Anaya Barmecha's Linkedin Analytics

It’s official… I moved to Geneva! The past year and a half at TokenSpace has been nothing short of transformative. If I had to sum it up in one sentence, I would say it has taught me the true meaning of resilience. I’m excited to carry my learnings forward as I step into a new chapter with Niru Group. With 50 years of hard work, innovation, and industry expertise in the luxury sector, I feel honored to be part of this legacy. I can’t wait to dive in, and share my learnings along the way 😄

The last couple months of training around the world has been… incredible. I’ve learned how to cut and polish stones. I’ve made my own ring. I’ve started to understand the complexity (and beauty) of assorting diamonds. And besides these tangible takeaways, I’ve begun understanding what our mission of “spreading happiness” actually means. I think this particular aspect may be easiest to share from a snipet of an email I recently sent to my family: “I always knew I liked what we did at Niru… but it wasn’t until I experienced the way we lead, the way we teach, the way we foster growth, that I fell in love with it.” I’m always amazed at the gravity of the intangible… What draws you to a business?