Greg Greenberger's Linkedin Analytics

WHAT I DO: ➢ I help scale-ups with established direct sales funnels build new indirect customer acquisition channels that drive incremental pipeline, secure bigger deals, drive down customer acquisition cost, and increase customer-life-time-value HOW I DO IT: ➢ I build go-to-market ecosystems around large ISVs and GSIs that are already driving customers' vendor selection, procurement, and service delivery. By tapping into my personal network from managing previous alliances and experience through multiple M&As with these companies, I build partnerships with them where they are commercially incentivized to push your products onto their existing customers. BOTTOM LINE: I build ecosystem-led growth engines; commercial relationships with the world's largest providers that will make it a no-brainer for customers to procure your solutions as part of their ongoing digital transformations, and so deeply integrated into them that churning becomes near-impossible. WHAT YOU CAN DO NEXT: Are you at the stage of growth where your company has validated that partnerships could make sense, but don't know how to launch them with the big players? Send me a message and we'll see if I can help you get them off the ground. AREAS OF EXPERTISE: International Growth | Strategic Alliances | Channel Management | Sales Enablement