections, and make the next step feel obvious. 3. Build Authority This is especially important for high-trust industries and premium offers. People don't buy based on features alone. They buy from brands they believe in. Consistent, clear, influential content produces that. For your next post, remember: Popular content boosts your ego. Aligned content boosts your wallet. What are you here for?
Every week, I have standing calls with clients. And every week, I leave feeling the same way: Energized Motivated Grateful Not just because I enjoy what I do, but because these convos remind me of what we can accomplish together 💛. We’re not just reviewing content. We’re not just planning deliverables. We’re making moves towards big-picture goals. I get to help businesses clarify their voice, build strategy that actually makes sense, & create content rooted in connection. (with founders, teams, consumers) And I truly don’t take that lightly. If you’re working with someone who listens, continues to show up, and participates in your growth... hold onto them. (And if you’re looking for that person—hi 👋🏼) Do you have healthy work relationships?
In business, we need to evolve. You can't do that without strategy. Look at the information available to you: ▪️What are your goals? ▪️What's your mission, vision, values? ▪️What are the abilities of each team member? Clearly see the foundation, gaps, & possibilities. ▪️Who are competitors in your industry? ▪️Who's steadily stayed on top? ▪️Who has risen quickly? ▪️Who's flopped? Study them and identify what's working vs missing. Then create your angle of differentiation. Strategy development is a mix of data & alignment. It's a highly intention research period that then needs to be properly executed. (And that execution needs to be managed) This is why I start with a content evaluation. (Because I offer all of the above) Anyone selling you a generic package is 👎 Anyone auditing without comprehending is 👎 Let's get to know your goals, gaps, and people. That's the only way to mindfully move forward and understand how I can best help.
21 years ago, I made the smartest decision I found someone who wanted to build with me. Brandon and I started young. We moved in together at 18 & 19. We had our 1st child at 20 & 21. Planned 4 more over 11 years, and sadly suffered a loss too. In my mid-twenties, I wondered: "Had I given up on my dreams?" But that was far from the truth. I was building my deepest dream, which set the stage for all I do today. Sometimes I'm told I'm lucky, but building isn't about luck. It’s about long-term alignment... Choosing what matters & staying focused. Investing in people who are committed to growth. Because you can't build anything without support. ^ That’s the foundation for true success ....in life and in business ♡.
𝗬𝗼𝘂 𝘄𝗲𝗿𝗲 𝗻𝗲𝘃𝗲𝗿 “𝘁𝗼𝗼 𝗺𝘂𝗰𝗵.” You allowed insecure people to make you feel that way. I spent years feeling the need to shrink myself just to make others more comfortable. I would knowingly dim my light to avoid: The backhanded compliments. The gossip and side-eyes. The confrontations. And for what? To constantly restrain my badass self?!? Playing small never protected me. It only delayed my impact. If you’ve been snuffing your fire to keep the peace, let this be your permission to 𝘴𝘵𝘰𝘱. Because your confidence isn’t arrogance. Living in your brilliance isn’t bragging. And your ambition isn’t a threat. It’s a signal. You deserve to be celebrated! This is why I care so much about messaging. When a brand communicates its essence, not just what it sells, but who it really is, it becomes magnetic—nearly human. That’s how you stop blending in. That’s how you build connection. That’s how your business grows. Those who advise you to be safe Those who want you to play small They are not for you or your brand. You are not too much. You're finally turned on. That's where magic happens.
The most underrated business skill? Actually caring. You can have the best strategy. The coolest branding. The nicest offer. But if you don’t really care about the people you’re working with... it shows. I’ve seen projects that look good on paper but fall apart because there’s no real investment. (Seriously, why treat clients like a number?) When you actually care.. You listen better. You problem-solve faster. You build trust without needing to sell trust. It sounds obvious. But it's rarer than you think. That’s one of the reasons I’m still here. That's why I'm pretty selective. That’s why clients stay. You can’t fake commitment. You have to build it -- one conversation, one project, one decision at a time 🩷🩷.
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