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Organic Growth Strategist | Content Marketer | Copywriter

LearnWithRoota.com

● Wrote sales page copy that generated over $1M 
● Sent 760+ emails to 40k contacts with an avg open rate of 20+%
● Drafted ad copies and scripts that got 3000+ leads with a $5 to $10 CPL
● Created and published 1000+ content pieces (a couple of them got 100k+ views)
● Prepared weekly reports and analyzed content performance, including email open rates. 
● Managed a 2000-member business community and client communications
● Coordinated with the creative head for social media deliverables

Full-Stack Copywriter and Head Content Strategist

Hi-Tech Animation

●	Crafted creative content for inhouse production projects 
●	Established a network of creative vendors/ freelancers 
●	Conducted weekly team meetings and reviews
●	Handled client communication  
●	Coordinated with various team leads of different departments for timely delivery of outsourced projects
●	Strategized in preparation and implementation of marketing activities to increase audience interest
●	Maintained production expenses

Production Executive

Inner Circle Advertising India Pvt Ltd

●	Conducted market research including in-depth reviews of market conditions and competitor analysis 
●	Ideated for branding and development of brands
●	Handled client communication, pitched client briefs to the creative team
●	Analyzed consumer trends & experiences and worked on increasing engagement

Client Servicing

Nettare Beverages 

●	Researched new business opportunities and pitched proposals to clients 
●	Established and managed client relationships
●	Developed a list of segments of the target audience and ideated marketing events based on the same 
●	Increased customer engagement through effective follow-ups and built a regular feedback system

Sales And Marketing Intern

Generated 10,000+ leads for a 7-figure business coach | I plan & create content for impact-driven coaches, consultants, and creators | Growth Strategist | Copywriter

Just how Indian curries are bland without spices, brands are meaningless without stories and experiences.

Please don’t sell a half-cooked, flavorless offer or service - instead, sell the benefit, future, and emotion behind it...

Via words and personalized messaging!

That’s what I do - I write compelling, converting, and engaging copy for sales pages, landing pages, ads, emails, and social media.

The one that hooks the audience and communicates the “buy now” CTA without actually using those words 101 times

I'm an organic growth strategist, content marketer, and copywriter!

And after writing…

📈760+ emails sent to 40k contacts with an avg open rate of 20+%
📈sales page copy that generated over $1M 
📈ad copies and scripts that got 3000+ leads with a $5 to $10 CPL
📈1000+ content pieces (a couple of them got 100k+ views)

I’ve helped clients:

🚀 Build a powerful personal brand 
🚀 Get an influx of organic leads and sales
🚀 Deliver valuable and engaging content, consistently 

Want to take your brand to the next level with me?

Want to (re)launch your high-ticket offer and create a brand that attracts targeted leads who easily convert into clients?

Drop me a message at workwithvatsala@gmail.com

4 years ago, I was saying yes to $0.024/ word writing gigs 

Today, I charge my clients a minimum of $1000/ gig

Here’s what helped me change that 👇

I worked as a copywriter for a 7-figure business coach for 2.5 years

And learned EVERYTHING on the job, I used to write:

• 12x posts/ week for social media
• 3x emails/ week for her newsletter 
• 2x sales pages/ Quarter 

I practiced ALOT
And it wasn’t for nothing…

The social media posts got us approx 12 quality leads/week
The emails and sales pages got us approx 7 sales/week

When I saw those incredible results with my own eyes…
I realized what my true potential is!

That day I promised myself to NOT say YES to clients who doubt my skills 

And doing just that changed the whole game for me! 

PS. If you’re a coach who needs a little bit of a push to realize what your true potential is, let’s talk in the comments! 


Vatsala Chirimar

3 writing habits that kill your authority on LinkedIn

- Writing 7 sentences when you can say the same thing in just 1

- Not using words that trigger emotions

- Sounding unsure about your advice
By using words like “I think you should do xyz” instead of “I believe you should do xyz”

Whenever a prospect stops to read your post, 

They either leave with “Oh that’s interesting or ‘bleh, I don’t care’

There is no in-between, so choose your words wisely!

“AI will 100% take away all the writing jobs. You won’t succeed.”
👆 My colleagues when I quit my job to freelance copywriting. 

“Who’s going to pay an Indian $1000 for 12 emails? Lower your prices”
👆 My relatives when I told them about my prices. 

“You won’t get clients just by posting on LinkedIn. Do more.”
👆 My business coach when I told her about my goals. 

Fast forward, 1 year:

I am earning more than I did at my previous job, all by writing online. 
I am helping passionate entrepreneurs grow their online businesses.
I am making a difference in my client’s lives while living my own.

Lesson?

Value your intuitions, take calculated risks, and don’t fear failure!

P.S. If you’re an online coach who needs help in writing content that resonates with your target audience and gets you qualified leads
Drop a 🌻below

13 reasons why your LinkedIn content doesn’t get you leads/ sales: 👇

1) You write about your offers without talking about your audience’s pain points.

2) Your hooks are dull, nobody stops to read the rest of your posts.

3) Your content doesn’t provoke people to ‘think’

4) Your content doesn’t sound confident, people lose interest and trust.

5) It looks like a big blob of text- those paragraphs, everybody ignores them, in front of listicles.

6) All your posts are informative, your audience hardly knows what your offer is.

7) You talk about your offer’s features instead of showing them how they can benefit from it.

8) You don’t share your personal stories, wins, failures, testimonials, client experiences.

9) You talk about the solutions you offer without talking about the symptoms you cure

10) You’re hesitant about sharing your real process and are holding it back

11) There’s no difference between your and your competitor’s content

12) You’re still nailing down your offer. That unclarity confuses your audience.

13) You’re overselling yourself and trying too hard.

Work on these gaps to get more engagement, queries, and DMs.

May the LinkedIn gods bless you haha 

P.S. Want me to coach you 1:1 and help you create high-performing + high-converting content on LinkedIn?

DM me "COACH" and we'll chat more!

3 of my posts went micro-viral
They got 42000+ impressions and 450+ likes
But I hated it 🤢

Why?
Because they generated 0 leads!

What I’m saying is:
Don’t write to get likes. Write to get leads.

Because, ultimately, that’s what’s going to help you get clients!

Want to learn how you can write to generate leads?
Want me to do the writing on your behalf?

Either way, let’s get on a call to discuss this at length.

DM or Comment 🌻 to schedule your call

❌ Digital writing that gets NO leads/sales/engagement 
 
- A click bait hook
- A dump of text that screams “I Googled this/ I copied my competitor”
- Makes people yawn 
 
✅ Digital writing that gets leads/sales/engagement 
 
- Hooks in ONLY your target audience 
- Solves their core problems 
- Gives them reasons to trust you 
 
Would you add anything to any of these lists?
 
PS. If you want to improve your digital writing, I’m just one DM away!

Finance guy: Hey, what do you do?

Me: I’m a copywriter 

Finance guy: Oh, so you write content?

Me: Yeah, but also copy 

Finance guy: Yeah, same thing 

Me in my head: *ugh not again*

5 LinkedIn myths about selling $1000+ offers just via your content

1) “Promoting your offer is icky. It annoys and repels your audience.”

→ It doesn’t
If you share your lessons and actionable tips along with social proof, it doesn’t!


2) “You’ve got to engage for at least 3 hours every day”

→ Sure, do that if you have 30 hours in a day! Engaging for just 30 minutes every day is good enough!


3) “If you don’t have an email list, a freebie, and a website, you won’t be able to sell”

—> Yes, you might need those things to scale but until then…You can sell just via your content. I’ve done it!


4) “Get on 5x networking calls every week +
      Reach out to as many people as you can”

—> Networking calls won’t help you bring in sales, targeted content and personalized conversations will


5) “More impressions =  more sales”

→ Following viral trends might get you tons of views but will that help you get sales? 

Instead, write targeted content without worrying about impressions.

Focus on your ideal client and write to make them feel heard.

Write about their symptoms and challenges. 
Write content that solves their pain points.
Write content that gives them reasons to trust you.

Need my help?

Comment ‘Write’ and I’ll take it from there!

Want to become the go-to person in your industry?

Choose authenticity  

You're a movie buff?
Use characters, plots, and references in your content.

You’re into gadgets?
Rant about the new tech dev you just read about.

You choose your heart over your head?
Say it, show it, flaunt it.

People will stop to read your post ONLY if they see something they’ve not seen before 

And that will ONLY happen when you choose to be YOU

Let me know if you need my help with it :)

Turn comments into sales calls
Here’s how my business partner and I do it 👇

Yesterday, my business partner posted a video testimonial that she received from her previous client

(I’m attaching the testimonial below, just so you know EVERYTHING that a video testimonial should entail)

And then in her caption, 
Not only did she add details about her services but…
She also ended it with a CTA that asked people to comment ‘consult’ if they needed her help!

BOOM That’s it!

A potential lead commented ‘consult’ and we’re getting on a call with her tomorrow!

It’s that simple, stop complicating things to get actionable results!

PS. We only have 1 spot left for our business growth consults, do you want to know more about it?

The BEST way to write targeted content to get your ideal clients 👇

1) Find and join Facebook communities where your target audience hangs out 

2) Observe the kind of questions they’re asking. See what help they need

3) Conduct market survey calls. Listen to their pain points/ challenges

4) Write content that solves their problems 

Most people fail at writing because they talk to the masses!!

Are you making the same mistake, unknowingly?

Let me help you out - https://lnkd.in/gcfiA9mB


Open article: Business Growth Coaching - Vatsala Chirimar by calendly.com

Business Growth Coaching - Vatsala Chirimar

5 reasons why nobody’s accepting your connection request 👇🏻

- You’re directly pitching your offer
- Your profile isn’t optimized 
- You misspelled their name 
- You’re being EXTRA nice aka pretentious 
- You’re copy-pasting ‘personalized’ messages 

Have you made any of these mistakes and learned your lesson the hard way? 

PS. I just opened 2 spots for my intensive 3-month business-growth consults.
If you’re an online coach who wants to take your biz to the next level, this is for you!

DM ‘consult’ to get on a free discovery call and know more! 


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